Chapter 522: Big Deal (3)

"That's it?" Sun Ran was stunned for a moment, then asked.

"That's right, that's it!" Liu Hao said with a smile.

"Okay then, but I also have a few points to remind Mr. Liu here. Sun Ran glanced at the piece of paper just now and said, "The first point is the issue of approval, of course, in fact, this is not a problem, because the attitude towards game advertisements is very vague, neither explicitly prohibited, but it will be slightly suppressed, compared with other advertisements, the review of game advertisements is more difficult to pass." However, there is also a limit to this review, as long as we play the edge ball, the degree of advertising is slightly more convergent, don't let it go so much, and it will be over with one eye open and one eye closed. ”

"The second point is the problem of advertising content, first of all, we can't directly let people play your game in the advertisement, even if it is impossible to add a sentence to the advertising word, we can only promote your company and the game from the side. ”

"The third point is the issue of advertising costs, we also have to bear a certain risk in issuing this kind of advertising, so the advertising fee is twice that of ordinary advertising, and the advertising cost of prime time must reach three times, and once there are too many complaints, we have the right to immediately withdraw the advertisement and do not need to compensate for any liquidated damages. ”

"The fourth point may also be the most difficult point for you to accept, Mr. Liu, because any legal disputes arising from this advertisement are the sole responsibility of your company, and we will not accept it on Shonan TV. ”

Sun Ran said four o'clock in one breath before stopping, took a sip of coffee, and moistened his throat.

After listening to Sun Ran's words, Liu Hao was silent for a while, the first three points of these four points are okay to say, it is a matter of money, as for the content of the advertisement, Liu Hao does not have too many requirements, but the fourth point is a bit of a headache, who knows if the game advertisement will cause trouble, in the past, those celebrity endorsement advertisements, once there is a dispute, there are too many negative effects for this, Liu Hao has calculated everything, but he forgot about this point.

It's not that he's afraid of trouble, but he's worried about smashing the signboard of Kuba Games!

Seeing Liu Hao frowning, Sun Ran suddenly smiled and said: "Actually, it's not that complicated, as long as we blur the content of the advertisement and add a little artistic embellishment, it is difficult to have any problems, I just want to make a statement in advance, so as not to deal with disputes in the future." ”

"Well, well, I believe in the ability of Shonan TV, as long as the advertisement can be delivered smoothly and there are no problems, I will add 50% of the advertising fee. Liu Hao smiled indifferently, he paid for it, and Shonan TV contributed to solve all the problems, which was the best.

"Fifty percent. Sun Ran's eyes flickered, this price was far beyond his expectations, originally he wanted to improve the achievement on the basis of one or two achievements, but Liu Hao increased by fifty percent in one breath, the strength of this money is simply hanging heaven.

However, the more Liu Hao threw money, the happier he was, after all, this is all his performance and credit, and it will be noted on his resume.

"Okay, deal, Mr. Liu, then I'll tell you about the advertising fee, our advertising here is divided into five levels, and the prices of the five levels are different, among which ......"

"Director Sun, you don't need to introduce, I just need the prime time advertising position, you can tell me the price directly, we signed the contract, and we can go to dinner." Liu Hao pointed to the Patek Philippe in his hand and said, "It's 5:30 now, and I hope to sign the contract before 6 o'clock." ”

Seeing the Patek Philippe on Liu Hao's wrist, Sun Ran's body was shocked, he knew this watch, it was a limited edition of Patek Philippe this year, with a market value of more than five million, no wonder the other party didn't care about advertising money at all, and he could wear a multi-million watch casually, he was definitely not the one who lacked money.

Since Liu Hao wanted to be concise and clear, Sun Ran naturally didn't want to bother to speak, he said: " The prime-time advertisement is the interstitial advertisement between the two variety shows, of which the longest interstitial advertising fee for happy continuous viewing is 15 seconds 400,000, and the interstitial advertising fee for studying well is 250,000 for fifteen seconds, but because of the special reasons of your advertisement, it has to be doubled by 3.5 times on the basis, respectively 1.4 million and 875,000, and the advertising production cost is calculated separately, but I suggest that you also hand over the advertisement to us to do it, to ensure that you are satisfied, of course, this show is broadcast weekly, and the number of broadcasts is about three times, it is still very cost-effective, ”

"In addition, I suggest that our Diamond Theater also has high ratings, you can consider it!" Sun Ran added.

"Director Sun, you directly say a total price, needless to say in such detail, even if you have a premium, but I want to see my ad appear on TV within three days. Liu Hao said casually.

"Then I won't beat around the bush, the total advertising cost adds up, 30 million, a month, we will be responsible for doing a good job of advertising according to your requirements!" Sun Ran was not polite, and said directly.

"Okay, deal, don't you have a new variety show called "Dad Goes Here"? The naming rights are still there, right?" asked Liu Hao.

"Well, because it is the premiere, although the signboard of our station is here, only a few companies have consulted the naming rights of 200 million, and they are still under consideration, if you are interested, I can directly make a decision and hand it over to your company. After Sun Ran finished speaking, he looked at Liu Hao with some expectation, 200 million is the most ideal price set by the station, don't think that this price is very little, you must know that the variety shows on the market at present, the naming rights still start at 100 million, and they dare to open 200 million, that is because they have confidence in the show, plus the reputation of Xiangnan TV, it is worth this price.

"The deal, but not in the name of Kuba Games, but in the name of the Kuba Group, in addition to the game company, I also built a hotel and a private school, and the coverage in the name of the group is larger. Liu Hao said with a smile.

"Then let's just say it, this is the contract, you sign it first, after signing, I will take it back to the station for review, probably tomorrow morning, the contract will officially take effect!" Sun Ran said.

"Then I wish us a happy cooperation!" Liu Hao got up and shook hands with Sun Ran, the advertising matter was finally solved, and he also got the naming rights of a variety show, this time it was not a loss.

"Okay, then I'll do it, let's go to dinner first, and tomorrow morning, we'll talk about other things. Sun Ran said.

"Let's go, my stomach has been protesting for a long time. Liu Hao laughed, and then under the leadership of Sun Ran, he walked outside.

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