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Samsung's decision-makers are not fools!

When they realize that something is wrong, they start to find ways to try to make amends!

Originally, Samsung's attitude was very tough! Refusing to admit mistakes! Refusing to apologize! Refusing to hold a press conference.

However, in the face of strong pressure, they finally obediently admitted!

In court, in the face of the victims, Samsung executives bowed their heads and apologized!

As for the economic compensation, Samsung has also shown a certain degree of sincerity! It is willing to bear the cost of treatment for all the injured! At the same time, it will also give a large amount of mental damages!

All walks of life in China unanimously asked Samsung's senior management to hold a press conference to apologize!

Originally, Samsung was reluctant to hold this press conference! But seeing that the paper could not contain the fire, they did it even more simply and decisively!

Samsung held a very grand press conference!

The senior management of Samsung's Korean headquarters, the senior management of Samsung Huaxia, and the suppliers of the entire Samsung empire in Huaxia attended one after another!

Important media from Huaxia were also invited to the scene!

At the scene, Samsung officially announced the results of the investigation into the Note7 fire incident.

The size of the Note7's battery did not match the battery compartment, and there was a manufacturing defect that caused the battery to overheat, resulting in a fire and explosion. The findings are the result of an independent survey conducted by three quality assurance and supply chain analytics companies engaged by Samsung.

Samsung has completely overturned all the previous quibbles!

This makes people can't help but sigh, wouldn't it be nice to do this earlier? Why do we have to toss around? It's incomprehensible!

After Samsung's senior management delivered a deeply popular, impassioned, and urinating speech, under the gathering of everyone's flashing lights, suddenly, Samsung made an unusually strange move!

More than a dozen Samsung executives in suits and leather shoes walked up to the stage together, and then under everyone's puzzled gaze, these Samsung executives suddenly made a shocking move...

They all knelt down in unison...

Got on your knees... In the face of hundreds of media reporters and people from all walks of life, Samsung's executives fell to their knees with a snap!

Kneel! This is a very big etiquette for Asian countries that are deeply influenced by Chinese culture!

Samsung's executives are obviously very sincere in doing so... But the problem is that this change in their attitude is a little too big! It's terrifying...

"I'm rubbing, what's going on? Why are you all on your knees? ！”

"Samsung is really good at playing! ！”

"Yes, yes! It's still a Korean stick that dares to go out! Admire... ！”

Samsung's kneeling has at least saved their declining corporate image... ！”

“···· ！”

The Chinese bigwigs from all walks of life who participated in the press conference expressed surprise and contempt for Samsung's kneeling without exception! However, they had to admit that Samsung had made the right move!

It seems that it is a very shameful thing for executives to kneel, but for Samsung, this is scraping bones to cure poison, this is desperate survival!

If you don't use some neat and neat means to save people's hearts, then don't want to mix in the Chinese market! It's a good idea to let the executives kneel en masse!

Although it made the executives lose face, it added glory to the entire Samsung face!

Moreover, the vast majority of executives are Chinese...

I have to say, Samsung is really cunning, this hand is played very beautiful...

Originally, Qin Jianfeng and the others planned to fan the flames again! But Samsung knelt down like this, and sincerity was absolutely there! It seems that it is not appropriate to criticize Samsung again for not apologizing!

Whether it is Qin Jianfeng, Ma Huateng, or any Chinese bigwig, they are all convinced by Samsung's emergency public relations measures at a critical moment...

Bull fork! Cow fork!

Samsung can grow into an international giant, people really have this strength!

If it were Qin Jianfeng, if something happened to the Kirin Group and what difficulties did it encounter! Let Qin Jianfeng order his executives to calm the people's anger by kneeling, it would be absolutely impossible for him to do it!

This also made the business giants in China feel more jealous of Samsung...

People are such an open-minded master, if you fight again in the future, you really have to be careful!

Samsung used the courage of a strong man to break his wrist and gave the Chinese people a reasonable explanation! It can be regarded as temporarily controlling public opinion and calming down!

However, the bad effects of this incident are not so easy to eliminate!

When Samsung Huaxia made a report to the South Korean headquarters, it was quite desperate to say that Samsung's mobile phone had been completely squeezed out of the Chinese market because of the note7 incident! Hundreds of thousands of most loyal users have also been lost...

This is definitely not good news! However, for Samsung, which has deep pockets, it is not the most desperate news...

