Chapter 351 Propaganda Offensive

When the Weinstein brothers left Disney, Iger also had the intention to recruit them to join as shareholders and specialize in art films, a bit like Miramax's positioning at Disney.

The brothers Iger and Weinstein are both Jews, and the conflicts and political opinions between the two sides are not as sharp as with Eisner, but they gave up because of Mark's opposition, the brothers have the vision and ability, but they can also cause trouble, Mark remembered the sensational sexual assault in later generations, he had a headache, such a person is still not to be troubled, his own group has gradually taken shape, and talents can be cultivated by themselves.

These days, Mark has taken a lot of announcements, frequently attended interviews and activities, and made the publicity offensive of "Iron Man" very large, at the screening of theater companies, this fast-paced and exciting popcorn blockbuster is very popular among theater companies, this kind of movie with a big hit at a glance is the most popular among the audience, and it is also the favorite of theater companies.

On the contrary, it is Liangtang's new work "Professional Secret Service 3", during the audition, the beer in the mouth of theater operators and critics was not good, and the plot was criticized for lacking new ideas, "Professional Secret Service" once gave people a refreshing feeling, but "Professional Secret Service 3" still continues the old style of the original story, with the cunning of the enemy and the betrayal of the boss to constitute Ethan's dangerous situation, playing handsome and cool in the heavy chase, adding some Hollywood-style big scenes, although the picture is quite good-looking, but there is still a distance from the thrill, and Tom Cruise has tears in his eyes at every turn, The emotional performance makes people suspicious, he feels nondescript when he goes to China to shoot, not at all like an experienced agent who has experienced changes, and the ending of the story is also very strange, the two villains who fiercely and cunningly forced Ethan to have no way out either died in an accidental car accident, or were mistakenly killed by Ethan's powerless wife, some anticlimactic absurdity, and other bad reviews cast a shadow on this blockbuster with high hopes for Paramount.

On the contrary, it is also an action movie, "Iron Man" is accused of making a new idea, following Batman, Mark has created a completely different, refreshing superhero, IMDB score is 7.3 points, Rotten Tomatoes freshness is 90%, popcorn index is 95%, and the first trailer uploaded to YouTube has a hit-through rate of more than 80 million, this kind of data means the birth of another box office blockbuster.

Although "Iron Man" was released a month later than "Pro Secret Service 3", and there was no competition between the two sides, many people still compared the two movies together, and Liangtang, who felt that it was not good, thought that it was because Paramount's propaganda was not effective, so he approached Howard Stringer, the new president of Paramount, and asked him to increase funding and publicity.

After Stringer sold the film and television department in Soni, the entertainment business department of Soni was finished, only music, games and other businesses, after the reorganization, the market value was not as good as before, and the market value of the parent company plummeted, and he was considered to be the chairman of the United States Soni, he was considered to be at fault, he strongly advocated the acquisition of MGM, fell into Cork's tricks, and instigated the merger of ATV to cause a huge turmoil, which will make Wall Street predators snipe, not only did not promote to the chairman of the parent company, but also was swept away.

However, his abilities are still appreciated, and Viacom's vice president, Dawman, appreciates his talent and invites him to replace the departing Gray as Paramount's president.

Stringer was a CBS reporter, producer and CEO, spent 30 years at CBS, won an Emmy Award nine times between '74 and '76, and worked with Dan Rather on CBS Evening News, which was also the most watched news program in the United States, and now CBS has been merged into Viacom, but his influence is so great that he happily joined Viacom as a director and president of Paramount.

No one knows what Stringer and Liang Tang talked about, Liang Tang left Stringer's office in anger, which is not difficult to understand, Stringer has the nickname of "Mr. Spending Reduction".

In '97 Stringer entered the loss-making country of Sonemiah but the salary was much lower than that of CBS, "if the job is worth doing, then the salary is secondary." ”

When he first arrived in Sonymier, Howard Stringer began his "slimming" prescription, this time he actually "invited" Soni's Japanese veteran and legendary figure of Sonemiah from the music department of the United States, and replaced it with Stringer's close friend in CBS, Andrew Locke.

It was at Stringer's behest that Rock also carried out a large layoff plan, cutting thousands of positions, making a beautiful turnaround for the music department of Sonemier, turning losses into profits, and achieving a profit of more than $200 million in the last fiscal year, and successfully acquiring Bertelsmann's music division BMG, Stringer remodeled the film department of Sonemier.

