451 This topic is not easy to stir up
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Don't look at those truffles that sell very well and sell very well, but Liu Heming also knows that business is not good.
This requires the introduction of talent, and Suzanne thinks that it is a very good talent, at least better than everyone he knows so far.
It's not that you can't recruit executives through headhunting companies, but Liu Heming, who is recruited in this way, always feels that his sense of belonging is poor. And he is poor and white, and it is not easy to set a standard annual salary for them now. It is certain that it will make money in the future, but now it belongs to the initial stage of the whole ranch, and it is worse.
After getting up the next day, he had a small get-together with Emilia and the food truck employees here in Washington, and Liu Heming took his wife and children home.
Even if Suzanne can really join her own grass platform team, she has to think about how to promote these vegetables.
Liu Yi was very curious about Liu Heming coming back so quickly. After all, the main task of going out is to sell vegetables, and if the sale is successful, I will definitely contact myself to draw up a contract.
"Now we have to adjust our strategy a little bit, we have to figure out how to push out the SUSDA plan and then sell these vegetables. Liu Heming said seriously.
"And in the past two days, you have time to register an agricultural and animal husbandry product sales company, we are going to make the enterprise bigger and stronger, there is a professional company, this matter is on the grade. ”
"Okay, I know, it must be a bad pitch, right?" Liu Yi said helplessly.
"To tell the truth, things are two sides of the same coin, and we should always think about it from a different angle. Liu Heming continued to say seriously.
"If you want to promote, can't you get help from the Department of Agriculture or the Montana state government now?" Liu Yi asked.
"Don't think about it from the Ministry of Agriculture, I plan to scold them in the future. I'm going to figure out how to get Congressman Ball to talk to people about this plan. Liu Heming nodded.
"We need to do the rest of the work ourselves. Think about how to make our SUSDA standards the focus of everyone's attention again. ”
"You have to think about it, if you really use the name 'SUSDA' to promote it, and you can't get the support of the Ministry of Agriculture, I'm afraid there will be some trouble in the process of operation in the future. Liu Yi said after thinking for a while.
"Don't worry, if they have the ability, come to me. The standards they set themselves are too low, so what's wrong with us coming up with new standards? I've thought about it, and I'll find two third-party testing companies to be stationed in our ranch in the future, and they can supervise our entire production process at any time. ”
"The introduction of the new standard will definitely affect a lot of people. Not only the government departments of various countries, but also some agricultural companies may also be involved. ”
"We are also fighting fakes now, and we are fighting those pseudo-organic and pseudo-healthy. The vegetables and crops we have here are all really organic and healthy. ”
"How about a press conference, inviting reporters to come over to our ranch, and then I'll tell them about our new standard?"
Liu Yi frowned, "I'm afraid the effect won't be very good, if you held a press conference when the truffle auction was just finished last year, these media might be more interested." ”
"Your influence is still a little weaker, although you have a lot of fans, but it doesn't play a big role in the promotion of vegetables and new standards. ”
"There are many people in this world every day who hope that the products they develop can lead a trend and stand at the top of the industry. But how many can really do it? Reporters have long been numb to such news. ”
"We have a test report from SGS, can't we either?" asked Liu Heming with a frown.
"It can have some effect, but it won't be huge. Liu Yi shook his head.
"A lot of the products are high in nutrients, like some health supplements. Different content has different prices, and if you pay attention, the lower content will sell better. ”
"It's because the nutrient content of the product is one thing, and whether it can be absorbed by the body is another. For example, the content of various vitamins in our vegetables is much higher than that of vegetables of the same category, but we need to prove that these vitamins can be better absorbed by everyone, rather than wasting them after eating. ”
"Americans like to take dietary supplements because although they can take in a lot of nutrients in their daily lives, many of them will be wasted. ”
"Yo, it's not easy, it seems that the bird has worked hard a lot during this time. I thought you were thinking about talking to Emilia all the time. Liu Heming said with some curiosity.
Neither she nor Sasha took this issue into account, but only focused on the price gap, thinking about how to jump over.
