Chapter 621: Chartered Support
The media's praise for Matthew's performance in "I Am Legend" not only surprised Matthew himself, but also caught fans who have always supported him off guard, which was so rare in the past, everyone knows that Matthew has never been known for his acting skills, and even Roger Albert has criticized him as "a male vase who only shows off his body." ”
In a house in the Westwood district of Los Angeles, as soon as the sun rose, a large number of Matthew fans gathered here.
"This time, the reporters who praised Matthew's acting skills were basically reporters from major entertainment media, and film critics still mainly criticized. ”
Brian Liszt flipped through the newspaper and said to a few of his companions, "But the critics are fair this time, and the criticism of the film is basically not Matthew." ”
A black man answered, "That's because Matthew is so good, and if they abuse indiscriminately, even the most basic credibility will be gone." ”
"You think Matthew is doing a great job this time...... Daenerys suddenly interjected, "can you win an Oscar?" ”
The black man immediately shook his head, "Impossible, how can this kind of commercial blockbuster be possible, it's still a science fiction theme." ”
Brian Liszt chimed in, "As far as I know, Matthew is not very interested in the Oscars, and you can guess by looking at the films and roles he picked. This time he is very good, much better than some of the people who have been inexplicably nominated for the Oscar for Best Actor in the past, but the Oscars need PR ......"
Others nodded their heads, and even for fans, Oscar PR is never a secret.
"Matthew probably won't take the initiative to go to PR. Brian Liszt continued, "It's up to Warner Bros. to think. ”
He shrugged, "But it's not a big hope, if you don't take the initiative to compete, those old men in the academy may not look at you." ”
"Besides. He looked very sensible, raised the newspaper in his hand and said, "Film critics still have bad reviews of the film. ”
The black man asked, "What do the newspapers say?"
Someone in the back also asked, "Brian, tell me about the movie reviews in the newspaper, and see if those bad things can stop our Matthew?"
In fact, everyone knows very well that criticism from film critics has never been vulnerable to Matthew, except for "Pirates of the Caribbean: The Curse of the Black Pearl", films starring Matthew have always been dominated by bad reviews among film critics, but bad reviews have never been able to prevent Matthew from succeeding again and again.
They have also formed a perception that Matthew is the kind of star who makes movies for fans!
So, every time Matthew's film is released, it becomes a great pleasure to watch the critics' almost one-sided vitriol, then go to the theater to enjoy the movie, and then wait for the box office success in the first week to watch the critics lose face.
Brian Liszt singled out the entertainment section with a film review column and said as he watched it, "The San Francisco Chronicle thinks director Guillermo del Toro is very good at handling lavish scenes, and he is also smart enough to keep Matthew true to himself, but CGI's monsters don't seem to be in harmony with this kind of sci-fi plot." ”
He flipped through the paper, "Detroit News film review column: Matthew is worth watching, the film is not worth it." ”
"Shh......hh
Daenerys muttered, "It seems to be praising Matthew, but in fact it's still a subtle attack, isn't Matthew's film worth watching?"
Brian Liszt opened another newspaper, "Todd McCarthy of The Hollywood Reporter: It's Just a Second-Rate Horror Film That Ventures Into Fiction." ”
The black man immediately answered, "He's still a bad film critic!" He continued, "I'm not saying that he's an unpopular film critic, but film critics are a bunch of rotten people who rely on movies to suck blood and don't know respect!"
Thinking of the attacks from film critics that Matthew has incurred since he became famous, there was a chorus in the room.
Brian Liszt didn't speak, letting his companions vent to their heart's content, and Bella Anderson once taught him that this practice of erecting a clear group of enemies is very conducive to the unity of fans and the fact that they support their favorite stars with greater force.
Erecting an enemy from the outside often solves a lot of internal problems.
Running a fan organization also requires a mind, and it requires a certain amount of operational ability.
When the room was a little quieter, Brian Liszt added, "That's good! From The Boston Globe: "I Am Legend" is actually a film in which the last real movie star on earth plays the last man on earth. ”
He then added, "There's also praise for Matthew. "USA Today" says that Matthew's infectious performance wasn't enough to save "I Am Legend" — a compelling action movie that began with a contemplative focus on loneliness — gradually changed in the wrong way and never got back on track. ”
"Cut ......," many people said, "these people are just compliments, but they also have ulterior motives." ”
"After all, this group of rotten people still slandered Matthew's bad films. ”
Brian Liszt didn't say anything, and waited until his companions in the room had finished venting, then he said, "It's almost time, let's go to the theater." ”
"Hmm!" Daenerys raised her voice, "we're going to charter the venue to support Matthew!"
