Warner is smart enough to be called the latest sequel to the classic series, but thanks to the change of protagonists and the rapid advancement of special effects technology, "Superman Returns" is simply built to the specifications of "the first box office blockbuster series of the 21st century".

However, because of the recovery of the $260,000 investment, it is necessary to focus on overseas markets and DVD distribution, which is doubly arduous, which makes Warner's original wishful thinking of "at least 400 million local revenues" fail, and the cost recovery cycle is extended, which means that "Superman 6" is difficult to deliver, and it is also the fifth episode of the series, the performance of "Batman: The Beginning of the War" "100 million 3 budget/250 million US dollars local results" is much higher than the input-output ratio of "Superman Returns".

Because the original director candidate of "Superman Returns" listed Tim Burton (the biological father of the "Batman" series, no novelty), Michael Bay (pyrotechnic master, indiscriminate bombing) and many other uninteresting names, so many people's expectations for "Super" are not high, even if Master Brian Singh, who defected from mutants, takes over the film, it is still an indispensable chicken rib.

Singer was the best director candidate for "X-Men 3", and it was he who single-handedly created this immortal mutant myth, but his contradictions with the top management of Twentieth Century Fox became public, and at a critical moment, he chose Warner's "Superman Returns", and took away the screenwriter, photography, recording, art design, etc., "X 3" suffered a salary drawdown, almost forcing Twentieth Century Fox's "X-Men" to death.

"Superman Returns" The entire planning and production process is more than ten years, with a total investment of more than 260 million US dollars, and in this long and huge production process, the production company has replaced a total of three famous directors in order to have better quality, the initial invitation was Tim Burton, but stopped at the schedule conflict of the ghost director, 01 year The producer took a fancy to McG, who was on the throne with "Breaking Bads 2", but chose to withdraw because he could not reach an agreement with Warner on the filming location, and then took over the baton was directed by " Rush Hour directed Brett Ratner, but it wasn't until last year that Warner finally decided to direct the film by Brian Singh.

Brian Singer is one of the few independent directors to have a successful foothold in Hollywood, and in 1995, he directed "The Usual Suspects," which was released at the Sundance Film Festival, shocking everyone with its stylized editing and unexpected ending, and then he was fortunate enough to become the director of the X-Men series, and after the success of the superhero series, "Superman Returns" was a great opportunity for him to show off his skills again.

Brian Singer was one of the few independent directors to have a successful foothold in Hollywood, and in '95, he directed "The Usual Suspects," which was released at the Sundance Film Festival, shocking everyone with its stylized editing and unexpected ending, and then he was fortunate enough to become the director of the X-Men series, and after the success of the superhero series, "Superman Returns" became a good opportunity for him to show off his skills again.

The biggest problem is that Brian Singh's grasp of the film's pacing is a disaster for Superman, and in fact the last half hour of the film becomes unusually heavy. That's what New York Magazine had to say about him.

And the San Francisco Chronicle criticized it: "The film constantly conveys a lot of small scenes, but the big scenes are only once, starting with a series of earthquakes in a spectacular sequel and culminating in a flight disaster." ”

There is no plot, there is no big scene, and there is no cool point, so it's strange if you don't pounce?

Comparing the five-day premiere box office of "Superman Returns" and "War of the Worlds", the difference between "Superman Returns" and "War of the Worlds" is 30 million, where did the box office go? "The Devil Wears Prada", which ranked second at the box office in the week, landed in the North Mi 3000 movie theater and earned 38 million US dollars.

Secondly, Scarlett's partner with "the greatest contemporary film actor" Meryl Streep, is definitely a successful casting of "100% chemistry", Scarlett has starred in many blockbuster movies and is booming, and after "The Hangover" and "Brokeback Mountain", Hiss's popularity and appeal are at their peak, although he plays a leading actor with very few scenes, but he still impresses, and Streep's "white-haired witch" style will be amazing.

Excellent actors can enhance the quality of the movie, and the hard-working performances of Streep, Scarlett, Heath, Blake, etc., make the movie full of highlights.

The excellent quality of this movie determines the good reputation of competing for recommendation after watching the movie, and the media comprehensive evaluation is also B, which does not lose "Superman Returns", many authoritative media simply pointed out that Streep is expected to chase the little golden man again with the role in the play, and the newcomer Blake's acting skills are also remarkable, and it is not a problem to compete for the best supporting actress, and no matter whether such an exaggerated and crazy story can be recognized by the academy members, the extraordinary charm of this comedy sketch is: neat, dare to think and dare to do, in simple terms, In one go, only one hundred and six minutes, it has done what many fragile Hollywood screenwriters can't do, with a newborn calf posture of "knowing everything and saying everything", and the upright attitude is unbearable.

