Chapter 339 M&A TV station
"UPN is in an awkward position with you, but it's what we need, and I'm sure the people at UPN will be interested," Iger said. β
"With all due respect, we compete in multiple areas of our business, and selling UPN to you is tantamount to strengthening our competitors," Dawman said. β
"I don't think that handing over billions of dollars in cash to you is fueling your opponent's strength, and you deserve it," Larry said. β
Iger said: "With UPN's ratings and market share, this offer is quite good, and the TV industry in the United States is generally losing money, and we are not short of choices." β
UPN's representative works include "Crush Detective", "Roswell", "Vampire Slayer Buffy", "Traveler", "Everyone Hates Chris", and variety shows include "American Supermodel Competition" , Even this so-called trump card program, the ratings are only about six million, as Paramount's TV station, he has been cooperating with Paramount to promote its film works, and it has done a good job in this regard, it has joined forces with Paramount to make Paramount play against major film companies, and it will not fall behind, which is the reason why Iger is eyeing it, in terms of film and television promotion, UPN is doing a good job.
After Paramount merged into Viacom, UPN was also merged as a subsidiary, and it has been doing well, even if it is a loss, but it is linked to Paramount's publicity business, all of which makes sense, but when Lei Shidong acquired CBS and integrated its TV network, UPN was listed under CBS.
Such an embarrassing problem comes, CBS can do it, UPN can't do it, and UPN can't do it, CBS can do it, UPN is a little redundant, the company's financial problems are tense, it will be used as a scapegoat, thinking that he is dragging the company back, for UPN's positioning, Lei Shidong is decided to sell, but there has been no suitable buyer, and Warner's B TV network, there is also such a problem, and the problem is more serious, in this way, the two sides are in private contact, why not huddle together for warmth, and form a new TV network for young peopleοΌ
But if it can be sold at the right price, this is a good choice, Larry they came to ask the price, they were very happy, this stood on the rooftop for a long time, no one asked the price, this is embarrassing and embarrassing?
As for who sells to competitors, this is not a question, did Marx not say that as long as there is enough profit, the capitalists will sell the rope that hangs them, but now, the profit is not so big as to let them sell the rope.
Mark also saw that the two sides were arguing with each other, you come and go, the key is that the price is not disturbed, Lei Shidong and they hope for higher, and Egger They hope for an overflow of ten percent.
It is inevitable to sell flowers and praise the fragrance of flowers, and Mark is a thorn, just to reduce the price, they want to solve it quickly.
And Lei Shidong's embarrassment is that UPN is spun off and listed independently, but due to long-term losses, the stock price has not been high, and it is difficult to attract investors.
Otherwise, they can play the good game of Coca-Cola selling Columbia Pictures to Soni, and in the long-term negotiations between the two sides, the stock price of Columbia Pictures has risen all the way, allowing Dongying people to spend half more money to buy the film company.
This Lei Shidong is a capable person, after he acquired Viacom and Blockbuster, he was full of ambition, looked at Beimi, and sent a goodwill acquisition invitation to Paramount, which belonged to the Western Gulf Oil Company at the time, who knew that Barry Diller, another Hollywood tycoon, was also buying Paramount, and the acquisition battle suddenly turned into an encounter, and the two sides fiercely grabbed Paramount.
Reschton's domineering spirit was fully displayed, and he changed from a goodwill takeover to a hostile takeover, promising a high price that the board of directors of the Western Gulf Oil Company could not refuse, taking Paramount within 12 hours, and scaring off Barry Diller, who was backed by Wall Street capital, with a sky-high price of 10 billion.
The current Paramount, with a market value of about 10 billion, is hovering around 10 billion, even if it is ten years later, it is still about this value, which means that Lei Shidong's offer is a money that Paramount can't earn for twenty years, what reason does the other party have to refuse?
It's a pleasure to do this, but the pressure on the wallet is so great, and now Lei Shidong certainly wants to replicate the success of the Western Gulf Oil Company, but this is unlikely, Paramount is unique, UPN is not, Paramount was profitable at the time, and now UPN has been losing money, which is destined to be difficult for them to sell.
It is difficult for PEN, who has been losing money, to sell at a high price, but Lei Shidong, who is not profitable, will not do it, and now the three giants are silent on the surface, but they have reached an agreement in their hearts, if the price is right, they will sell this burden with the nature of chicken ribs to improve the group's finances, this can be discussed, but who will be afraid of more money?
