Chapter 274: A Car That Really Belongs to the Chinese
PS: First update!
From being humiliated at Toyota a few years ago, Su Zhenbang vowed to build Chinese's own cars, so he founded the Huaxia Motor Company - the name of the car says it all, the Chinese's own car. Pen, fun, and www.biquge.info
In the past few years, although Su Zhenbang has been busy with the expansion and development of Suning Group, he has never paid attention to the "money-losing goods" of Huaxia Automobile Company. In the past few years, Su Zhenbang has really transfused blood into the automobile company, and a large amount of R&D funds have been injected into it. It is even no exaggeration to say that Huaxia Automobile Company is a gold-swallowing monster, and it is a gold-swallowing monster that has no output at this stage.
The model of the Huaxia Automobile Company is different from the path taken by other domestic automobile factories -- buying technology and playing with it themselves, and a few people can build a car with a few knocks, and the low-cost "small workshop cars" seem to be very marketable. As a result, a vicious circle has been formed in the current domestic automobile market, because people buy any car that is made, so no one in the entire automobile industry is willing to engage in research and development at all -- it is better to expand the scale of production if there is that time and time.
No one would have imagined that with the further deepening of China's economic reform and development, the domestic auto market will be opened to foreign auto giants in the future. At that time, there will be only one way out for these small car factories -- bankruptcy and closure, and they will lose if they can't sustain the onslaught of those auto giants.
In order to carry the banner of China's national automobile industry, Su Zhenbang asked Huaxia Automobile Company to have the only task in the entrepreneurial stage - to develop a car that belongs to China. Therefore, even though Huaxia Automobile Company's production base now has a full set of automobile production lines, it still has not produced a single car for sale, and has been engaged in research and development tests.
Even, in order to improve the R&D capabilities of Huaxia Automobile Company, Su Zhenbang and Su Chenyu, the father and son, have not dug into other people's corners over the years.
Whether it is German auto giants such as Volkswagen, Audi, Mercedes-Benz and BMW, or American car companies such as General Motors, Ford and Kreesler, or Japanese car companies such as Toyota, Honda, Nissan and Mazda, their leading R&D engineers and company executives have been poached by Huaxia Automobile. Although not every automobile company can poach people successfully, it does dig a lot of big names, which greatly enhances the research and development capabilities of Huaxia Automobile Company.
Now the president of Huaxia Automobile Company, Hemut Punk, is Su Chenyu from the German BMW company, personally poached, but at that time it took a lot of effort to persuade people to give up their positions there and come to this "empty shell". So, in order to appease Hemut Punk, this guy also served as a senior vice president of Suning Group.
From the three core technologies of engine, transmission and chassis to the most critical vehicle technology, Huaxia Automobile Company finally has its own "own technology" with independent intellectual property rights, opening up the entire technology chain of the automotive industry.
In other words, Huaxia Automobile Company now has the ability to build a car with real Chinese technology, which can be regarded as completely breaking the technical barriers built by foreign auto giants on China's automobile industry.
After n times, or even n + 1 times of various experiments, the technical indicators of the test car are all at or beyond the average level of today's foreign automobile industry. Subsequently, the operation experiments in the production line were also successful, and from now on, Huaxia Automobile Company can produce Chinese cars with all independent intellectual property rights.
When the news was transmitted to Su Zhenbang from the Huaxia Automobile R&D base in Pengcheng, Su Zhenbang, who was preparing to sign a contract with Zhang Ruimin in Qingdao Haier Company, burst into tears of excitement in front of many people present.
Looking at Su Zhenbang with tears on his face, Zhang Ruimin was really startled, and hurriedly asked, "Brother Su, are you okay?
In fact, not only Zhang Ruimin, everyone present was shocked, and Qingdao Haier was even slandering Su Zhenbang, the big boss, for being so undisciplined - tears when he said tears. And the staff around Su Zhenbang were also confused-I don't know how my big boss can cry when he says he cries?
Waving his hand, Su Zhenbang realized that he had lost his mind, but he was still a little excited and said uncontrollably: "Brother Zhang, we Chinese can also build our own cars." We in China also have a car that truly belongs to us. ”
Zhang Ruimin didn't understand what Su Zhenbang said at all, his face was full of confusion, looking at Su Zhenbang with excitement, he just wanted to ask what the hell this was. Su Chenyu directly didn't give him this opportunity, got up and left the conference room, leaving a room full of people staring at each other, and countless faces were confused......
Fortunately, the terms of the contract between the two parties have all been negotiated, and they can just wait for the signing of the contract, but the people on Haier's side feel so uneasy - how can Su Zhenbang, the first person in China's private entrepreneurs, feel so unreliable?
However, looking at Su Zhenbang, who was leaving excitedly, Zhang Ruimin probably knew what was going on, and when he thought that if that incident was true, it was indeed worth being so excited by this boss Su.
At the same time, Su Chenyu, who was about to leave for Hong Kong, also got the news, and without a word, he directly canceled the trip - rushed to the production and research and development base of Huaxia Automobile Company non-stop.
When Su Zhenbang and Su Chenyu rushed to the R&D base, under the leadership of President Hemut Punk, the father and son saw a beautiful car with high-end atmosphere and grade in the confidential center of the automobile base.
This is the first flagship car with fully independent intellectual property rights developed by Huaxia Automobile Company, but this car is the first commemorative car, and there is no vehicle model and other marks on it except for the car logo of Huaxia Automobile Company.
"Punk, is this our car?" Looking at the sedan in front of him, Su Zhenbang asked Hemut Punk beside him in disbelief.
Hemut Punk could understand the mood of the big boss very well, so he said with a smile: "Boss, this is the first car of our Huaxia Automobile Company, and all the core technologies are independently developed by us." ”
Looking at Su Zhenbang, who was constantly circling around the car and marveling, Su Chenyu didn't feel too surprised, you must know that the shape design of this car has added his suggestions, so the first streamlined body has a bit of the taste of the later Passat.
"Can I start production at the production base?"
Su Chenyu asked the question he was most concerned about, Huaxia Automobile Company, the "gold-swallowing monster", should now go to the market to show its ability to absorb gold.
Hemut Punk nodded, and then said: "At any time, the first and second production bases are all ready, and the third phase is also under construction." Each parts production plant has already started production, and the vehicle plant is waiting for the model name to be decided, and then it can start to enter the state. ”
Looking at Hemut Punk, who runs the company in an orderly manner, Su Chenyu is very satisfied, and the big coffee he poached from BMW with a lot of money is really awesome.
"Then let's discuss the name of this car, and then officially put it into production and put it on the market as soon as possible. ”
Now, this real "Chinese car" built by Huaxia Automobile Company's independent intellectual property rights is waiting for the moment when its name is determined, and then it will start its own journey of glory......