The operation of Tmall supermarket is rarely a person who has experience in Tmall or Taobao operation.

Part of the reason is that this platform mainly communicates with Xiao Er, and the main source of traffic is activities. Secondly, and most importantly, the platform is still too small, and there are far fewer relevant operating personnel.

Therefore, very few operators will apply the operating experience of other platforms to Tmall Supermarket, because most of them have no relevant experience at all.

Different keywords are used in different periods of the product, and then there is the optimization of the main image and the detail page. Wu Bin attaches great importance to this point, because the optimization of the main image and the optimization of the detail page are directly related to the conversion of traffic, and at the same time, it is also related to traffic.

A good main image can attract more consumers to click, and these are all traffic.

After all, e-commerce to buy things, can only be through the network platform, so you can only make a good fuss on the map, different angles, different background colors, different forms of commodity placement, will have an impact, which one is the best, sometimes you have to try.

Zhao Lingling is experienced, because at the beginning, Wu Bin tortured her and Jin Fei'er a lot. Now although Jin Feier has been transferred to operation, fortunately, two more artists have been recruited.

But even if it is three people, there are so many brands and so many products that need to be optimized by them, it is enough to be comfortable.

In July, when Wu Bin was free here, he watched the news, but he didn't expect to see the news that Bitcoin had fallen to $66 a piece.

Wu Bin didn't understand what the principle of this thing was, and why it made subsequent people buy it so wildly. But as long as Wu Bin knows a little, this thing will rise sharply.

At least Wu Bin remembers that before his rebirth, this rose to more than two thousand dollars each.

looked at his bank card, although it was a series of large purchases in April, and only about 4 million of the more than 10 million were spent. The follow-up company expansion has cost a lot of recruitment.

Then several food brands purchased nearly 500,000 yuan.

But fortunately, the profit of Weilong's brand is high enough, but in two months, Weilong's monthly sales have reached 450,000, and I have to say that there are so many people who eat spicy strips. This brand alone brought Wu Bin a profit of nearly 130,000 yuan. Coupled with Jinzai, although Jinzai's sales are not as powerful as Weilong, they have also reached 330,000 sales. The profit is also more than 50,000. These two brands brought Wu Bin a profit of more than 200,000 yuan. The money earned in the past two months has almost topped the cost of pressing goods.

As for the home side, Chaowei mosquito coils and Yager electric mosquito swatters, sales growth is also rapid, although it only started in June, but at present, the sales of these two brands have reached 150,000 and 120,000 respectively, and the net profit decibel is 21,000 and 18,000 yuan.

At present, the sales volume of 10 hangers has reached 32,151, and the sales volume of the entire brand in June reached 480,000, and the profit was about 60,000.

Lijie garbage bag sales are now all the way away, because Wu Bin has always used a good material, and a large proportion of the current monthly sales are repurchased by old customers.

"Lijie and Miaojie's garbage bags have been bought, compared with it, although it is a small brand, but the quality is very conscientious, very good, the price is cheaper than Miaojie's, will always repurchase. ”

"The garbage bag is good, referring to the purchase, good reviews. ”

"It's ok, thick enough. ”

"The quality of the bags is so good. ”

"The garbage bag is good, it's quite thick, buy it when you run out. ”

There are a lot of such comments, and it is also because of the support of these old customers that the sales of Lijie garbage bags have risen all the way, and the current monthly sales have exceeded 45112. Zhao Rui sometimes feels a little unbelievable when she looks at this sales, it's just a garbage bag, and it sells so well. It's just that later, when Zhao Rui went to Alibaba to meet Xiao Er, Xiao Er explained the situation to her.

It wasn't Zhao Rui who asked, but Xiao Er said. "The quality of your home is really good, and the maintenance of old customers is really good. If the new products to be launched in the future have maintained this quality, the brand will definitely not be bad in the end. This is what Zhang Mulin said to Zhao Rui.

However, good materials also have a price, that is, the cost is relatively high, the same price, others can achieve more than 20% of the profit, and Lijie is only 10% slightly earlier. Because Lijie is still only a new brand, the price is definitely not comparable to a brand like Miaojie. It's just a little more than the price of garbage bags on the market at the moment.

Now the garbage bags of other businesses on the market are 6.9 yuan, and 7.9 yuan is being made. The current price of Wu Bing's Lijie garbage bag is 8.9 yuan.

But Wu Bin's garbage bags alone cost nearly a piece higher than theirs.

Lijie also had two other single product sales during this time. One is the wrought iron trash can, which is currently priced at 9.9 yuan, and the sales volume has been more than 11,256. This item is currently the No. 1 seller in the trash can category.

Another is scouring pads, priced at 7.9 yuan, and the sales volume is also 8179. It is the second place of scouring pads. The first place is 3M's scouring pad, with a sales volume of 14,231 pieces and a price of 9.9 yuan. In fact, there is no difference in the quality of the two products, but the branding is reflected at this time, the same activity, the same traffic, the price of 3M is still slightly higher, but in the end its sales can be higher than Lijie.

There is no way, after the brand is made, consumers have recognized it and recognized its quality.

Other mops and other goods, although they have also achieved the first and second place in small categories, but these categories are really small, with hundreds of sales a month and thousands of them. For example, the current price of the rotary mop is 79 yuan, and the monthly sales volume is only 407, and the sales volume of the rubber mop is slightly better, the current price is 39 yuan, and the sales volume is more than 1,109.

However, the overall Lijie brand, last month's sales just broke through the 600,000 mark, and the sales of a single brand have also entered the top 5 of the home furnishing category, but this brand has also brought Wu Bin more than 70,000 profits.

As for Miaojie, there is also 3M.

Miaojie's sales this month did not break through the 1 million mark, but 900,000 arrived, as for what I said to Yoyo last time, it must be a little exaggerated, but Miaojie's profit this month is good, and the final net profit is just over 100,000.

3M's sales this month are still pressed by Miaojie, this month's sales are 810,000, and the profit is 78,000.

As for the fragrant dream that just entered, Zhu Wenhong has just found a way, and when it was calculated in early July, the sales in June had just reached 80,000. In terms of profit, it is only a little over 10,000 yuan.

Finally, there is a melon seed brand Golden Pigeon that has just been put on sale at the end of June, which has been on the shelves for 10 days, and the main user group is northern customers. East China and South China do not have much sales, and North China is the place where the order proportion of the entire Tmall supermarket is the smallest, and in the end, it has just broken to 18,000 sales, and the profit is 2,000 yuan less.

In June, if the expenditure is not counted, Wu Bin's profit is more than 530,000 yuan. However, once the various expenditures are spent, the final profit that can be obtained is 300,000 yuan.

Plus 200,000 in May. The money in Wu Bin's bank card can still reach 4 million.

I used to think about how to use it, but now it's good.

Bitcoin, buy some more.

.......

(Asking for a ticket...) ）