Chapter 393: Seven Cups of Tea New Product
Cao Jinglong listened to their mother and daughter talking, and had been eating in silence without speaking.
Nie Yao raised her eyebrows, turned her head and asked Cao Jinglong, "Does Uncle Long have any opinions?"
Cao Jinglong obviously didn't expect Nie Yao to throw the problem to him at this time, he was stunned, put down the dishes and chopsticks, and thought about it seriously: "I have also read the financial statements of the milk tea shop for more than two months, and if this momentum continues, I can consider opening a branch before the year." As for the new products from Seven Cups of Tea, they will not be able to measure until they come out. ”
In general, Cao Jinglong's thoughts were similar to Nie Yao's.
Cao Jinglong and his daughter both said so, and Chen Fang's originally high-minded heart was also relieved a lot at this time.
"Well, I'll listen to you. Chen Fangle picked up the rice bowl and continued to eat.
After the meal, Nie Yao helped her mother clean up the dishes and chopsticks, and Nie's mother sent Cao Jinglong out.
Two days later, at several gates of Jinbei Film University, leaflets were distributed to students entering/leaving the school.
Two girls from the choreography department came out of the school gate holding hands, and were handed out two flyers by a tall and handsome boy.
The two girls are thin-skinned and embarrassed not to answer, and the boys who handed out the flyers are handsome, which makes people feel good.
The girl who had received the two flyers walked away a few meters and then got together to talk to each other.
"That boy just now is so handsome, he looks about the same age as us, I don't know if it's from our school. ”
Another girl bumped her companion on the shoulder, "You don't even know about him?" ”
"Fog grass, tie the grass to hand out flyers, tease me!"
"What's this, isn't it allowed to tie grass and earn some extra money part-time?"
"I don't know what kind of flyer this is, so take a look. ”
The two girls picked up the flyer and looked at it carefully.
The flyer is printed very exquisitely, it is the kind of cute design, in the middle is two cups of milk tea of white jade color, and there are many anthropomorphic milk tea cups painted around.
"Flyer for Seven Cups of Tea!"
"Hey, didn't their family never advertise it before? ”
The girl next to her laughed out loud.
In the past, Seven Cups of Tea was not advertised because there were almost no flavors in the industry that could surpass it, and it was full of confidence, and it still had a little tsundere, and its reputation was good, so it was too lazy to publicize.
Now it's different, there is a famous "Imperial Tribute Tea" in the city at the subway entrance not far from their school, and they suddenly compared seven cups of tea to the dust.
It doesn't work without propaganda right now.
Since Nie Yao's milk tea shop came out with Baiyugong tea, the business of Seven Cups of Tea has plummeted.
The customer who originally thought that the seven cups of tea was delicious, after drinking the white jade tribute tea, completely abandoned the seven cups of tea.
There is contrast, and there is harm.
When Seven Cups of Tea first opened, Nie Yao's milk tea shop could only pick up customers who overflowed from Seven Cups of Tea, but now the situation is completely reversed.
The cost of seven cups of tea is already one to two percent higher than that of Yugong tea, and the business is bleak, and it is a newly opened branch, which is simply worse.
"New product promotion. Wow! Seven cups of tea are new!
The girl with the flyer said happily.
Seven Cups hasn't been new for a while, and the two best they sell are the earliest high-quality varieties of milk tea.
There are few surprises that come out later, but this time the packaging and color seem to be very good, and the key is that the price has also dropped by one or two Chinese coins.
However, the other girl couldn't help frowning, "Don't you think the new product of Seven Cups of Tea is a bit like the white jade tribute tea of the Yugong Tea Family?"
The two of them tilted their heads together and looked at each other carefully.
"When you say that, it's a bit like that. ”
The two glanced at each other.
"It's also possible that it's just the color of the milk tea, and the taste may be completely different. ”
In the end, the two girls didn't discuss any results.
After all, Seven Cups of Tea used to be the most popular milk tea and the most well-known, and this time Seven Cups of Tea came out with a new product, and the two still felt that they should try it.
It's not just these two girls who have this idea, many people who like to drink milk tea have this idea.
So, when it was time for lunch, the seven-cup tea shop that was originally cold at the entrance of the subway was lined up again two months after the Baiyugong tea fire.
The female store manager stood inside the store and looked at the customers who came to line up with flyers outside, and finally a smile appeared on her face.
A competent male clerk next to him smiled: "It seems that those handsome guys and beauties we hired at a high price to distribute flyers are not in vain." ”
In order to promote the new product, Seven Cups of Tea can be described as a big bloodletting this time.
Not only did he hire students from Yingda Li to distribute flyers at a high price, but he also bought two billboards at the subway entrance, and held a half-price free drink activity, and even added a three-fold discount to try new products on the takeaway platform.
"Store manager, do you think our new product will sell well this time?" asked the male clerk a little apprehensively.
The corner of the store manager's mouth curled, and he glanced at the male clerk next to him, "Then which one do you think tastes better, white jade gong tea or our mutton fat jade cup?"
The male clerk thought for a while, "If you don't talk about the ingredients, our new products are on par with Baiyugong tea, and even our new products are a little better than Baiyugong tea in terms of taste." ”
"And what do you think the outcome will be?"
The male clerk didn't speak, and he laughed.
In fact, the purpose of Seven Cups of Tea is not to snatch the recipe and take the white jade gong tea for himself.
They have no secret recipe, so they can only buy white jade gong tea and analyze the ingredients, so as to create milk tea with a similar taste and texture through scientific means.
Why is Baiyugong tea so popular, the taste is good, and the most important thing is that it is rare.
Scarcity is expensive.
There are so many Baiyugong teas in Jinbei City, only the one opened by Nie Yao's family is popular all over the city, and it is not because Baiyugong tea is the only one.
As long as you can make milk tea with a similar taste, turn the only one into ordinary, and Baiyugong tea into a street product that can be bought anywhere, who will remember that Nie Yao's family opened this Yugong tea shop.
At that time, the business of Seven Cups of Tea will also return to its original prosperity, and the Imperial Tribute Tea on the opposite side will be lost to everyone.
As long as the customers who enter the store, almost all of them order the new products from the seven cups of tea.
Some people even ordered several glasses in a row.
Diagonally opposite, in the Yugong Tea Shop, Chen Fang paid attention to the situation of the seven cups of tea, and there were three or four percent fewer customers in the store today than usual.
Although he had been comforted by Cao Jinglong and Nie Yao two days ago, it could be seen that the business of Seven Cups of Tea was so good, Chen Fang was still a little anxious.
Suddenly, Chen Fang heard the customer buying milk tea behind him asking, "Seven cups of tea over there have new products, when will your family have new products?"
The clerk was suddenly asked, not knowing how to answer.
Indeed, the bubble tea shop has been open for two months, and the white jade tribute tea from their family is still two months ago.
And the brand owners of Yugong tea have not sent out new products.
As soon as the clerk looked up, she saw the store manager Chen Fang, and threw the customer's question to her.