Chapter 745: Pre-sale is hot
After several years of low-key development, Guanghui Ticketing has become the two knives of the domestic film market together with Douban.
Needless to say, Douban, as the most authoritative film review website in China, the score of each movie on Douban has reached the extent that it can affect the box office.
Films with high ratings, except for niche films such as literary films, other commercial films are basically rarely bad at the box office.
But if the score is low, even if the box office is high at the beginning, it will decline rapidly in a few days.
Douban has such a great influence on the box office of the movie, which naturally attracts the attention of countless insiders.
Of course, sometimes people are cruel to it, sometimes people like it, and no matter what time it is, you can't ignore it.
And Korn Ferry ticketing is even more straightforward.
Whether a film's glorious ticketing system helps to promote, how to promote, and even whether it is on the shelves for sale all have a real impact on the box office data.
The quality of the data on the Guanghui ticketing system will directly affect the reputation of the film and affect the box office later.
Naturally, the influence of Guanghui Ticketing in the film industry has also been slowly established.
When Glorious Film and Television wants to promote the film itself, Douban and Glorious Ticketing will inevitably give full support.
……
Publicity meeting of the "Rallying Call".
"Director Chen was lucky, his film was released on December 12th, and ours was placed on the 20th, which is four days short of "2012" invested by Guanghui Film and Television, and it may be greatly affected by then."
Lao Lin, the person in charge of the publicity of the movie "Assembly", said to the director a little depressed.
"Not necessarily, although Lao Chen's "Vote for Fame" was released a week earlier than us, but the investment is as high as 300 million, according to the plan, it will definitely be taken off the shelves after the New Year's Day holiday, and it will be sniped by our "Assembly" and "2012" of Guanghui Film and Television at the same time, it's really hard to say what the situation is."
The three leading actors in the film "Casting Names" are Master Li, Liu Tianwang and Takeshi Kaneshiro.
"That's right, at this time, it is the peak of the kung fu emperor Master Li's film career, he can be said to be the most expensive actor in Asia, it is said that in this "Vote for Fame", his salary has reached 100 million yuan!
In comparison, Andy only got 16 million, Takeshi Kaneshiro was paid 12 million, and Xu Meinu, who played the female number one, was only 2 million.
With such a high investment, Director Chen should be very concerned about the box office, and when it comes to the sudden rise of "2012", they should be under more pressure than us."
"It's really surprising to say, although everyone knows that Glorious Film and Television has spent a lot of money to invest in Hollywood blockbusters, but no one in the industry is optimistic about this matter, judging from the Internet news in the past few days, "2012" not only dominates the entertainment version, but also the technology version and the social version are often dominated by the headlines, this momentum, there is no movie that can compare with it."
"No way, who calls people is Glorious Film and Television, and the Internet is people's back garden."
……
Glorious Film and Television.
"Mr. He, the pre-sale data of our "2012" is out", Huang Xing, the old man of the Guanghui Film and Television Distribution Department, rushed to He Ling's office.
"Isn't it just a few days since the pre-sale opened, and there is good news so soon?", He Ling asked.
"100 million, the pre-sale exceeded 100 million, all the tickets on the day of the premiere were sold out, and a lot was sold on the second and third days, and some theaters are already considering adding films to us."
"It's just 100 million?".
Although He Ling also firmly believes that "2012" will be a hot seller, the pre-sale alone exceeded 100 million, which is still a bit beyond her expectations.
"Yes, the hottest "Casting Names" on the market now is known as the largest investment among domestic films, and the box office in the first week of release is only more than 80 million," Lao Huang said.
"Is it Director Chen's "Casting a Name"? The name is quite interesting," He Ling said.
Voting for a name is actually a sign of loyalty.
There is a description of this in "Water Margin".
Lin Chong said: "The villain has committed a capital crime, so why do you want to be suspicious?"
Wang Lun said: "In this case, if you really join the gang, bring a 'name letter'." ”
Lin Chong said: "The villain knows a few words, and he writes with a pen and paper." ”
Zhu Gui smiled: "Sect leader, you are wrong. But when the heroes join the gang, they need to accept the name, which is to teach you to go down the mountain to kill a person, and to sacrifice your head, he will have no doubt, and this is called the name of the name. ”
Lin Chong said: "This thing is not difficult, Lin Chong went down the mountain to wait, but I was afraid that no one would pass by." ”
Wang Lun said: "Three days with you." If there is a petition for nomination within three days, you will be allowed to join the group, but if there is no time within three days, you will have to rest the blame. ”
Lin Chong agreed, and went back to the room to rest, depressed.
It can be seen that verbal expressions of loyalty are far less convincing than actual actions, which have been the case since ancient times.
"Yes, it mainly tells the story of three brothers, and it is changed according to the stabbing horse, one of the four major mysteries of the late Qing Dynasty, but the discrepancies are relatively large. I also went to see it, and the overall shooting was not bad, especially in the film, the eldest brother was only one step away from success, and at the most glorious moment of his power, he was assassinated by assassins and died, which made people feel a lot of emotion," Lao Huang said.
"No matter how good it is, even if they are unlucky to run into our 2012", He Ling said.
"Hey, that's right".
"What other movies do you think will have an impact on our 2012 in recent times?".
"There is also a "Assembly Number" that will be released tomorrow, which is directed by Director Feng, and it can be regarded as a relatively famous domestic film."
"Is this the main theme movie?".
"It can't be regarded as the main theme movie, Huayi and Shangying co-filmed. However, the total investment of the film "Assembly Number" is 80 million yuan, but the salary of all the actors is only 1 million, which is in stark contrast to the total investment of 300 million yuan in "Casting Names", and the salary of several leading actors is more than 100 million", Lao Huang said.
If history continues to go down according to the normal trajectory, the global box office of "Casting Names", which invested 300 million, will only add up to 300 million, which can be said to be a mess.
However, "Assembly", which invested 80 million yuan, won a box office of 260 million yuan in the mainland alone, becoming the biggest success in the 2007 film market.
However, the success of "The Assembly", in addition to the fact that the film itself is very good, the actors' performances are in place, and other reasons, in addition to "Vote for Fame" in the same period, the opponents who did not take the shot are also important reasons.
Otherwise, it wouldn't have been released for forty days around New Year's Day.
Now with "2012", it's really hard to say.
With the investment of Glorious Film and Television, and the Hollywood blockbuster in which three Celestial Empire actors participated, you can know where the box office is almost when you think about it.
"Whether it's "Vote for Fame" or "Assembly Number", we are not afraid, you must communicate with the theater in time, just don't be hacked", He Ling said.
……
(End of chapter)