The two sides are still arguing, and when it comes to twenty-one at night, Lei Shidong is yawning again and again, and all Hollywood knows that he is going to sleep at twenty-one, and Bi Jing is an old man in his eighties.
Sally and Dawman were talking in good spirits, and under the influence of coffee, and with a big piece of fat in front of them, they were very excited, and they had no intention of leaving or aborting the negotiations, while Larry had the intention of going, and the heads of the house had left, so what else was there to talk about? But he had just made a statement when he arrived, and if he left empty-handed, the invitation would be aborted, and they went to talk to Time Warner, showing that being rich is the boss's style.
This time the conversation came down, unconsciously, for nearly five hours, during which Mark had been watching coldly, not saying a word, watching them negotiate, even David shouted a few words, only Mark, has not spoken, but as soon as he spoke, both sides were surprised.
Mark said: "Strip off all the copyrights of "All Rice Supermodel", "Everybody Hates Chris", "Crush Detective", "Roswell", "Vampire Slayer Buffy" and "Traveler" and merge them under CBS, we just need UPN. β
Mark didn't speak, as soon as he opened his mouth, both sides were moved, the five episodes plus a variety show that Mark said in his mouth are UPN's trump card programs, copyright plus DVD, is a lot of income, especially "American Supermodel Competition" has two seasons a year, maintaining five or six million ratings, this is a program that can be done for a long time, and UPN is the only program that can get its hands on.
The American Supermodel Contest is referred to as ANTM, is a reality show for contestants to compete for models and cosmetics contracts, hosted and supervised by the well-known model Tyra Banks to select the next American supermodel, the American Supermodel Contest is the hottest set of reality TV shows with the theme of model election so far, the program is hosted by American television, talk show host, well-known model Tyra Banks, she also served as a judge of ANTM, the rookie contest began to be broadcast on the UPN TV network in 2003.
Winning the American Supermodel Contest can get a contract with an elite modeling agency, a $100,000 endorsement contract with Covergirl, and a cover girl on the cover of Seventeen magazine and the issue page feature.
This is UPN's trump card program, a cash cow, but a variety show with five or six million ratings, Mark can't look at it, seeing Dawman and Sally repeatedly say that they will sell this as a gold mine, and also claim that this is the most valuable part of UPN, which also makes the negotiations between the two sides deadlocked.
Larry's statement is useful, he said to leave here empty-handed, never talk about it again, this Dawman and Sally believe, Larry is a man who is notoriously arrogant and unruly, and if he doesn't talk about it, he will never talk, he can't afford to lose this person.
Lian Daoman said that he would talk after meeting with the accountant tomorrow, and Larry stood up and left, and his resolute and decisive appearance convinced Daoman and Sally that he would never talk to them again. MM Group, some have money, they can be like News Corporation, with a local station Fox TV station, and constantly buy TV stations, forming today's world-famous Fox TV network.
Sally hurriedly pulls Larry, saying that it is still early and they can talk while having a supper, and when Larry raises it by one percentage point and makes Dorman and Sally hesitate, Mark Xu makes this proposal that surprises both parties.
In the eyes of many people, Mark is equivalent to raising the price by ten percent all at once, which is what Iger and they have been suppressing for five hours, and it is also the value that Sally has been fighting for for five hours, but it has been turned into copyright, what they don't know is that in Mark's eyes, these copyrights are overestimated and not worth the price.
Sally said, "Are you sure?"
As soon as Iger wanted to speak, David rushed to say: "Mark's decision is our group's decision. He thinks that among so many people, only Mark has not been a bear child, a rich second generation, who has been touting him and reciprocating him, and he will support any decision made by Mark.
Iger had no choice but to say, "You should trust our sincerity, it's time to decide." β
Dawman and Sally were satisfied with this offer, such a large amount of cash flow, in exchange for the use of a pit that lost hundreds of millions of dollars a year, what reason did they have to refuse? Such a large amount of cash in hand would greatly improve their Viacom's financial situation, if such a large piece of fat slipped away, they would beat their hearts and lungs.
Sally and Dawman were decided, Sally said: "Larry, this is a multi-billion dollar deal, we must let the shareholders know before making the final decision, Philip and I, we can take a position now, accept your offer of goodwill acquisition, and recommend to the board of directors to accept this invitation, but the final opinion should be made by the shareholders of the board of directors." β
In fact, the Lei Shidong family controls more than 70% of Viacom's shares, and they have made a decision, which should not be a big problem, but there will still be variables.
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