Chapter 146: Hao123

Since the Qin Dynasty, Yangcheng has always been the political, military, economic, cultural, scientific and educational center of South China. From the 30s of the 3rd century, it became the main port of the Maritime Silk Road, the first port of the Celestial Empire in the Tang and Song dynasties, the only foreign trade port of the Celestial Empire in the Ming and Qing dynasties, and the only port in the world that has been prosperous for more than 2,000 years.

In such a city, its influence in the Internet industry is relatively weak, and only NetEase is relatively famous. In addition, there is a more distinctive one that belongs to Hao123.

Jiang Hui had already gotten Li Xingping's contact information from Penguin in advance, and also had some understanding of his situation, combined with the media reports on him in his previous life, Jiang Hui already had his own ideas on how to win Hao123, so he came to Wuyang directly from Shenzhen.

Fortunately, Jiang Hui's intranet and glorious games are now well-known in the industry. So when Jiang Hui called Li Xingping directly to make an appointment, he didn't directly refuse.

In May 1999, Li Xingping founded hao123 - "wonderful and practical website" from here to set sail, perhaps he himself did not expect such a simple website to develop to this day.

Obsessed with the Internet, Li Xingping got a job as an Internet café administrator. Because to help people install computers to make money, he needed to use the Internet to query information such as parts quotations, and soon found it very difficult to find information on the Internet, and the Chinese website at that time was not only not rich enough in content and limited in quantity, but also it was not easy to write down those URLs expressed in English letters one by one. So, he came up with a solution and designed a personal web page to collect and link to the websites he thought were good. The next time he goes online, he can easily go directly to these commonly used websites, which is the prototype of Hao123.

The identity of the administrator of the Internet café allows Li Xing to soak in the Internet every day, among those netizens who play games, chat, and surf the Internet. Soon, he found that many people who came to Internet cafes didn't know how to access the Internet, and they didn't know where to find the content they needed after surfing the Internet. At that time, Internet access was expensive, and time and money were often lost in luxury.

The founder Li Xingping's junior high school education and short-term work experience in Internet cafes have become an advantage in the process of creating the Hao123 homepage - it is precisely because I don't understand that I can deeply understand the difficulties of ordinary people surfing the Internet, and there is a Hao123 homepage that provides convenience for ordinary people to surf the Internet.

In fact, in Jiang Hui's view, although the success of Hao123's homepage is a miracle in the development of China's Internet, it is an "accidental event" that cannot be replicated. However, a careful study of Hao123's entrepreneurial development process and analysis of its success rules shows that it is the natural sensitivity based on customer experience brought by the founder Li Xingping's "two-in-one" identity of being both a website owner and a customer, and the ability to respond and improve at the call of this sensitivity anytime and anywhere, which constitutes the competitiveness of Hao123, a website that seems to have no core competitiveness.

Jiang Hui considered acquiring Hao123 because he felt that such a website was so simple that you couldn't surpass it. It's like a sweeping monk in Tianlong Babu, it looks very ordinary and ordinary, but it is unexpected.

In fact, in Jiang Hui's view, there is a polarization of Internet users now. At one end is the user of a search engine with a relatively high level of education, and if you want to find something on the Internet, you can open a search engine such as Du Niang to find it. At the other end of the spectrum are the users of the navigation website, who generally do not or are too lazy to find the web page by typing in various URLs, and are extremely dependent on the navigation website and are easily guided. It is precisely because they are easy to be guided that some websites are willing to spend advertising money on Hao123 in order to have a better position on the navigation page.

With the rapid development of the Celestial Empire's economy, the number of Internet users is also increasing rapidly, and the usage rate and number of users of navigation stations will increase, and some of them will change to using search engines. This is also the reason why Du Niang is willing to buy Hao123 at a high price.

Last year, Hao123 occupied more than 50% of the homepage of China's Internet cafes, and at the same time, there were also a large number of followers, but Hao123 still firmly occupied the first position of the navigation website. Li Xingping's monthly advertising income is also 800,000 yuan.

Because there is a relatively stable income every month, it is estimated that it is difficult to complete the acquisition of the website with cash alone. In the previous life, Baidu spent 11.9 million and 40,000 shares to bring it in, which was roughly equivalent to spending 50 million at the time.

Li Xingping's sale of hao123 has been controversial.

Some say it was wise for him to sell and cash out. He started early to dig the first pot of gold in the website navigation industry, but as there are more and more followers, the competition will become more and more fierce. Besides, a small navigation website has no other choice but to compromise in the face of an acquisition attempt by a large company like Baidu.

Some people say that Li Xingping was very stupid to sell hao123, because the site accounted for 40% of Baidu's traffic at the time. That year, Baidu was seeking to go public, and the acquisition of hao123 obviously played a role in Baidu's listing, with 11.9 million and 40,000 shares sold cheaply.

In fact, before selling the website, Li Xingping was under a lot of pressure. From 1999 to 2004, he was the only one who took care of the website.

"About 6-7 hours a day is spent checking and updating links. But there are so many links that I can't check them all every day, so I'm often worried that some websites contain illegal links, which is a lot of pressure and workload", these are the words of the media when I interviewed him later.

Along the way, Jiang Hui was thinking about how to persuade Li Xingping to sell the website to himself, and now both parties are actually not short of money, and only by finding each other's worries and interests can this business be completed.

Jiang Hui now has his own intranet and glorious games in addition to RMB. Although Guanghui Games is now like a leather bag company, with only one employee Jiang Hui, it holds five percent of Penguin's shares, and only Jiang Hui himself knows its value best, so Jiang Hui is reluctant to exchange shares.

As for the intranet of the school, although according to the route set by Jiang Hui, it will also be a behemoth in the future. But at present, it is more familiar to everyone, and it is the only one with a wide range of users, and the acquisition of Hao123 with a part of the shares of the school intranet plus cash is a plan that Jiang Hui recognizes in his heart.

How to talk about it specifically, we still have to see the situation behind the meeting, and then we will respond to the situation.