Chapter 432: Music Knows No Borders

The stunning performance at the Glastonbury Festival allowed Sony Music to see the plasticity of The Sun in the European and American music scene.

Therefore, adhering to the promotion concept of striking while the iron is hot and taking advantage of the trend, Sony Music soon released a message to Europe and the United States through Sony Records, which is also a subsidiary of Sony!

At the Glastonbury Festival, the famous Asian band The Sun will release their first English single, "E Are Young", on July 6th!

This news undoubtedly surprised European and American music fans who were fans of The Sun, an Asian band, at the Glastonbury Festival.

It has to be said that as the most famous music festival in the UK, the influence of the Glastonbury Music Festival should not be underestimated.

According to statistics, even due to the economic crisis, the Glastonbury Festival still gathered more than 180,000 spectators in three days!

Among them, more than 50,000 people witnessed the amazing performance of The Sun, and were conquered by The Sun's rendition of "E Are Young".

And these more than 50,000 people have passed through their circle of friends and social circles one by one, and gradually spread the song "e are young".

After all, when you hear a good song, normal music lovers will promote the song to their surroundings.

There's nothing wrong with that.

And the first to bear the brunt is naturally the British mainland.

For this reason, Sony Music has set the world premiere location of this single in London, England.

Of course, we will not give up the huge market in the United States.

After all, the United States is still the world's largest record market.

Wouldn't giving up the possibility of entering the American music scene give up there...

Therefore, Sony Music also laid a wave of goods in advance in New York.

Under the forecast of Sony's music department, as well as the feedback of market data, the first shipment of this single was finally set at 500,000 copies!

300,000 in London and 200,000 in New York.

Although compared to The Sun in Japan, millions of goods are distributed at every turn, but this English single is much less.

However, after all, this is the first time that The Sun has broken into the European and American music scene, and it is no wonder that Sony is more cautious.

Although there is a reference for the enthusiastic response at the festival, no one can say whether these responses will translate into single sales.

Therefore, 500,000 is also a good shipment.

What's more, if there is really an out-of-stock situation, then Sony can also replenish the stock at any time.

However, conservative Sony still miscalculated The Sun's performance at the Glastonbury Festival...

In a few days, the three of Kiyoshi Sakamoto, after recording the music and filming the MV, flew non-stop to London, England to promote the single.

In recent years, singers in Europe and the United States, in addition to singing on music programs, also have a very effective publicity channel.

That's the radio.

In particular, the UK is the country with the highest usage rate of digital radio in Europe and even in the world, and radio is an important channel for singers to promote.

In the UK, more than 50 per cent of the 60 million people listen to the radio.

Such a proportion is simply amazing.

It can be said that if The Sun wants to make a name for itself in the UK, it must promote it on the radio platform.

In particular, the BBC, the UK's largest news broadcaster, would have become famous if the BBC had been able to play the song "E Are Young"!

However, Sony Music, which has a very large influence in Europe and the United States, also thought of this, and finally reached an agreement through internal negotiations with the BBC.

"E Are Young" will be on BBC Radio 1, a BBC radio channel dedicated to contemporary pop music, and will be on a loop for a week!

Of course, in the case of playing it with other songs.

Moreover, the trio will be guests on BBC radio programs.

It can be seen from this that Sony attaches great importance to The Sun.

。。。。。。

Just after talking about the cooperation with British Radio, the day of the release of the single, just like that, came quietly...

Sunday, July 6th.

On the day of the release of "E Are Young", Kiyoshi Sakamoto and the three of them came to the BBC headquarters building in London, England, to participate in a radio program that did not have a very wide audience, but was okay.

The program is broadcast in the form of live broadcast, only ten minutes.

The content of the show is also very simple, that is, chatting with DJs, and finally putting on the promoted songs.

As the only person in the band who is fluent in English and not too nervous, Sakamoto Kiyoshi naturally chatted with the radio DJ as the spokesperson for The Sun the whole time.

Kiyoshi Sakamoto is answering various questions thrown by the middle-aged greasy DJ uncle, while speculating on the sales of the single in his mind.

Before appearing on the show, Kiyoshi Sakamoto analyzed the sales of British singles in recent years.

He believes that as long as "E Are Young" can sell 50,000 copies in its first week, it will be considered qualified.

If 100,000 copies are sold, it is very good;

If there are 150,000 sheets, the three of them can directly open champagne to celebrate.

Because, that represents the sun, it became an instant hit!

