Xiao Peng also felt sorry after hearing this, Marchionne was indeed a person he admired.

From '04, Marchionne took the helm of Fiat after being elected CEO of the Fiat Group, and in 2014 took the helm of Ferrari.

This is a person with very distinctive personal characteristics, like Apple's Jobs, he also wears a black sweater every day, others wear suits and leather shoes every day, and Marchionne is a black sweater for a black sweater, whether it is a meeting with dignitaries or a speech in the company, Marchionne has never worn a suit and tie.

This is a decisive man, especially when it comes to cutting down on unsuccessful products and developments. At that time, the Dodge DART began mass production, and three years later, Marchionne was cut down with the Chrysler 200. The entire mass production process only existed for eighteen months!

And he was very bold to admit his mistakes. At that time, he was very disgusted with Ferrari's launch of the SUV, and publicly said, 'Let Ferrari launch an SUV is better than kill him!', but when he saw the success of the Porsche Cayenne, he directly began to develop the Ferrari SUV! Unfortunately, he died before he could succeed.

And don't look at his age, his way of thinking is definitely not old-fashioned, and when aymo (Google's self-driving sharing company) first set up a project, he began to cooperate with them and led the trend. Including the revival of the Dodge Challenger, which was also the work of his acquisition of the Dodge Company! The 4C coupe, the Giulia and the Stelvio are all his work.

He also performed a feat that would go down in the history books of automobiles: he took over Chrysler Corporation when it went bankrupt. Nowadays, no matter what car brands such as Maserati, Ferrari, Alfa Romeo, Chrysler, Fiat, JEEP, and Dodge, they are actually car brands under the Fiat Group.

Chrysler, Dodge, Alfa Romeo, and the like, which had already declined, were all brought back to life in his hands.

And Ferrari is absolutely grateful to him now, because since becoming Ferrari's CEO in 2014, one of the many goals he has set for the company has been to bring his F1 team back to the top, finishing runner-up that year, winning the following year, and now Ferrari is back in the F1 championship contender.

Of course, he is not without failures, he is also Huaxia, and he is also Huaxia when he fails.

Cars like Chrysler and Dodge have regained their vitality because they attach importance to the Chinese market, but because of the wrong positioning, his 'own son' Fiat Motors has suffered Waterloo in China, and all kinds of models are selling very badly. Then he exerted his decisive character and directly made Fiat completely withdraw from the Chinese market.

Now those who buy Fiat cars in China are like children without mothers。。。。。。

And now that Ferrari is in the hands of Louis Carlyle Camilleri, I wonder what policy he will adopt?

"Luis, you're looking for me。。。。。。 Xiao Peng didn't understand why he came to him.

Luis smiled slightly: "Mr. Xiao, I don't know if you are interested in F1?"

Xiao Peng didn't even think about it, and replied directly: "No." ”

Louis was stunned, he didn't know how to answer. Why are people who love racing not interested in F1?

Xiao Peng said with a smile: "Luis, since you are the new CEO of Ferrari, you should have communicated with Mr. Jean Todd, you should know my opinion on F1, and you didn't come to this race at the beginning, and Ferrari didn't send an official team at the beginning, and you only came after the independent team lost." Doesn't that tell the story?"

Luis was still about to speak, but Xiao Peng waved his hand to interrupt him: "Even if you don't know all this, you must know that the FIA positioned me here as a 'dangerous event' before the race." Then you should also know the filthy relationship between me and the FIA. Do you think I can go to the FIA and open up the market for them?"

Louis smiled: "Mr. Xiao, everything in this world is because of interests, find a way of cooperation that is in line with the interests of both of us, what else can't we talk about?"

Xiao Peng shook his head: "Not everything can be seen in terms of interests。。。。。。 ”

Louis said: "Mr. Xiao, I see that you are also a fan of Ferrari, and even have Ferrari Lafa in your collection, don't you want to watch Ferrari stand at the top of the world?"

Xiao Peng laughed after hearing this: "I'm not Preston, I'm not so persistent. Otherwise, I'd sue you. ”

Preston is a collector and racer from the Stars and Stripes, and is approaching the age of 90 this year.

He was an avid Ferrari fan, and in a fit of rage, he took Ferrari to court for $73 million because he didn't get his hands on the limited-edition Ferrari Rafa convertible 'Spider'!

This Ferrari's 'Rafa' itself is a limited edition, if you want to buy a 'Rafa', you must have three Ferraris in your name, you must have no record of changing hands to be eligible to buy, and it may not be successful, Ferrari needs to be screened out in the VIP list. So money doesn't necessarily mean you can buy it, unless it's second-hand.

However, Ferrari's criteria for selecting limited edition cars are not transparent and there are human factors, so many owners are very dissatisfied with this.

The purchase of this 'Spider' has more requirements, first of all, it must be rich, and it must be a celebrity or have a certain social influence, the third rule must be over forty years old, and there is also the most fucked-up rule, that is, the car must be bought without a Ferrari!

So Preston had no conditions to buy, and he had more than forty Ferraris of various models.

In the end, Preston simply mailed a check for a million dollars to Marchionne as a deposit, which means that you have to sell it, and you have to sell it if you don't. But Marchionne was more straightforward than him, sending the check back to Preston, and telling him very 'considerately' that ------ don't do it in the future, it won't be fun if the check is lost. It means telling Preston that you can't buy this car.

This Nima made Preston angry, although the old man was old and his driver's license had expired, but he was not short of money, and directly sued Ferrari in court, demanding that Ferrari pay 73 million US dollars!

