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Various activities around and,.。

And the main propaganda is that in addition to major variety shows, patriotic activities are the most applicable.

Mango TV has an indoor talk show that airs every Saturday night, called.

Li Zhifan and several main actors participated in the recording of an episode, and the content theme of this issue was specially planned with a patriotic theme, not only inviting soldiers from the army, but also several descendants of the red and martyrs of the war years.

Regarding the publicity, only one sentence was mentioned when Li Zhifan and a few people appeared, and at the end of the show, he piggybacked, and the rest of the time completely revolved around other guests, and Li Zhifan, as a special substitute host, only took clips to watch, and really thought he was here to host.

It is this kind of moisturizing and silent propaganda that is the most effective.

Of course, there are also particularly high-profile patriotic activities, that is, cooperating with CCTV and participating in several singing activities that went into the barracks to express condolences, and Li Zhifan sang this kind of song of course.

In addition to this, roadshows and roadshows throughout the country are also particularly important.

This kind of propaganda is generally in universities, they are the main force of the film market, and only if they buy it, the box office of the movie can be guaranteed.

In order to publicize, Li Zhifan can be said to have worked tirelessly, usually a propaganda is only about an hour, and Li Zhifan participated in these tour propaganda, the least one is two and a half hours, and about three hours is the norm.

A publicity is divided into two parts, 50% of the time to talk about this movie, to show everyone the trailer, to show the film, 20% of the time to talk about it, to talk about it, but also to show the trailer and film, the rest of the time, is to arrange students and actors to interact at close range, sign autographs, group photos.

This morning.

Li Zhifan had just finished a propaganda campaign in Wuhan, and Liu Zexin, who was far away in the capital, called.

"Zhifan, the principal of the Boston School of Music in Berklee, Mr. David Rambo has called and said that you haven't been to school for a long time, and I hope you can find time to give a lecture. ”

"I know, but I'll have to wait until I'm free!"

Li Zhifan has been busy with movies for the past six months, where can he take care of going to the United States to give lectures?

"You have to go this time!"

Who knows, Liu Zexin said, "This time is not only a lecture, Boston College and the United States NBC signed a cooperation agreement, will broadcast the empty lectures of the school's lecturers and professors, and at the same time there are one-on-one individual interviews after class, because you are Chinese, so they especially want you to participate, and this is a rare opportunity for you." ”

"Oh?"

Li Zhifan thought about it, if he can promote this movie on this occasion, maybe he can break into Hollywood, although most Chinese films will not have much impact in the Hollywood market, and they are often focused on participation, and it may be an opportunity to enter Hollywood, the world's largest film factory.

After thinking for a moment, he asked, "Did you say when?"

"It can be arranged at any time!"

Liu Zexin said, "This program is broadcast every Sunday to Thursday night, and they have been broadcast since 1958, with a history of more than 60 years, and the audience is huge. ”

This type of talk show is not a single talk show, but a more miscellaneous indoor variety show, as long as it is conducted indoors, broadcast on the screen, and can make the audience pass the boredom of the program, they can broadcast it.

Indoor interviews, song singing, indoor stage comedy, funny skits, etc.

In the past 60 years, the host has changed hundreds of people, and the planning team behind the scenes has changed batch after batch, and one batch has withered, and new blood has immediately been integrated into it.

This time, I don't know which planning team planned such a series of programs.

Lecturers from ordinary colleges and universities will certainly not be particularly popular with the audience, but lecturers from music, film, acting, and drama colleges have become their targets.

The host lineup has also changed, no longer a single host in the past, but a main coffee led seven host deputy coffee, sitting among the students, in the process of the lecturer in the process of humorous language to ask some interesting questions, after the lecture the main coffee on the stage for an interview.

Boston College is the fourth institution to be partnered with, and when it came to sifting through the list of lecturers, the planning team took a look at Li Zhifan — because he is Chinese, because he is a Chinese star, because he has a legendary experience in China, and even many Americans know his name.

