Chapter 398 is ready to go

The world is bustling, all for profit, the world is bustling, all for profit, the ultimate purpose of making this movie is to make money, as long as it is profitable, no matter how big the money is, some people dare to invest, if it is only famous, it is better to work with small cost, try not to be higher than 30 million.

"Infernal Affairs" invested 70 million, plus 20 million public relations expenses, but to an astonishing 90 million, and now it is a big hit at the box office, and it is not a big profit, when will it be?

Xiao Li doesn't accept big IPs, doesn't accept series of commercial blockbusters, and is the only actor who doesn't accept a series of IP commercial blockbusters but can often get a salary of $20 million plus a share.

Xiao Lizi is the only actor who does not rely on popcorn commercial films, assembly line commercial comedies, series of IP commercial blockbusters, and independent films to enter the Hollywood 20 million club.

Xiao Li Zi is one of the most appealing actors at the box office in Hollywood today (the peak of the Four Emperors has passed, and their glory is in the last era.

The North American box office base of the movie starring Xiao Lizi exceeded 100 million, of which "Titanic" and "Batman" are strictly commercial blockbusters, which refers to the promotion and distribution of commercial blockbusters based solely on the publicity and distribution schedule, only the big ship and the inception are counted as commercial blockbusters.

Xiao Lizi is the last superstar in the superstar era, he rushed to the end of the superstar era, and became famous with the masterpiece "Titanic", after the new millennium, since the box office awards of special effects commercial films such as "The Lord of the Rings" have successfully accelerated the rise of the Hollywood special effects era, and movie special effects have replaced actors as the guarantee of the box office, in the special effects era, almost no actors have absolute box office appeal, and the new generation of actors are basically rubbing IP (Depp, Donnie, 007, etc.).

In terms of acting skills, Xiao Lizi is not in the top ten, why is he the only one who can get 20 million? It's not because he can make money and has box office appeal.

Mark invested so much money in "Infernal Affairs", it is not enough to just get a few awards back, and this is divided into 30% by the theater chain company, and it has to be shared with the B plan company, so less than 100 million and a half is not profitable, and it must be added to the overseas market and DVD profit to make a profit.

So today Scorsese is destined to come in vain, not only in vain, but also asked by Mark to be on the show to promote the movie, anyway, Scorsese is idle and idle, it is very beneficial to promote the movie, if strictly speaking, the Gotham Independent Awards, which announced the list of winners on November 26, heralds the curtain of this year's Hollywood awards season, and in the next three months, there will be fifteen awards one after another, if you count the list of nominees, the audience will see no less than 30 various film lists, so many "bombardments" How can you stand out from the crowd of information?

From a work with limited popularity that can only be seen in the media and critics, to a much-anticipated Oscar nomination/award-winning film, it is definitely not a great cause that can be built overnight, but after a three-month awards season and multiple rounds of "intrigue" before it can successfully fly on the branches and become a phoenix, since Scorsese is free, let him lead the team to promote it, right?

What? More than a month early? It doesn't matter, we're not short of money, so let's warm up in advance.

In fact, it is not too early, in a narrow sense, it refers to the various film awards held from December to February of the following year, which ends with the awarding of the Oscars, that is, the Oscar season in the general sense, and in a broad sense, it can incorporate various award events and film festivals such as the Toronto Film Festival in September, the Fantasy Film Festival in Austin, Texas, and the AFI Film Festival in Los Angeles.

Since Scorsese is suffering from gains and losses, let Daniel lead him to the awards season, right?

For Mark's decision, Scorsese had no choice but to accept it, Bi Jing was also all for his good, as an old bird in the circle, of course he would not have the naïve idea of "making a good movie and then waiting for the little golden man", which was to be promoted through publicity.

In the coming months, he will be stuck in a sea of promotional parties, eating and drinking every day, and then recommending movies to the people involved, which is a battle in Vanity Fair and the rules of the game for winning an Oscar, which is amazingly thunderous with the talent show on television.

Scorsese admires high-profile filmmakers like Woody Allen, who don't care about making or losing, only making what he likes, and never going to any promotional events or parties to curry favor with the professionals in order to win awards.

But Scorsese can't do this, he is the frustrated person of the Oscars, the Oscars have never called him, but Woody Allen is the darling of the Oscars, the object of kneeling, not doing public relations wood has a problem, the same award to you, who knows that this master will not come.