However, after the first day of sales came out, Kiyoshi Sakamoto was so surprised that he couldn't keep his mouth shut.

The first day of sales was...

50,000 !!

Because the release date is on a Sunday, and the weekly update of the UK Singles Weekly Chart happens to be on a Monday.

So, just one day of sales allowed The Sun's debut English single to squeeze into the 22nd place on the UK Weekly Singles Chart.

This undoubtedly refreshed Kiyoshi Sakamoto's expectations for this single.

"50,000 a day, if calculated like this, wouldn't it be able to sell more than 300,000 a week?!!"

Kiyoshi Sakamoto was almost frightened by his whims.

You must know that this year, there are very few singles that can sell 300,000 copies in the first week in the UK, and they are all local British singers, especially the gods from major talent shows as the main monopolist.

Ill Young, the winner of the talent show "Pop Idol", broke the world record with a song "Anything Possible/Evergreen" just after his debut, becoming the highest-selling single in the UK in the first week since the 21st century.

With a score of 1.1 million tickets, it is simply a great god that The Sun needs to look up to.

I have to mention that in recent years, the first week sales record of British singles has been constantly broken by the champions of a talent show.

That's the original British talent show called "X Phoneme", "The X Factor"!

Starting with Season 2 champion Shayne Ard and ending with Season 5 champion Alexandra Burke, almost every year's champion debut single has sold more than half a million copies in the first week!!

Season 2 champion Shaynne Ard, "That's Goal," nearly 750,000 in its first week.

Season 3 champion Leona Leis, "A Moment Like This," 570,000 copies in the first week.

Season 5 winner Alexandra Burke, "Hallelujah," 570,000 copies in the first week.

Horror ...

However, except for the fourth season champion Leon Jackson.

This little brother can be said to be very unlucky, and his debut single sold less than 300,000 copies in the first week.

You must know that in the UK, more than 10 million people watch "The X Factor" every year, and such a number of viewers is also destined that the winner will inevitably sweep the music scene with the momentum of victory!

Leon Jackson's score of less than 300,000 is simply embarrassing the title of "The X Factor"...

Fortunately, the time of the sun's release film did not collide with these draft masters, otherwise, it would be directly gg...

After sweating for themselves, Kiyoshi Sakamoto and the three of them continued to embark on a promotional tour of the United Kingdom.

To promote the single, The Sun was constantly performing in livehouses across the UK.

At this time, the song "I'm Yours", which made Kiyoshi Sakamoto famous in the European and American music scenes, played a very big role.

When they saw the three Asians preparing to perform on stage, some Britons also showed disdain and even booed off the stage.

And when the host introduced that Kiyoshi Sakamoto was the singer who sang "I'm Yours", the audience all showed a look of surprise.

The audience, who kept booing the three people, also quieted down.

They never imagined that the folk comedy that swept the entire European and American music scene was actually composed and sung by a young man from Asia.

Invisibly, such an identity provides convenience for the tour of the three of The Sun.

In just one week, the three of them traveled to almost all the big cities in the UK, and the results were also very obvious.

Many British music fans know that there is such a band from Asia that is amazing the entire British music scene with a song "E Are Young".

Moreover, the lead singer of that band is actually the singer who sang "I'm Yours"!

These news are all about the name The Sun, slowly spreading in the land of England...

And within this week, "E Are Young" has also been recognized by the European and American music circles through the Internet.

The two authoritative music magazines in Europe and the United States, NME and Rolling Stone, all gave this single a five-star recommended score!

What Kiyoshi Sakamoto didn't expect was strong support from many quarters.

As a friend of Kiyoshi Sakamoto, Chris Martin, the lead singer of the top British band ColdPlay, also recommended the single on his Facebook.

Not only that, but Taylor Swift and Avril Lavigne, two European and American goddesses who belong to Sony's same category as Kiyoshi Sakamoto, highly recommend this single to music fans on their personal homepages.

This undoubtedly flattered Kiyoshi Sakamoto, and also made the single "E Are Young" get a lot of publicity.

Coupled with the BBC's looping, the results are obvious.

July 14, 2008.

"E Are Young" has landed at the top of the UK Weekly Singles Chart with a terrifying sales of 300,000!

Such sales shook the entire British music scene!

Keywords such as Asian bands, 300,000 sales, the sun, and "E Are Young" instantly became hot topics in the British music scene.

The Sun trio, who were sitting in a hotel in the UK, were looking at the singles list that had just been released on the computer and giggling.

"Anyway, we seem to be on fire... ”