"I think the safest way for News Corp to enter the Hong Kong market at the moment is not to acquire startv and enter the satellite TV field. Pen, fun, pavilion www. biquge。 info”

After pretending to meditate for a while, Su Chenyu finally revealed his fox tail, this guy's purpose was to dispel Murdoch's thoughts about startv. However, it is obvious that just saying this is not enough, it is not enough to impress Murdoch, the cunning "old fritter", and if you want to make an international media tycoon like Murdoch tempted, there must be a corresponding solution.

So, Su continued: "News Corp. should enter the Hong Kong market by entering the limited TV field. As for the reason, I don't need to say more, right?"

Indeed, if News Corp wants to gain a firm foothold in the Hong Kong market quickly and steadily, it is undoubtedly the best choice to use the cable TV field as an entry point. The reason is simple, because News Corp's best and best in the TV media industry is the field of cable television, and looking at the brilliant record of Fox TV Network, there is no need to say anything else.

There is no doubt that News Corp. is much more sure of gaining a foothold in Hong Kong through the cable television industry than it is through satellite television – after all, there is a specialization in the industry.

As for the field of satellite TV, News Corp. is definitely going to enter, and it has already begun to act, such as Fox's DirectV, which is another wave of attacks launched by News Corp. into the field of satellite TV.

Therefore, in the current situation, he Murdoch should abandon StarTV, Hong Kong's satellite television station, and turn to the field of cable television, which he is more comfortable with. You must know that News Corp.'s "Hong Kong strategy" is absolutely only allowed to succeed and not fail, because it is not a single part, but is related to the future development of News Corp. in Asia.

In the end, although he knew that Su Chenyu said so much before it was for himself, Murdoch still decided to choose to be "fooled" by Su Chenyu again. In the final analysis, in the face of the all-important "Hong Kong strategy" and the future layout of the Asian market, Murdoch chose the most secure way.

Picking up the teacup and taking a sip gently, Murdoch said, "Then Mr. Su has any good recommendations?

Hearing Murdoch's words, Su Chenyu finally breathed a sigh of relief, just waiting for your words, this old boy finally said it.

However, Su Chenyu didn't answer Murdoch's question immediately, but after pondering for a while in embarrassment, he pretended to suddenly come to his senses and said, "Hey, I really have a good goal, I don't know if Rupert is not satisfied." ”

Seeing that Su Chenyu was still enjoying himself in directing and acting, Murdoch nodded with a smile and said, "Mr. Su, talk about it!"

Hehe, I really think that Murdoch didn't see that Su Chenyu was acting all the time? Don't be funny, for this kind of old fox who has gone through the ups and downs of the business world for decades, what can't be seen? Although Su Chenyu's acting skills have exploded many Oscar winners, in front of Murdoch, the "old driver" in the business world, it is simply an axe.

No blowing, no black, every successful businessman is a successful actor.

In fact, since Su Chenyu refused to sell startv to News Corporation, Murdoch has been accompanying Su Chenyu in this scene, and everyone is just tricking each other - do you really think that Murdoch is so easy to be tricked by Su Chenyu again after suffering a loss?

Don't joke, if this is really the case, then Murdoch would not have created News Corporation, the world's media giant, and he would have been "tricked" to death by others a long time ago. As for why Murdoch accompanied Su Chenyu to play such a big show, it was very simple, he was indeed a little unable to hold his mind, in addition, he needed Su Chenyu's help in Hong Kong.

So, there's nothing wrong with saying that Murdoch was fooled, it's just voluntary.

Since Murdoch is acting in this big drama with himself so face-saving, Su Chenyu has no need to hide it, so he said: "How about Hong Kong Cable TV?"

Yes, this is the "backstabber" that Su Chenyu found for startv last night, and he believes that Murdoch will like it. As for what the Hong Kong cable TV station that was "betrayed" by him thinks, Su Chenyu can only say apologetically - "Dead friends don't die poor."

After hearing Su Chenyu say "Hong Kong Cable TV", Murdoch nodded with satisfaction, he knew that this time Su Chenyu did not perfunctory him again, let alone continue to act with him, but really threw out the "dry goods".

People don't really think that Murdoch doesn't know anything about Hong Kong TV stations, right? So he was waiting for Su Chenyu to give him a goal.

Hehe, if that's what you think, it means you're naïve!

As the "Hong Kong strategy" is the next major play of the News Corporation, how could Murdoch not thoroughly investigate all the television stations in Hong Kong? In fact, from the very beginning, the News Corporation's goals were two -- one was STARTV and the other was Hong Kong Cable Television. The reason why startv is the first choice of News Corp. is very simple, because Su Chenyu holds 50% of the shares.