Allen's films are often favored by the Oscars, but Allen almost never attends film awards ceremonies, including the Oscars, and Allen gave a public explanation: he was going to perform for the clarinet on Monday night. However, as early as 1974, the United States Broadcasting Corporation News Network quoted Allen as saying, "It is very stupid to give awards to movies." I can't stand the judgment of others, if you win the award he gave you this time, then the next time he says you don't deserve it, you have to admit it. ”

The only exception was at the 74th Academy Awards in 2002, when Allen unexpectedly appeared at the venue and petitioned the filmmakers not to abandon New York because of the 911 attacks. "I don't have to give anything, I don't have to take anything, I just want to talk about New York City," Allen affirmed. When Allen appeared, the audience gave him a standing ovation. Later, a short film edited from a number of New York locations was shown on the big screen, with the beginning and end of Allen's film "Manhattan" showing the opening and ending credits.

Scorsese and Allen are very similar in appearance, they are both short and thin, wear big glasses, talk hard, and speak so fast, Allen likes jazz and plays the clarinet, Martin seems to like the blues, the movie theme style of the two directors is so big, one of them pays attention to women's plays, the other pays attention to men's plays, Hollywood They are extreme types, but their life experiences are completely different, one was expelled from New York University, and the other stayed on to teach after graduating from New York University with a master's degree.

Scorsese's films are mostly about gangsters, violence, and crime, but each one is imbued with a lingering religious flavor, and the charm of Scorsese's career, like his films, is itself a post-golden age cinematic allegory.

Allen's works are mostly comedies, and there are few tragedies, but the tragic consciousness in his bones has become the aesthetic and ideological support of all his works, and it is not difficult to see that his tragic style is self-contained, because of the tragic consciousness of helplessness, sorrow, and pessimism, he has shot a large number of films with survival, life, and love as the tragic theme, and women and intellectuals as the tragic protagonists. Unlike other film directors who bare the atmosphere of tragedy, his tragedy is immersed in the poetic atmosphere of comedy and illusion, and the special double-line narrative and circular structure make his tragic films more tense and infectious, which some people call New York intellectual films.

They both had the title of master of cinema, Allen had already won the best director, and Scorsese had also won it, but it was a lifetime achievement award (ninety-seven), not the best director award that he valued the most.

They can all be called film masters, in the circle of Hollywood, which is full of art bubbles, they have worked in Hollywood for many years, but they have never made a "blockbuster" for commercial purposes; while Spielberg, Lucas, and others rely on hundreds of millions of dollars and computer stunts to attract audiences, they have always calmly analyzed all kinds of stubborn diseases of society and human beings with their own unique perspectives and films; and in an environment where Hollywood only advocates commercial results, they have always insisted on their own wishes and spared no effort to pursue the exploration of film language.

But in recent years, Scorsese is a little eager to be recognized by the Oscars, and his career has come to a successful end, his movies have never been made to please the audience, so the box office is not good, but this time it is a little overwork, the box office is too good, so he is a little worried, whether this will cause a negative effect, in the minds of filmmakers to form the impression of self-commercial interference, smashed more than 30 years of signboards, this is not beautiful.

However, with the development of Daniel's public relations campaign, this uneasiness was born, and with the support of MM Group's media platform, their work triumphantly entered the list of major awards, and various film newspapers and weekly magazines also praised it, they called it the best gangster film since Scorsese's "Goodfellas".

Among the various Oscar hot lists, "Infernal Affairs" is among them, and it is at the top of the list, Daniel told Scorsese: "In the past, public opinion was free to play time, but now we dominate public opinion!"

Scorsese lifted the frame of his glasses and said, "It's a bit like raping public opinion, swaying the people's right to choose freely, you have to know ......." "As a master of cinema, Scorsese is actually a long-winded person, and when he is on the set, Heath can say a word, he can go on three sentences.

Daniel smiled: "This is the case with all kinds of elections in our country, including the presidential election, but we are just packaging ourselves and not attacking and smearing opponents." ”

Scorsese smiled humbly and said, "This is different, this is different!" He, a director who loves gangster bloody films, was handsome when he was young, and the older he gets, the more kind and overflowing, and the perfect image of the old man next door, on the contrary, Allen, "the only intellectual in the country!" is the older he gets, the uglier + obscene.

"That's it!" said Daniel, "This is the same as the road to the pinnacle of power in the White House, one lobbying the whole country, one lobbying the six thousand judges of the academy, let me assist you in ascending to the throne of king, my majesty!"