Hu Zhixue was shocked, "You have?"

Liu Haitao also hurriedly said, "Xiao Chen, tell me quickly, what is the best plan?"

Others also scrambled to speak. Pen "Fun" Pavilion www.biquge.info

"Teacher Chenyang, let's talk about it. ”

"Yes, Mr. Chenyang, what good plan do you have to say and discuss it. ”

Some of the backbone of the advertising department didn't speak, but they looked at Chenyang one by one with hungry wolf-like eyes, eager to smash his head and dig out the plan inside in the next second.

Chenyang was a little uncomfortable to look at, coughed and said, "There is a plan, but I have to look at the plan you submitted before to judge whether it is feasible or not, and if it is not feasible, I don't think it is necessary to say it and waste everyone's time." ”

Liu Haitao said, "What waste is not wasted, now we are not afraid of wasting time." ”

That being said, however, Liu Haitao still asked his assistant to go out first to sort out the previous plan.

Seeing that the assistant went out, everyone spoke to persuade him.

"Teacher Chenyang, just talk about it. ”

"Yes, let's listen to it first, and when the plan is sorted out, let's discuss it again. ”

"That's right, Teacher Chenyang, don't be shy, let's discuss it when you say it, it may not be feasible. ”

However, no matter how everyone persuaded him, Chenyang still said the same thing, he wanted to look at the previous advertising plan before talking about himself.

It's not that Chenyang sells Guanzi, but that he doesn't know much about the advertising industry in China today.

Therefore, he is not sure that the bad street advertisement in his mind has never been thought of.

If he does, it will not only be boring for him to say it again, but it will also leave a bad impression.

Everyone persuaded them several times, but Chenyang refused, and gradually no one forced them anymore.

Moreover, the previous advertising plan has a bottom in the company, and it is very convenient to sort it out, and everyone is not in a hurry in just a few minutes.

In less than two minutes, the plan was sorted out and placed in front of Chenyang.

In order to make it easier for him to consult, the plans sorted out are all simplified slide outlines, and at the same time, there are annotations on why not passed, one plan per page, plus one annotation, about more than 20 pages.

Chenyang simply flipped through it, there were college students downstairs with stars giving chocolates, some were using chocolate to recall their first love, and some were small animals holding chocolates to express love, in short, it was to use chocolate to express love.

The annotations next to it are also strange.

What's too immature, no sense of substitution, too sad tone, no popular elements, the love expressed is not beautiful, etc.

After looking around, Chenyang didn't find the rotten street advertisement waiting for me in his mind.

In other words, not only entertainment, but also in terms of advertising, there is also a big lack of Huaxia in front of us.

I was overjoyed, but Chenyang still didn't feel at ease and asked the assistant who sent the plan, "Is this all for this month?"

The assistant shook his head, "That's not all, but the previous plan was also changed from these ideas, almost the same as these." ”

Chenyang sighed, "It's so little." ”

Liu Haitao smiled bitterly, "This is already a lot, other companies only have five or six templates for an advertising plan, and we have made more than 100 templates to refine these." ”

Chenyang smiled apologetically, "I'm sorry Manager Liu, I don't know much about advertising, so I don't know much about this." ”

Don't understand advertising?

Nonsense!

Of course you don't understand!

Do you think we're really looking forward to an advertisement that writes a novel?

There are several backbone members of the advertising department, one by one, who was thundered by Chenyang's words.

However, they didn't change much on the surface, not that they were willing to pretend, but that they were too tired to make superfluous expressions.

The same is true for many of the people present, although they are not very tired, but at this time, no one has the leisure to say anything else.

Liu Haitao cried and laughed again, waved his hand and said, "It's okay." ”

Hu Zhixue opened his mouth and said, "Okay Xiaochen, don't talk about those useless things, didn't you just say that you have a plan, now let's talk about it." ”

Since the current Huaxia is also lacking in advertising, Chenyang is no longer worried about hitting the plan.

Nodding, he said, "I just read that Youfu's advertising requirements this time are to use chocolate to show love, and at the same time to reflect the silky characteristics of chocolate, just now I saw your plan, it is to have love, but there is no product silky characteristics required by customers, so I think this may be the main reason for the rejection." ”

Liu Haitao nodded and said, "It's true, but we've made a lot of efforts in this regard, but a chocolate is a food, how can food be silky?"

The lesbian who cursed Youfu just now said, "We actually have a performance, just like the advertising schemes you just saw, the silk wrapped in chocolate is actually it, but they don't understand it." ”

Chenyang shook his head and said, "It's not that they don't understand, it's that we are too vague." ”

"Obscure?"

"Well, that's true, you think, they don't understand, in fact, the customer doesn't understand, so the key problem is still with us. ”

With years of writing experience, Chenyang has long been accustomed to thinking from the reader's point of view.

Perhaps, this kind of thinking makes him unable to insist on some things of himself many times, but it makes him better at finding some problems and adjusting them early.

The lesbians stopped talking.

Liu Haitao said, "Then tell me what you think." ”

Chenyang said, "My idea is very simple, the expression of love is the meeting of a man and a woman, and the meeting coincided with heavy rain, so they hid under an umbrella to avoid the rain." ”

Another lesbian interjected, "This terrier is too old." ”

Liu Haitao said, "Let him finish." ”

Chenyang continued, "Then, when they were hiding under the umbrella, the male protagonist took out his guitar and sang. ”

The lesbian just now shook her head slightly, obviously not satisfied with Chenyang's Guangfa.

Chenyang ignored it and continued, "The heroine gives the hero a brown handkerchief with a piece of chocolate wrapped in it. ”

Liu Haitao frowned, "What's next? No lines? This doesn't work, other customers ask for lines." ”

Chenyang smiled, "There are only two lines, the first sentence appears when the heroine gives the hero a handkerchief, this line is, on a rainy day, chocolate and music are more compatible!"

Liu Haitao's eyes were already lit up, "What about the second sentence?"

Chenyang said, "The second sentence appears when the heroine eats chocolate at the end, note, this must be a close-up, when the heroine eats chocolate, there is silk of the same color as chocolate floating on the heroine's shoulders, and the line is, Yufu, indulge in silkiness." ”

After Chenyang finished speaking, he looked at Liu Haitao and asked, "How about Manager Liu, is this advertisement okay?"