Chapter 456: The Internet Market

From the perspective of the development history of the entire IT industry, one year is really only a short period of time. However, for the Internet industry, which is changing and growing at a rapid pace almost every day, one year does represent a lot - this point, the past 2005 has undoubtedly given us the best proof. Similarly, tragicomedies with themes such as acquisitions, reorganization, competition, and cooperation will continue to unfold in 2006.

If you want to use one word to describe the Internet stage in 2005, the most appropriate way to describe the mood of the industry is probably the four words "overwhelmed".

First of all, at the beginning of the year, Guanghui Weibo was born, creating the Internet EB2.0 era; then Guanghui Film and Television's "Glory of Kings" became the most profitable online game in the Celestial Empire; and then Du Niang went public in a high-profile manner, creating a miracle of NASDAQ; and then it was reported that Ali Baba entered the "palace of marriage" with Yahu Celestial Empire; At the end of the year, there was news that the Guanghui Group was ready to open up the financing of some enterprises, which attracted all kinds of venture capitalists to come up with strange tricks -- how could people not be overwhelmed by such a lively year? And "search", "e-commerce", "microblogging" and "capital operation" became the key words in the 2005 Internet memorabilia.

From the Internet keywords in 2005, we can generally see the pattern of the Internet in later generations. Without the Korn Ferry Group, the Celestial Empire's Internet giant BAT would have been fully formed in 2005.

Let's start with Search. In 2005, the competitive landscape of the Celestial Empire's search market changed a lot.

From the point of view of local search companies, the overlord Du Niang was successfully listed on the NASDAQ in the United States, and new products were launched one after another; the Celestial Empire search company, which was the first to throw out the concept of desktop search, was unprecedentedly active, first promoting the "third generation of search engine", and then proposing a new term "Soushang", which has the momentum of leading the future search engine market; and Sina, Sohu, NetEase, TOM and other portals have never given up search, and the launch of a series of brands and products such as Sogou and Aiwen has achieved a lot of eyeball economy.

And those companies with "foreign blood" are no exception. Google, the search engine giant, did not hesitate to go to court with Microsoft, poaching former Microsoft Vice President Kai-Fu Lee to increase the firepower to enter the Celestial Empire market; not long after, Microsoft announced that the world's only search technology center would be located in the imperial capital. And the Yahu Celestial Dynasty, which was the first to enter the Celestial Empire under the banner of search, also completely revised its "slimming" and "returned" to the search field after "marrying" Ali Baba.

And the all-round war of products, talents, and publicity launched by various manufacturers has made the search fever heat up to white hot. Whoever can have the last laugh will be able to grab the position of the next Celestial Empire Internet giant.

Jiang Hui considered that he already had some shares of Du Niang, and the competition in the search field was too fierce, so he had no plans to enter the search market at present.

Let's look at "e-commerce". 2005 is also known as the "Year of E-commerce" in the industry.

At the beginning of the year, the issuance of the No. 2 document of the Government Council laid the foundation for the e-commerce market to maintain a good development trend throughout 05 years, and the "Electronic Signature Law" and "Electronic Payment Guidelines" were promulgated and implemented immediately, which provided strong support for e-commerce from the legal and policy levels.

In 2005, in the field of e-commerce B2B, the market maintained a good development speed, small and medium-sized enterprises gradually became mainstream users, and the growth of their application demand also further led to the progress of this industry;

With the growth of Internet users and the cultivation of user habits, the B2C market has a good momentum of development, and a number of old e-commerce websites frequently come out with new ones, and their performance is extremely eye-catching.

The C2C market is the most focused point of e-commerce in 2005, Taobao once again extended the free period, and eBay is inseparable, and halfway to kill Penguin and Dangdang, the two menacing gold diggers......

For a time, the Celestial Empire C2C market has become a big battlefield, with staggered battles and smoke.

However, logistics and payments, imperfect security, and the lack of an effective profit model still plague e-commerce companies. This is also the reason why Jiang Hui has not moved the cake of "e-commerce", but gives priority to the layout of the express delivery industry and Guanghui payment, and then looks for opportunities to enter the field of e-commerce.

In 2005, Guanghui Group relied on the banner of Guanghui Weibo, and most of the sky of the Tianchao Internet was reflected red, and the valuation of Guanghui Weibo, which was launched only one year ago, exceeded 20 billion yuan.

In the past 05 years, celebrity microblogging, microblogging contests, and corporate microblogs have been staged in turn, and the whole people have carnival. The cumulative number of registered accounts on the entire Tianchao Weibo reached 53.36 million.

The popularity of Guanghui Weibo made Penguin, Sina, Sohu and other companies quickly follow the trend to launch their own Weibo, however, after all, they only made wedding clothes for Guanghui Weibo.

Finally, let's look at "capital operation". The development of any industry is inseparable from strong capital support, and this is especially true for the Internet industry. Therefore, the development of the Internet industry in 2005 can also be seen from the frequent capital operation.

In the 2005 search engine market, listing, attracting venture capital, equity transfer and other moves were staged one after another. The most eye-catching is Du Niang, although the current stock price is far less beautiful than the record on the first day of listing, but the net cash flow of 205.6% year-on-year growth in the third quarter is also not to be underestimated in the industry, as well as the new shareholders of Zhongso, which received a "meeting gift" of up to 10 million US dollars, and Alibaba, which received a $1 billion investment from Yahoo through the "Yahoo-Alibaba" merger.

In fact, at the beginning of 2005, eBay announced that it would invest $100 million in the Celestial Empire market, mainly for marketing, technological innovation and human resources;

There is no doubt that the accumulation of capital operation in 2005 has provided a strong pillar for the rapid development of Internet companies in 2006.

If in 2005, the Internet took over more industries and was still in the reserve and accumulation period of staking land and grain training, then in 2006, the relevant technologies and products of the Internet industry will gradually mature, a new operating model is expected to appear, the concept of "user is king" and "service first" will be further strengthened and implemented, and the entire industry will continue to expand at a high speed and grow on a large scale.

In this case, heroes from all walks of life have launched a "money burning" war one after another, and Jiang Hui is naturally not far behind.

After many negotiations, the financing agreement between the school intranet and Meituan was first agreed.

(End of chapter)