Liu Yi's words are to the point, if these vegetables can allow humans to absorb various nutrients more comprehensively after eating, then the price will not be a problem. Because after you have eaten these vegetables, it is not only satisfying your appetite, but also really bringing you health.
However, although Liu Heming has also figured it out now, how to verify it is a problem. Because this requires a professional medical institution, after a long period of follow-up testing and comparison, it can be.
Sasha is an expert in this area, and from Sasha's judgment, such an inspection is not very realistic. Not only does it cost a lot of money, but you also need to find people to be tested. In other words, although this road works, it is also very difficult to walk and will take a lot of time.
"Is this all we have to do? Is there really no way at all?" Liu Heming asked with a frown.
"It's not for nothing, Haya is our best option at the moment. Liu Yi said.
"If the Qatari royal family can officially announce the purchase from our ranch, it will attract a lot more attention than if you hold a press conference. It wasn't you who looked for them, they came to you. ”
Liu Heming frowned, it was not that he hadn't considered this way, but on the first day of contact with Haya, when she came over to buy small sweet potatoes, he had already had such a plan.
The Qatari royal family is rich, and the price they can give will definitely satisfy them. Otherwise, he wouldn't have given Taya some concessions at the beginning, and he didn't slaughter her, just to maintain this business line.
But as more and more time has been in contact, even now Haya lives on her own ranch. Every day, I either watch over the peregrine falcon babies or play with Alex. Now if you let Liu Heming really dump these vegetables that can't be processed to Haya, and even use the influence of their royal family, he always feels that it is a little unfair.
"Then I don't have a better way, you can market under your account and Alex's account, and promote SUSDA with everyone, just do traditional publicity. Otherwise, if you make it too big all of a sudden, you may attract some attacks. Liu Yi shrugged his shoulders and said.
Seeing Liu Heming frowning, he knew what was going on, and from his point of view, there was no need to worry about this at all. The quality of these vegetables is really good, anyway, the Kata royal family does not suffer, and they have always only bought the most expensive and the best.
"I'll think about it and see how it goes. Liu Heming nodded.
"By the way, I've already sent an offer to Suzanne from Christie's to be the head of our sales company, and I don't know if he will agree. ”
"Inviting her, doesn't seem to have much to do with your industry?" asked Liu Yi with a smile.
"What do you think, am I that kind of person?" Liu He glanced at him.
"She has connections and the ability to run a business, and handing over the sales company to her may make it easier to get started. Otherwise, if you can play the business well, you will be successful. ”
"Forget it, I think I'm doing a good job as a deputy mayor now. There wasn't much to worry about every day, and there was a lot of free time. Liu Yi said with a smile.
"Also, the fertilizer plant has been completed. Now that it's almost operational, when are you going to buy cattle and sheep? At the very least, we can provide some biogas and produce some fertilizer. ”
"Wait, wait until August. Now the price of buying cattle and sheep is very high, and I buy a lot of them. It may be more than 100,000 or 200,000 US dollars. Liu Heming shook his head and said.
He also wanted to drive the cattle and sheep into the pasture as soon as possible, and the money was already ready, but he didn't want to spend more money. There will be a seasonal price reduction of cattle and sheep soon, and it is a little bit to save a little. No matter how much money you can make, you don't know how to save, and you don't have enough to spend.
It can be said that now that the hardware facilities of the entire ranch have been built, what needs to be strengthened now is the software aspect. That is, crops and farmed animals in pastures.
For Liu Heming, there is still one task left to be done, that is, to truly acquire Xiangshui Town. He originally planned to propose a purchase to the Montana government after the promotion of SUSDA, even if it cost some extra money, as long as he sold it to himself, he could pay in installments.
Anyway, with truffles in his ranch, plus restaurants and food trucks, the annual profit is not small, and the state government will not question its ability to repay.
But now that the promotion of the new standard is blocked, his purchase plan is a little difficult to mention. It has to be that standard can really be recognized by the Montana government, and they have to see that they have real material for the development of agriculture and animal husbandry. If they can lead the unique development of Xiangshui Town, they will support themselves at that time.
Otherwise, in the real auction of Xiangshui Town in the future, I may not be able to be cheated how much money.