Therefore, Li Zhifan became one of the members who was invited to give lectures.

……

At 10 a.m. local time, Li Zhifan rushed to Boston College after landing.

David Rambo greeted him personally, and after meeting him, the two exchanged pleasantries and took him to the conference room that had been prepared long ago.

Inside, the tutors arranged by the school, and the program director and planning team are all there.

"Hello, Lee, I'm Edward!"

The person in charge here got up to greet him, I don't know when, Lee became Li Zhifan's English name, in fact, he has never taken an English name, and he doesn't plan to call him that, since everyone is willing to call him that, let them go!

"Hey!"

Li Zhifan shook hands with Edward, "I am very happy to represent the school and your program in this cooperation!"

"Oh, you're not just representing the school!"

Edward said bluntly, "You also represent the East and China, and I hope that in your class, you can talk about Chinese music, and bring it to students, the audience in front of the TV, and some new highlights." ”

"I understand!"

Li Zhifan smiled, "Then I'll talk about it casually, of course, it's about Huaxia." ”

“of-coue！”

Edward spread his hands and said excitedly, "Our United States is a great country that has freedom of speech and accepts and accommodates all cultures!"

"Well, the same is true for China!"

Li Zhifan replied, "And we love peace more and do not interfere in the politics of other countries!"

I thought that Edward would be annoyed by this sentence, but who knew that he would shrug his shoulders helplessly: "On this point, I have always been very disappointed in the US government! My uncle lost a leg on the battlefield of Ah XX!"

"Oh, what a pity!" Li Zhifan felt deeply sympathetic.

Unexpectedly, Edward laughed and said: "But he now has his own investment consulting company, and his income and life are good, but the child doesn't seem to be his, which our family knows." ”

Burst!

Li Zhifan's heart, I really don't know what kind of holiday this Edward and his one-legged uncle have.

After a few words, I talked about the content of this lecture.

Edward hopes that Li Zhifan can say a lot of things, because after all, he is the new king of China, and he is the only new king who deserves his name in the past ten years, so he hopes that he can talk more about the Chinese entertainment industry during the lecture or in the interview session later.

Li Zhifan immediately mentioned: "I made two movies in the first half of the year, can you talk about it?"

"Of course you can!"

Edward said, "But if you put it in a lecture, you have to talk about music, like talking about the soundtrack of a movie, and if you put it in an interview, I might only give you a sentence." ”

"Can't we be together?"

Li Zhifan asked, "I mentioned it in my lecture, and you also mentioned it in your interview?"

"Oh no! Time is limited, we never do repetitive content, even if President Plante comes!"

In this regard, Edward maintained the pride of a television program practitioner.

However, Li Zhifan did not dare to agree, if it is said to be repeated, in the past 60 years, has he often repeated his own things? Many old stalks will also appear in new programs, and sometimes the program clips recorded more than ten years ago will be commented on now.

The whole program was almost finished, and Li Zhifan temporarily simulated a brief retelling of the lecture to the people in the conference room, including the piano performance.

The on-site questions and interviews were not the live talk show that Li Zhifan thought, but the routine of questions and answers formulated in advance, which made Li Zhifan quite disappointed.

However, he can't guarantee that the program team will play tricks with him, and when it comes to live recording, he will temporarily change his questions.

Edward was also ready to spend a lot of effort with Li Zhifan about the questions and interviews, but he didn't expect that after only one time, Li Zhifan memorized them all, not a word was bad, and not a single grammar was wrong, which surprised Edward.

"Ok, Lee, let's start preparing, we'll start recording on time at 20 o'clock in the evening, live broadcast!"

Edward stood up and said.

"Hmm!" Li Zhifan rubbed his stomach, "This working meal is not very comfortable, and after recording tonight's show, we will have a big meal together." ”

"Haha, okay! we can go eat Chinese food!" said Edward, who also seemed to be a foodie, almost drooling at the point of this time.

