Chapter 234: The party newspapers all give Suning propaganda
PS: This article is pure fiction, if there is any similarity, it is purely a coincidence, and the fasting master will become a god!
The news of the No. 1 chief's inspection of the Suning Group was broadcast on the news network the next night, and the entire domestic business circles were directly blown up -- especially the private entrepreneurs.
You must know that Suning Group has always been the undoubted leader of domestic enterprises, and Su Zhenbang is also the absolute "first brother" among domestic private entrepreneurs, and it is also the idol benchmark and target in the hearts of countless businessmen who go to sea.
Among them, the famous historical giant in the future is one of Su Zhenbang's fanatical fans, and next year, Master Mou, who will create the myth of "canned food for airplanes", is not convinced, but also regards Su Zhenbang as a benchmark for himself to catch up......
However, although everyone knew that Su Zhenbang and Suning Group were very awesome, they only sighed that they were a little stronger, and they could catch up with a little effort - Master Mu thought so, and Boss Wang of Asia also had such an idea.
However, today, with the news of the No. 1 chief's inspection of Suning Group on CC TV's news broadcast, everyone understands one thing - Su Zhenbang's status as "the first brother in the business world" will be unshakeable.
This matter was even more confirmed after an article appeared in the "Mass Daily".
On the third day after Chief No. 1 inspected the Suning Group, the "People's Daily" published an editorial on the front page of the headline -- To be a conscientious enterprise and a patriotic entrepreneur.
In this editorial, "Mass Daily" gave a detailed introduction to Suning Group, which grew up in the spring breeze of reform, and Su Zhenbang, the "pioneer of entrepreneurship".
In addition, the article focuses on the great contribution made by Suning Group to the disaster relief area since the beginning of the flood, as well as the 100 million donation that shocked China and foreign countries.
“…… In the face of the catastrophe, Su Zhenbang and his Suning Group used their own practical actions to interpret the entrepreneur's creed of 'the rise and fall of the country is the responsibility of the husband'. Compared with those unscrupulous businessmen who enjoyed the spring breeze of reform and suddenly became rich but were unkind, Comrade Su Zhenbang undoubtedly taught these people a good lesson. From Su Zhenbang's body, we see the 'Confucian business style' that has been inherited for thousands of years, and we also see the sense of social responsibility that a Chinese entrepreneur should and must have. ”
“…… With the gradual progress of reform and opening up, China's commercial development will enter an unprecedented high-speed era, and the game between the social morality of entrepreneurs who get rich first and the huge wealth will become a sharp contradiction for a long time. As the first people to get rich, they need to assume more social responsibilities, drive more people to become rich, and ultimately achieve common prosperity. I hope that in the future, more entrepreneurs can keep their moral blood like Su Zhenbang, instead of exuding the smell of copper with interests......"
"Mass Daily" highly affirmed Su Zhenbang's deeds, calling him a "moral benchmark" for Chinese entrepreneurs. Moreover, the words full of praise made many people think that "Mass Daily" was doing a personal advertisement for Su Zhenbang.
However, after continuing to read this editorial, everyone was directly confused -- how much benefit did the "Mass Daily" receive from the Suning Group, and it was so desperate to advertise the Suning Group.
“…… As the saying goes, what kind of people create what kind of enterprise, what kind of leader injects what kind of temperament into the enterprise. 'Confucian businessman' Su Zhenbang injected a wind of benevolence and righteousness into Suning Group, just as this time in the face of the flood, Suning Group's series of actions interpreted what is a patriotic enterprise and what is a conscientious enterprise. According to statistics, in addition to donating 100 million yuan in disaster relief funds, Suning Group has so far donated nearly 50 million yuan of emergency relief materials to the disaster area. In addition, Master Kong Food Company, a subsidiary of Suning Group, has drastically reduced the supply of goods in the market in order to produce as much instant noodles and drinking water as possible for the disaster area. ”
“…… What kind of spirit is this, this is the real self-sacrifice for others, an enterprise for the society, for the country to contribute to, can only say that there is this enterprise, the great fortune of the country, the great fortune of the people. ”
“…… Now that Master Suning Kang has contributed so much to the disaster relief, then we will buy all the instant noodles and mineral water on the store shelves. Because we buy Master Suning Kang's food, we buy not only food, but also that heavy conscience and patriotism. ”
After reading this, other domestic beverage and food companies are as disgusting as eating dead flies, what a dog -- what a special attempt to kill us? Even the party newspaper helps Suning advertise for free, and you still can't let us get by?
Originally, after Suning Group donated the 100 million, Su Chenyu also considered whether to do marketing, but he knew how huge the impact of the 100 million yuan of a certain Duobao herbal tea in later generations was. However, after careful consideration, Su Chenyu felt that there was really no need for him to use the country's catastrophe as a marketing profit.
However, Su Chenyu didn't expect that a party newspaper like "Mass Daily" would actually advertise for Suning Group in person -- anyway, the well-informed Su Dashao was also shocked.
The last part of the editorial directly ends with the inscription of the No. 1 leader to Suning Group, hoping that major enterprises across the country can take this as a lesson and take it as their own business ethics.
“…… We hope that enterprises and entrepreneurs across the country can take the message written by the No. 1 leader to Suning Group as their own business guidelines - to be a conscientious enterprise, to be a patriotic entrepreneur, and to be a pioneer of dedication. In the face of this catastrophe, it is hoped that people from all walks of life across the country can unite as one and work hard to win this tough battle against floods. ”
The whole editorial is sprinkled with nearly 10,000 words, excluding the necessary policy spirit propaganda comments, the rest of the part is completely a propaganda packaging advertorial written for Suning Group and Su Zhenbang?
Now, I just want to ask how much advertising money it costs to give my brother such a promotional advertorial of the company and Ben Shuaiguo, and my brother has paid for it - this is undoubtedly the biggest voice of all other domestic entrepreneurs.
The party newspaper came up with such an advertorial propaganda -- it was simply violent and cool.
You don't see, just after this editorial was published, domestic newspapers and periodicals of all sizes reprinted it one after another, and it became completely popular all of a sudden.
As a result, the people really "blocked" Suning Group, and they almost swept away all the instant noodles and mineral water of Master Suning Kang on the shelves of major stores. Even the products produced by other companies in the Suning system have been frantically snapped up by the people with high patriotic enthusiasm -- it is simply crazy to the extreme.
I have to say that if you can make the party newspaper give Suning propaganda, there is just one word - hang!