Since Duan Kefan noticed that there was a problem here, he naturally wanted to break the casserole and ask to the end, and this question really asked the problem, because the traffic in Rongshu Village is inconvenient, the information is relatively closed, and the villagers still have the concept of the market price of mountain goods such as mushroom fungus several years ago, and originally some dealers who do mountain goods came to Rongshu Village to buy them, and later Wang Dakui found that the mountain goods business was profitable, so he used the authority of his village party secretary to drive away all the dealers who came to collect mountain goods, and asked the villagers to sell all the mountain goods to him, so the purchase of mountain goods in Rongshu Village has been monopolized by him。

Every year, Wang Dakui buys mountain goods from the villagers at a price far below the market, and then sells them at a high price to foreign merchants who come to collect mountain goods, and the difference in price really makes Wang Dakui make a lot of money, the villagers dare not speak out angrily on the one hand, and on the other hand, they really do not know the real market price of mountain goods, and there are no other sales channels, so they can only let Wang Dakui exploit the fruits of their labor.

"This is too dark, are you just letting him exploit him?!......" Duan Kefan said angrily when he heard it.

"Then what can I do? Who makes the family a branch secretary, if you don't sell the mountain goods to him, the next day Wang Liansheng will bring someone to the door to find fault, and besides, we have no other way, if we want to sell it at a price, unless we carry the mountain goods to the county seat to sell, and go back and forth to pay for the road, it is not much better than selling it to Wang Dakui......" Liu Xiaoshan shook his head and sighed.

Duan Kefan lowered his head and thought about it, he already had an idea in his heart, he wanted to gain the approval of the villagers and lead the villagers to get rich, this mountain goods business was a good breakthrough, and at the same time, he could unite the villagers and fight against Wang Dakui, so as to further establish his prestige, which can be described as killing two birds with one stone.

However, Duan Kefan was not in a hurry to tell Liu Xiaoshan and them, he understood the truth of planning and then acting, if it was just to snatch the mountain goods purchase business from Wang Dakui's hands, and then sell it to foreign businessmen who came to collect mountain goods to earn the price difference, he had a more long-term plan, he wanted to use the rich mountain goods resources of Rongshu Village, make exquisite packaging, and create a mountain goods brand of Rongshu Village, so as to find a long-term road to prosperity for the villagers!

In the next few days, Duan Kefan did not go up the mountain with Liu Xiaoshan and them to pick mountain goods, he was busy collecting information on the Internet for mountain goods trading, and also released a message for help in the group of college student village officials, these college students and village officials are very cutting-edge, so Duan Kefan mentioned his ideas in the group and immediately aroused their heated discussions, they all think that the current city people are very sought after for pure natural and pollution-free native products, and the market prospects are broad, as long as they seize the selling point of pure natural, pollution-free and original ecology, they will definitely be able to make money. Many of them majored in marketing in college, and they have rich theoretical knowledge, which gave Duan Kefan a lot of good ideas, such as opening an online store on Taobao, recruiting micro-business agents, and promoting through WeChat Moments.

However, it is easier said than done, and it is not a simple matter to build the mountain goods brand of Banyan Village. Customized packaging, need to invest money, approval procedures are also very troublesome, and Rongshu Village itself does not have any popularity, Duan Kefan can not invest a lot of money to advertise, no popularity, even if it is in Taobao to open an online store in a short period of time is difficult to open sales, recruit micro-business agents, through WeChat circle of friends sales may have some effect, but the sales will not be very large.

This is also the reason why the current college students and village officials have empty ideas and marketing theories, but it is difficult to put them into practice. The traditional sales channels are controlled by those mountain goods dealers, and the profit margins are all deprived by them.

Duan Kefan's mind has been full of shiitake mushrooms and fungus in the past few days. Chen Dong'er also came to bring lunch to Duan Kefan every day as always, and now she and Duan Kefan are already very familiar, and there is no embarrassment at the beginning, so Chen Dong'er no longer just puts lunch at the door like at the beginning, but will watch Duan Kefan finish eating, and then put away the dishes and chopsticks.

Chen Dong'er looked at Duan Kefan, who was gobbling up, secretly amused in her heart, and said gently: "Eat slowly, and no one will rob you." Kefan, I see you've been busy in front of the computer lately, what are you busy with?......"

"Oh, sister-in-law, I'm studying the mountain goods in our village, I think this is a good way for the villagers to get rich, so I'll study and study ......" Duan Kefan said with a smile.

When Chen Dong'er heard this, he hurriedly said: "Kefan, don't worry about this, the mountain goods business has always been the business of Wang Dakui's family, he is very shameless and domineering, in previous years, there were people in the village who wanted to do their own mountain goods trading, but they were all rectified by Wang Dakui, you better not provoke him......"

"Sister-in-law, you don't have to be afraid of Wang Dakui, now it is a legal society, the mountain goods belong to everyone, not his Wang Dakui's family, the people in the village are afraid that Wang Dakui is actually used to being tolerated, I am not used to him, he Wang Dakui can't cover the sky with one hand, as long as everyone unites and twists into a rope, there is no need to be afraid of Wang Dakui......" Duan Kefan pouted disapplausively.

Chen Dong'er became even more anxious when she heard this: "Kefan, you robbed Wang Dakui's business, can he be willing? Even if he doesn't dare to deal with you openly, he is afraid that he will come to Yin, and even if you win, who will you sell it to, those outsiders who collect mountain goods all call him brothers, and they will definitely not accept your goods. You are a college student from other places, you can't work here for a few years and leave, don't work against Wang Dakui, he is really ruthless, listen to my sister-in-law's advice, don't think about the mountain goods business......"

Duan Kefan frowned, even Chen Dong'er said so, it can be seen how lawless Wang Dakui is in the village, which strengthens his determination to break Wang Dakui's monopoly on the mountain goods business, but what Chen Dong'er said is also reasonable, cutting off people's wealth is like killing parents, and if he wants to snatch food from Wang Dakui's hands, he really has to beware of Wang Dakui's tricks, and Wang Dakui can monopolize the mountain goods purchase business in Rongshu Village, it must be in collusion with those foreign businessmen who collect mountain goods, if he can't find a new sales channel, and he can't sell the mountain goods when the time comes, then it really makes Wang Dakui see a joke。

But where to find new sales channels? Kefan didn't have an idea for a while, so he had to smile at Chen Dong'er and said, "I know, sister-in-law, I have a ...... in my heart", Chen Dong'er saw that he couldn't convince Duan Kefan, so he could only shake his head and pack up the dishes and chopsticks and leave.