After the program team left, David Rambo said to Li Zhifan: "Li, then I will ask the students to gather in the concert hall, you should hurry up and cooperate with everyone!"

"No need!"

Li Zhifan waved his hand and said, "I'm not used to designing things in advance, and I'm confident, and I'm not afraid of coming!"

"Confident, not afraid?"

David Rambo frowned, "You're such a confident person, so what are you going to do?"

Li Zhifan smiled and said: "I'll go make up for sleep, so that I can have enough energy at night and have a big fight with the host!"

……

's host is called Alan Harvey, and it has been six months since he took over the show, which is already the longest time among the previous hosts.

Alan Harvey is a conservative person, and his personal style is not bold enough, although he is humorous enough, he can play with small memes.

His previous hosts were almost all unabashed and resigned by the public, and there were also those who openly insulted other people's skin colors and even women in the show.

This opportunity to interview Li Zhifan was a very intense journey for Alan Harvey.

He was worried that he might use a certain word incorrectly, and that it would involve racial issues, and that he would be collectively boycotted by the audience.

He was afraid that because he didn't understand Chinese culture, he would say the wrong thing in front of Li Zhifan, creating the impression that he was uneducated.

So he prepared very seriously, and also consulted a few Chinese friends and learned a few words of Chinese.

Evening.

Just after seven o'clock, Alan Harvey arrived at Boston University early.

He hoped to meet with Li Zhifan in advance and communicate.

However, when he arrived, he learned that Li Zhifan was still sleeping in the hotel.

"It's seven o'clock, and he's still sleeping?"

Alan Harvey feels incredible, isn't that too unserious?

However, he had known Li Zhifan in advance, and knew that he was already a five-year-old bird who had debuted, and his experience in camera money was much more sophisticated than him.

But the national conditions are different, this is the United States, but it is still a live broadcast, so I naturally hope that Li Zhifan can attach as much importance as him.

Time passed minute by minute, and after waiting for half an hour, there was no trace of Li Zhifan.

Alan Harvey couldn't help but find the head of the school, David Rambo: "Mr. Rambo, Lee, is he still sleeping? I want to talk to him about the show!"

"I know you've been waiting a long time!"

David Rambo had a "I can't help either" expression, "The staff at the hotel informed me that he had already set off and I thought he should be there soon." ”

"Mr. Rambo, excuse the nervousness, but can you give him a call? I mean in front of me, make a phone call and make sure he's really on his way!" Alan Harvey said eagerly, glancing at his watch.

"This ...... Alright!"

David Rambo pulled out his phone, "I'll call the hands-free for you!"

The phone went through within minutes.

in the hotel.

Li Zhifan has just finished washing, and the stylist is taking care of his hair, and he is going to be on TV today, this makeup must be painted, and the hairstyle must be taken care of to look good.

The phone rang, Li Zhifan glanced at it and saw that it was David Rambo's name, so he answered: "Hey, Dean, I'm here soon, I'm almost at the school gate!"

“ok！”

David Rambo smiled with satisfaction: "The host Alan is waiting for you, hoping to talk to you about tonight's show." ”

"Oh?" Li Zhifan said, "Then let him not wait, talk show! The important thing is the ability to react on the spot, I have seen his video, the scene is very exciting." And the tricks that are good in advance are not as pleasant as the flexibility of the scene. ”

"This ......"

David Rambo on the other end of the phone put away his phone, glanced at Allen, and smiled helplessly, "How is it, Mr. Harvey, I don't think you need to be nervous, you didn't say hello to those lecturers in our school in the first few games!"

"It's different, it's different!"

Alan frowned, "I want him to know that this is an American TV show, which is watched by hundreds of millions of people around the world, and it will be transmitted to China, and there is our online broadcast platform over there, and he has to take it seriously, you know?"

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