The program team of "The Voice of the Heavenly Empire" held their breath in their hearts, and began comprehensive publicity and editing after the recording of the first episode of the program.

The sales of title advertising are not smooth, and the broadcast cooperation of TV stations is not smooth, and the two factors that have the greatest impact on the profitability of the program have not reached the ideal state, which makes the program team a little unhappy.

The people who participated in the preparation and recording of this program throughout the whole process, none of them would think that "The Voice of the Heavenly Empire" would hit the streets, everyone just felt that the advertisers had no discernment, as for the TV station, hehe, it is estimated that after seeing the performance of the first issue, they all had to go to Guanghui Film and Television to talk about the problem of TV broadcasting.

"The Voice of the Heavenly Empire" has a total of 14 issues in four stages, lasting more than three months, which is enough to attract sufficient popularity. Even if the first episode is over, that's just the beginning.

At twelve o'clock in the evening after the recording, the 30-second promotional video of the program was released.

Tudou, Guanghui Weibo, YY Live, School Intranet, Meituan, Qunar, Autohome, Guanghui Games, Douban, Jingxi Mall, ......

Basically, as long as the people of the Celestial Empire are online, as soon as they log in to the computer, they can see the promotional video of "The Voice of the Celestial Empire".

"Wow, this show is really blind audition, I have to sign up too."

"The lighting on site is amazing."

"Mr. Liu is actually on a variety show, which is unprecedented, so Glorious Film and Television can invite him."

"With my favorite Zhang Mengze, I will definitely support this show."

"Teacher Wang is also here, it seems that this show is really interesting."

"And Teacher Qi, I really can't tell that he is almost fifty years old."

……

If the discussion among netizens on the Internet is just a joke, the person in charge of variety shows on major TV stations has a different opinion.

Mango Channel, early in the morning of March 13, the core personnel of the variety show department were summoned by the station for a meeting.

"I don't know if you know the reason why I urgently summoned everyone to the meeting today, whether you know it or not, let's watch a 30-second short film first", the host began to play the promotional video of "The Voice of the Heavenly Empire" after speaking.

"This is what I inadvertently saw on the Internet before going to bed, and then I paid a little attention to it and found that since the early hours of the morning, the entire Internet has been swiped by this promotional video, what do you think?"

"Is this the first variety show of Glorious Film and Television?"

"It looks like the lighting and sound are very good, no worse than our studio."

"I remember that this show seems to have been approached by our production center, but the station disliked that the price was too high, so I didn't ask for it."

"It's airing next week, and it's going to start every Saturday night at 8 p.m., which basically overlaps with the airtime at our home base."

"The world on Saturday night is the most precious time slot, and since Glorious Film and Television has decided to premiere "The Voice of the Heavenly Empire" on Tudou.com, it will definitely choose the best time slot."

"I also saw this promotional video after I got up this morning, and it seems that the response from netizens is very good."

"The blind selection of mentors and swivel chairs seem to be very different from previous programs, but I don't know what the response will be after the actual broadcast."

Everyone was talking about it, but they didn't see the real start of "The Voice of the Heavenly Empire", and no one could easily put forward their own solutions.

……

Imperial Capital Sunshine Film and Television.

"Boss, Guanghui Film and Television is starting to do variety shows now, do we still want to follow the trend?"

"We've always been shooting movies and TV series, and we've never filmed variety shows at all, will you shoot them?"

"No one has ever filmed a glorious film and television."

"Can that be compared?"

"That's right".

"Has their "Snail House" already started filming?".

"Yes, it's strange to say, the entire Guanghui Film and Television didn't do any publicity for "Snail House", if I hadn't been paying attention to this film, I wouldn't have known that Guanghui Film and Television had secretly gone to Shanghai to start filming this TV series."

"Dogs that can bite don't bark, Guanghui Film and Television has not missed in TV series and movies so far, the production cost of this film should not be high, and we can follow the trend to shoot."

"I understand, I'm already making preliminary preparations, and once "Snail House" starts broadcasting, we will follow the trend and shoot."

……

Jiangsu and Zhejiang Satellite TV.

"I heard that Glorious Film and Television once came to talk to us and wanted to broadcast "The Voice of the Heavenly Empire" on our satellite TV?"

"Director, I did come to talk, but their offer is too high, and the conditions are very harsh, so our program center unanimously believes that the introduction of this program is too risky, and it is almost a situation where losses are inevitable."

"What specific requirements did Guanghui Film and Television make, and why didn't anyone report to me?".

"Director, their demands are so outrageous that we didn't dare to report to you. is such a variety show, Guanghui Film and Television requires full control of advertisers' selection and price confirmation, and all advertising costs are split in half. Forget about half points, the most important amount is that they also asked us to support a fee of 100 million to buy the first broadcast rights, which is too ugly."

"Haven't you ever thought that people would dare to open such outrageous conditions because they have full confidence in the show?".

"Director, confidence alone is not enough, let me calculate with you, the purchase cost is 100 million, and the advertising revenue is divided fifty-fifty, that is, we must have at least 200 million advertising revenue on this program to be able not to lose money, and this is still the case of abandoning our costs."

"Do you understand why Radiant Film and Television offered such a high price, or did he just quote this high price to us alone?"

It is said that the title fee of "The Voice of the Heavenly Empire" is 100 million, and they don't consider the offer below 100 million, you must know that even the base camp of the most popular Mango Terrace now, the naming fee is less than 100 million, they want to go crazy for money. All the TV stations they had contact with were intimidated by their high prices, but Glorious Film and Television refused to make any concessions, preferring to let the show premiere on Tudou.com rather than reduce the price."

"Judging from this promotional video, this show should still be very popular, you pay close attention to the market response of the first issue, and also review whether it is really in accordance with the conditions of Glorious Film and Television, whether it is really not a head."

……

"The Voice of the Celestial Empire" just relied on a 30-second promotional video to completely show its fame and attract the attention and discussion of the majority of netizens, which is also a rare phenomenon in the Celestial Empire.

The variety shows of other TV stations often require a long period of publicity, and with good feedback after the broadcast, they are likely to become popular.

But Glorious Film and Television is destined to take a different path.

Now no one doubts whether "The Voice of the Heavenly Empire" can be popular, all everyone cares about is how popular it can be!

(End of chapter)