Although Preston withdrew the lawsuit in the end, it was also a big trouble.

Xiao Peng said, 'Otherwise, I would have sued you', because he didn't have a Ferrari-Rafa 'Spider', first of all, he was less than forty years old, and secondly, he already had a lot of Ferraris under his name. It is also not eligible for purchase of 'Spider'.

Louis laughed, "If Mr. Xiao really wants 'Spider', I can help you with this." ”

Xiao Peng shook his head: "There's no need." I'm not going to go to F1 for that. Besides, Louis, let me ask you a question. ”

Louis said, "Mr. Xiao, excuse me." ”

Xiao Peng asked, "Mr. Louis, do you think this competition I organized is still a success?"

Luis nodded: "Very successful! Although there are many racing competitions in Huaxia, including the FIA GT race, there are also races in Huaxia,"

"Then Luis, have you thought about a question? F1 has a race in China, the FIA GT also has a race in China, we still have a CHINA GT race in China, but why is it that my new event has not attracted attention? I am not arrogant when I say this, if my event is not as good as those events, you will not go to China in person, right?" Xiao Peng asked Luis.

Louis nodded: "Yes, now the Huaxia market is too critical for our major manufacturers, and your event is indeed very good." I had to come in person. Actually, I really didn't like your event at first, it was too unrigorous, but why is this kind of competition so popular? I can't figure it out. ”

Xiao Peng gave the answer: "This is Huaxia, you want to occupy the Huaxia market, but you don't know Huaxia, isn't this nonsense?

It is not the first time that Fiat has withdrawn from the Chinese market, this is the second time.

At that time, as early as 1999, Fiat established a joint venture with Nanjing Automobile at that time, Nanjing Fiat, and withdrew from a series of models such as Palio, Siena, and Weekend Wind, but in that era, hatchbacks and station wagons were not popular with the Chinese, so they launched a sedan called 'Pyran', but since then, Nanjing Fiat has never launched a new car, the technology is old, and the model is simple, so Fiat withdrew from the Chinese market, and Nanjing Fiat was disbanded in 2007.

But later, Huaxia became the world's largest automobile market, Fiat as one of the world's top ten automobile companies, of course, this cake can not be let go, so Marchionne re-entered the Huaxia market after taking office, and found GAC, which was in full swing, and established a new joint venture company-----GAC Fiat.

The first car launched was very popular, that is, Fishang, which looks like a Maserati and sold very well!

But why is Fiat popular in Europe? Because his hatchbacks sell well, but can hatchbacks sell well in China?

Marchionne believes that there are more and more cars in China, and people will choose hatchbacks for reasons such as parking, just like in Europe, so they have increased investment in hatchbacks and launched hatchbacks.

As a result, he was dumbfounded, there were indeed more and more cars in Huaxia, but the cars he bought were getting bigger and bigger, and no one bought small cars! Now Fiat couldn't bear it anymore, so he could only go back in disgrace.

If Fiat withdrew from the Chinese market for the first time because it did not understand the Chinese people, the second launch can only be described as 'deserved', and if you don't understand the preferences of the Chinese people, you have to follow your own ideas, can this be successful?

Luis shook his head and said, "Of course I don't want to do this, that's why I'm here to come, I really can't understand why such an event is successful?"

Xiao Peng replied: "It's very simple, we Chinese people like to join in the fun, no matter what FIA GT, or what F1, the 24 Hours of Le Mans, and even our domestic CHINA GT races, are highlighted by a few words: professional, high-end." Do you think it's appropriate to distance yourself from ordinary people like this?"

"And if you look at my race, it's become a festival for the common people, where everyone can participate, get up close and personal with racing, and it's a great time to camp with the whole family, just like the 24 Hours of Le Mans. And unlike the Le Mans endurance race, the cars that compete here are usually accessible. That's why he's popular. ”

"The development of our Chinese caravan race is better than other competitions, because the participating cars can be seen in our lives, but the time of the caravan race is too short, but the fun is over, the ticket price is still so high, although the ticket price here is also high, but 24 hours, you can also camp, people in our country think that this is enough!

In fact, the last point is very crucial, the Chinese people are used to being poor, so they especially live a special life, buy tickets to watch the racing cars? Then you have to calculate the cost first, and you can watch it for 24 hours at a glance? This game is cost-effective!

After hearing this, Luis thought for a while: "Mr. Xiao, but I really want to cooperate with you, when will you hold such a good race event next time?" I think I want to form a special team to participate in your competition, you want GT2 standards here, and you also need production cars, not professional racing cars, so this time Ferrari's results are not very good, we will definitely make a comeback!"

Xiao Peng laughed: "This is what you really think, right? Do you want to know if this competition is a whim or will it continue?"

Speaking of this, many people next to him came over.

When Xiao Peng and Louis were chatting, many people from the team gathered around a few people, intentionally or unintentionally, just to hear if there was any useful news. And Louis's question is what they are most concerned about.

Xiao Peng laughed, raised his hand and signaled everyone to be quiet: "Since everyone is curious about this issue, I will tell you that this event will continue to be held and become an annual event, and further we will work with Luxembourg and Qatar to turn this event into a series." And from today, we will open the car park so that more drivers can practice here, and I hope you can have better results in future races!"

Hearing Xiao Peng's words, everyone was excited。。。。。。! Once a year is too little, right?

With such a high bonus, it's good to do it every day!