The reason why this movie is so popular is because it is related to fashion, and fashion always makes people crazy, and the ubiquitous handsome men and beauties in the film and the knowledge and dressing techniques of the fashion industry told by the editor-in-chief with high professional quality are definitely a big attraction.

Fashion survives by being picky, and don't think of pickiness as the original sin of fashion. Successful people in the fashion industry, designer magazine editors, are very picky about details, sometimes to the point of unbearable, but this is a professional requirement, and it is their profession that they have to do. Fashion is a very delicate and keen art, is inseparable from the excellence of details, to paraphrase the popular saying: "details determine success or failure", which is the rule of survival for fashion. Often, they bring this cutting-edge pursuit of art into their daily lives, and they become demons in the eyes of their subordinates.

Among young girls, no one is full of admiration and yearning for fashion, so when this movie, known as the bible of fashion, is launched, it is not difficult to understand that it is wildly sought after by them.

It has won unanimous praise from domestic and foreign media for its light-hearted and humorous film tone, positive attitude towards life and exquisite film quality, and it has won quite good box office results since its release, and it is even more rare that it has been praised by the film industry and fashion circle, and has become the most popular film among white-collar workers and female audiences in July. The original book, which is the title of the book, has once again jumped to the bestseller list of authoritative authors such as Amazon with the help of moviegoers and book lovers, and has kept it for several weeks, with concrete movie images, superb acting skills of the actors, and a fashionable atmosphere that permeates it, making the original book more understandable to readers and audiences.

And under the high pressure of the super blockbuster "Superman Returns", he also won a box office of 38 million US dollars, which is very remarkable, you must know that his investment is not as good as a fraction of "Superman Returns", but the gap between the two sides is only 14 million, which is not very big, which makes Warner and the crew of "Superman Return" even more unrecognizable.

And MM has added another box office blockbuster, so far, there are heavyweight works launched in the six giants, but only MM has not missed, which makes Mark, who is in charge of MM production and selection, nicknamed "The Hand of God" resounding all over the country.

The industry estimates that MM to get out of the quagmire, it may take ten years, and it must go through ten years of integration to re-emerge, but under the leadership of the four giants, they have completed a gorgeous reversal in just half a year, and now the stock price of MM Group is quite stable.

The success of MM, the success of a typical capital force, MM started from the studio in the underground garage of Wollumbeard, through rapid mergers and acquisitions, to grow itself, MM has a magical power, every merger and acquisition can quickly integrate the enterprise, and then start a larger scale of mergers and acquisitions, from McConaughey Pictures to Marvel, From Marvel to MGM Pictures in Colombia, each time it was small and big, and the merger and acquisition were completed in the astonishing eyes of the outside world, with Mei Duo founding News Corporation taking 30 years, Lei Shidong taking 20 years to build his own media empire, and Mark only taking 3 years to 11 Time magazine.

Mark is once again Time Magazine's Person of the Year and is a strong contender for the Top 10 People of the Year.

Mark took over the production review business of MM Group at the beginning, which made MGM and several bigwigs in Columbia very unhappy, the investment and decision-making rights of blockbusters belong to the president of the giant company, which is almost the practice of large companies, the embodiment of power, Mark said that he did not take power, but he did not hesitate to take a big piece of fat, but he was only responsible for film selection and review, and was not responsible for specific business.

Other companies select projects from the production department and then apply for project support from the company, while MM is Mark who selects the project and then sends it to the production department and distribution department to set up the project, although he is not like the president of Pingguo Company, Qiao, shouting "I am a tyrant, but I am right!" all day long, but he did it.

In the early days of business growth, strong and powerful iron-fisted leaders are needed, Cisco's Chambers and Disney's Eisner, they are all people who lead the company to a strong person, and Mark also has this kind of strongman characteristics, although he is young, but he does not lack iron-fisted means and decisive characteristics, it is no wonder that he has won the favor of Time magazine for three consecutive years, becoming the cover character, people like geniuses and worship geniuses, Mark is such a person, with the success of the summer, Iger boldly set the box office revenue of North America at 1.8 billion US dollars!