Originally, in Murdoch's plan, as long as he got 50% of the shares of startv from Li Zekai's hands, he could use the "favor debt" to make Su Chenyu obediently sell the remaining 50% of the shares to himself. You know, after the loss of Sky TV's golden lump wrapped in dirt, it would be a lie to say that Murdoch is not indignant. In fact, Murdoch was really furious, and after that, he began to collect information about Su Chenyu, although under the intervention of Blackwater Conservation, he didn't get much useful things.

However, Murdoch is Murdoch, not to mention that he can become a world-class media tycoon, this guy has summed up an important information about Su Chenyu in the limited information he has collected - that is, this guy is extremely possessive, and his companies are basically wholly owned.

In this way, Murdoch has a plan to buy 50% of Startv's shares first, and then let Su Chenyu let go of the other 50%. However, who would have thought that the plan did not change quickly, and Li Zekai did not play his cards according to the routine, and directly disrupted all of Murdoch's deployments.

Murdoch has sent an acquisition offer to Li Zekai since last year, but this Li Ershao has dragged it out until this year, and the key is that he has not given himself a satisfactory answer, but has given him a big thunderbolt on a sunny day. Anyway, he didn't expect that Li Zekai would sell the shares of Startv to Su Chenyu.

In this way, Murdoch was embarrassed, and was directly "cut off" by Su Chenyu.

After losing Starv, Murdoch was really angry, and if you think about the Sky TV meme, the anger flew directly into the sky.

Successful people become successful people because they are able to control their emotions well.

So, after managing his anger well, Murdoch quickly turned his attention to the secondary target, Hong Kong Cable TV. However, the situation of Hong Kong Cable TV is a bit difficult, and he, an "outsider", has too many constraints, so Murdoch decided to let Su Chenyu help him get rid of Hong Kong Cable TV in the form of "Xing Shi and Ask for Guilt".

In fact, even if Su Chenyu didn't bring up the back-up man of "Hong Kong Cable TV", Murdoch would lead the topic to him.

Just ask you, which tycoon is easy to match?

Since both of them are eyeing the Hong Kong cable TV station, Murdoch no longer goes around in circles, and directly says: "The Hong Kong cable TV station should be difficult to run, right? You know, he only started broadcasting in the second half of last year, and it is estimated that the major shareholders will not let it go easily." ”

Laughing and waving his hand, Su Chenyu said directly: "You don't have to worry about this, as long as you prepare enough acquisition funds, I will help with the rest of the matter." ”

"Are you sure?"

Although Murdoch knows that Su Chenyu has a lot of energy in Hong Kong, he still doesn't think he can handle the giant behind Hong Kong Cable TV.

Regarding Murdoch's questioning, Su Chenyu was not angry at all, waved his finger, and then said: "Hehe, this is not for you to bother, since I dare to say this, then it can definitely be done." ”

Clapping his hands, Murdoch said with a smile: "Okay, I believe that Mr. Su will be able to succeed immediately, you can rest assured, there is absolutely no problem in terms of funds." ”

"I can give you a bottom, less than $1 billion, absolutely no problem, you can just agree. If the purchase price is more than $1 billion, I can increase it as I like. ”

Listening to Murdoch's words, Su Chenyu couldn't help but nodded, it seems that Murdoch was really in a hurry, and even the price of $1 billion was opened so casually.

Also, after startv was cut off by Su Chenyu and MGM, Murdoch can be said to be under great pressure - News Corp.'s "Hong Kong strategy" is likely to be ruined. The most crucial thing is that the success or failure of the "Hong Kong strategy" is also directly related to the success or failure of News Corporation's strategy of entering Asia, and the success of the "Hong Kong strategy" will be won by Asia, otherwise it will be a failure.

Therefore, after the failure of the $900 million acquisition of startv, Murdoch directly raised the price of the acquisition of Hong Kong cable TV to $1 billion, and it can continue to increase according to this meaning.

"No problem, with such bold support from Mr. Murdoch, you can wait for the good news if you are guaranteed to win Hong Kong Cable TV. ”

Smiling, Murdoch stretched out his hand and shook Su Chenyu's hand, and then said, "Then I'll wait for the good news of Mr. Su's success." ”

At this point, Su Chenyu and Murdoch can be regarded as officially reconciled together, pointing at the Hong Kong cable TV station that "innocently lies on the gun......