Samsung Group is the largest multinational conglomerate in South Korea, but also a listed company in the world's top 500 companies, Samsung Group includes many international subsidiaries, its subsidiaries are: Samsung Electronics, Samsung C&T, Samsung Airlines, Samsung Life Insurance, etc., business involves electronics, finance, machinery, chemistry and many other fields.

Although the mobile phone industry is finished, the influence of Samsung's other products in China is not very great!

After all, many high-tech core products Huaxia still does not have the ability to independently develop and manufacture, and has to rely on Samsung's imports!

Therefore, although Li Jianxi feels that Huaxia's boycott of the Samsung wave will affect the company's revenue, he does not think that without Samsung, Huaxia will be able to continue to develop in some fields... At least within 10 years, Samsung will still have a technological advantage over Huaxia! This is not something that can be made up for by blood and emotion!

The only thing that makes Lee Kun-hee regret is that this public relations handling was really a failure! Samsung has not only lost the support of the people in Huaxia, but has also offended the relevant departments in Huaxia! These networks have taken Samsung to enter the Chinese market for 10 years. It took a huge amount of manpower, material, and financial resources to weave such a big net! Now it has been torn apart!

The most important factor why Samsung has been able to achieve such great success is because of its close relationship with the Korean authorities!

Samsung's successive presidents and South Korea's presidents have had an inexplicable ambiguous relationship!

Koreans are inseparable from three things in their lives, life and death, paying taxes, and Samsung... This is absolutely no exaggeration!

Samsung's GDP accounts for 40 percent of the entire Korean economy! What a terrifying economic force this is!

Samsung's smooth development in China has a very important relationship with their efforts to establish a good personal relationship with the Chinese government.

Even if there was a small mistake in Samsung's work in the past, the relevant departments of Huaxia officials were willing to come forward to help settle it. Now, this is clearly not possible. The Huaxia discipline inspection and supervision department took decisive action, and several Huaxia officials who had personal relations with Samsung were investigated and punished. Not only that, but several high-ranking officials in China have also been warned to keep their distance from Samsung. Don't be confused with Samsung anymore.

The entire political circles in China, regardless of the rank or rank of officials, have been admonished by the discipline inspection departments to maintain principles, maintain party spirit, resist temptation, and keep firmly in mind the purpose of serving the people. Don't be beaten down by the sugar-coated cannonballs of capitalist forces......

Although the official statement is very subtle, and there is no clear indication of who this capitalist force is, anyone with a discerning eye can see that what Huaxia officially said is Samsung. Samsung is clearly on the blacklist. This is a fatal blow to foreign companies in the Chinese market.

Without official support, how could foreign companies take root in the soil of China? Not to mention the moisturizing of life.

Samsung has its own unique technological advantages. In terms of memory modules, it is unique in the world. In Huaxia, Samsung's memory module occupies an absolute monopoly market position!

In such a situation, Samsung decided to use the simplest, roughest, and most direct method to get all the lost money back. And it's doubled back.

Overnight, Huaxia's memory module market suddenly shook. Suppliers are raising prices across the board. It has been directly doubled on the basis of the original price.

Because the price increase this time was so sudden, all parties were caught off guard. There was no preparation at all. Suppliers suddenly came to this hand, and the whole industry was in a wail.

For this kind of rash price increase, the middle and downstream suppliers, channel providers, and sellers are naturally complaining, and for a while, public grievances are everywhere, and all kinds of rumors are also flying all over the sky.

For this sudden price increase, the industry is puzzled.

First of all, the price of raw materials in this market has not risen, and secondly, there is not much market demand at the moment, so the price of this memory has risen very unscientifically!

There must be a moth behind the business behavior that does not conform to the laws of the market.

Memory modules are a very important configuration item for computers. For users, it was never expected that one day the price of a memory module would double.

Suppliers raise prices, and it is the people and consumers who ultimately pay. How do you think about using so much money to buy electronics?

Public outrage on the Internet has finally attracted the attention of the relevant authorities. The relevant authorities are also highly nervous about this abnormal market behavior. After all, this is also related to the people's livelihood.

After a simple investigation, the relevant departments found that this matter seemed to have an unclear relationship with Samsung. The upstream suppliers seem to have been unified, and Samsung has made a surprise attack. Samsung Electronics temporarily raised prices for suppliers. The suppliers are not Lei Feng, of course, they have to transfer the money to the downstream suppliers.....

After such a circle, how can the market not be chaotic.