"Let's go!"
"Let's go!"
A group of dozens of people walked out of the house and walked towards a theater not far away, and met another group of dozens of fans at the intersection, and soon came to the theater, ready to charter an entire theater.
"Hall 5 is almost full?" Brian Liszt was negotiating with the theater ticket seller, "what about Hall 6 that we used before?"
The conductor said helplessly, "There are more than 20 audiences in the No. 6 theater, so I can't wrap it up for you alone." ”
"What about Twelve?" asked Brian Liszt again.
"I'm sorry, Brian, but we can't provide you with a separate theater for the time being. The theater ticket clerk looked quite helpless, "Starting at 7 o'clock this morning, the theater has six screenings of "I Am Legend" every 15 minutes, and more than 20 audiences have purchased tickets for all screenings, and the screenings that have not yet been screened have also pre-sold tickets a few days ago. I'm sorry, but we can't really offer a private venue today. ”
He tentatively made a suggestion, "Why don't you disperse into other sessions?"
Brian Liszt frowned slightly, they had arrived early enough, it was just nine o'clock, it was still nine o'clock on Friday, and most people generally needed to go to work and school......
The theater duty manager rushed over from the office, shook hands with Brian Liszt, asked for details, thought about it for a while, and said, "Well, I'll adjust it." ”
He picked up the phone, dialed a number, and said directly, "Didn't not a single ticket for "The Golden Compass" at half past nine have been sold?
Hearing this, Brian Liszt breathed a sigh of relief.
The conductor also breathed a sigh of relief, after all, hundreds of people are blocked in the front hall of the theater, and it is not a solution, and it is easy to make chaos when there are many people.
The theater shift manager put down the phone and said to Brian Liszt, "You guys wait a minute, Hall 11 will be ready in no time." ”
Brian Liszt was still polite, "Thank you." ”
The theater was very efficient, and the fans led by Brian Liszt and Daenerys quickly entered the Eleventh Theater, and these people not only bought movie tickets, but also bought various drinks and food, and more than 300 dollars were spent on popcorn alone.
"You guys should pay attention to ...... in the future," the theater duty manager instructed a few ticket sellers, "Matthew Horner's fans often come up to charter the theater en masse, and you must notify me as soon as you encounter it." ”
For cinemas, Matthew Horner is a guarantee of turnover!
In the past two years, names like Tom Hanks and Tom Cruise are not as good as Matthew Horner, and the name Matthew Horner is the guarantee of the box office!
The duty manager encountered a busy Friday, in just one morning, there were three waves of fans with about 100 people each, asking to charter the venue to watch "I Am Legend", he did not hesitate to withdraw some other films from screening, and instead added "I Am Legend" to cope with the latest changes in the market.
The hot screenings were all fed back to Matthew in time through the first-line market research on Warner Bros., and Matthew also made frequent appearances in the media to sell his new work.
This film is different from the "Pirates of the Caribbean" series, and even different from any previous film, "I Am Legend" is the only protagonist of him, it is a complete one-man show, and the box office can directly reflect his commercial appeal.
On Friday night, Matthew was interviewed by The New York Times in the living room of the Waldorf Astoria Hotel, in which he spoke out about the film "I Am Legend."
Anyway, he is thick-skinned enough, and boasting about himself or anything is trivial.
"I'm a big fan of putting small characters into big stories, and the most successful part of my philosophy in movies is 'I Am Legend'. Matthew said: "'I Am Legend' can never be a stage play, right? Everyone knows this movie, this is a man's film, a man and a dog, as a blockbuster, you may think this film needs something more, but so far, this is the most open film I've ever made, and the film that gives the most effort." ”
He also mentioned the much-praised performances in the media, "That's what I'm obsessed with – you don't need too many performances because people don't want to see performances in movies, and if you do too much, it's going to drive the audience away, you just have to play your character in the most appropriate way! I think, I did that!"
Matthew is shouting hard here, Warner Bros. is vigorously promoting, and there is only one criterion for judging the success of "I Am Legend" - box office!