Howard Stringer was known for taking decisive steps to improve operational efficiency, both at Sony and before at CBS, earning him the nickname "Mr. Spending Reduction." "I never think it's a pleasant choice to cut spending, but once you've set your goals, you have to be bold enough to take action. ”

Viacom's high-level let him join Paramount, there must be a meaning to borrow his skills in this area, and now Liangtang is asking him to increase publicity investment, which is unpleasant, anyway, after this incident, Liangtang and Paramount are even more unpleasant.

Egger was worried about Stringer, a man who was hostile to MM Group, as president of Paramount, and thought that there would be trouble in the future.

However, Mark disagreed, Mr. Stringer was not so magical, in the original version, he was promoted to the president of Sony Japan, becoming the first foreign handsome of Japan's national treasure enterprises, but he did not succeed in saving Sony, and the cost reduction alone could not save this large enterprise, Sony's market value dropped from the $100 billion he took over to the $18 billion he left office.

Paramount has the same number of problems, the two key factors of Gray's brief revival of Paramount in the original version Marvel and Transformers have fallen into the hands of MM, his path is not easy to follow, Paramount is not his personal tool, and when he does not make money, Lei Shidong will not allow him to mess around.

In this way, there are two Hollywood and MM who can't pee in the same pot, Disney and Paramount.

These do not worry Mark, as long as the filming of "Iron Man" is done and the Marvel Universe is launched, MM has nothing to be afraid of in Hollywood.

These eight sets are full of mecha line beauty, wearable mark armor, everywhere they go, attract countless fans, this detachable, wearable mark armor, full of coolness, full of science and technology, has attracted the interest and love of many fans.

Of course, with the current technology, it is impossible to wear it and fly, but this wearable point makes many people feel novel and cool, it is made of alloy, invulnerability is real, put on Mark armor, take a selfie and put it on the book, attracting countless onlookers, this is a very cool thing, and Facebook, as its own company, naturally unconditionally cooperates with publicity, all topics related to "Iron Man" are easy to attract attention, popularity and topping, and become the hottest topic.

And Donald is wearing a red Mark armor, taking a lot of photos, posting them on his homepage to share with others, and getting countless likes, on Facebook social networking sites, any topic related to Iron Man is the hottest topic, attracting countless people.

In terms of building momentum, MM also exhausted its efforts, and the propagandists sent the film to Camp David and became the first movie that the family watched during the week's holiday, and it is said that the president praised it as a film that was in line with national policy, and the national heroism was excellent, but this is said to be the own, and there is no video to confirm it.

Another piece of news made "Iron Man" the object of heated discussion across the country.

Tony Marcos, a 12-year-old boy in a remote community in Los Angeles County, is in the third grade of elementary school this year, and he didn't hear it right, because he was diagnosed with a brain aneurysm when he was seven years old, and spent half of his life in the hospital.

Tony has been obsessed with "Iron Man" comics since he was a child, has a full set of comics and many small toys, is a senior fan, at the beginning of this year, his brain aneurysm swollen, readmitted to the hospital, the doctor claimed that at the most critical time, without surgery at any time to die, but because the aneurysm is huge, stuck at the intersection of nerves, the risk of surgery is extremely high, only 20% chance.

The long-term illness has plunged an ordinary family into poverty, and even more painful is his parents, who are constantly facing the pain of losing their favorite son.

Tony has a wish, as a veteran "Iron Man" fan, he is full of expectations for the movie version of "Iron Man", and he hopes to have surgery after the release of the "Iron Man" movie, so that there will be no regrets.

The doctor shook his head and said, "No! you can't wait that long!"

Tony's parents wept silently, almost broke down on the spot, and there were still more than 70 days to go until May Day, and their son was gone for this little day, and they, as parents, could not even realize their son's small wish, so that he went to heaven with regrets, there is nothing more heart-wrenching than this.

The doctor also said that he was helpless, he was not the president, and only the president's family could watch "Iron Man" in advance.

Little Tony had difficulty breathing, but he still said resolutely: "I decided to wait, I don't want to walk into the operating room with any regrets!"

The doctor said: "The aneurysm will burst at any time, you will die, surgery can get you 20% chance, this risk is worth taking!"

Little Tony shook his head resolutely.

The news was known to the volunteer social workers at the hospital, and there was a turnaround.