(Thanks to my friend Dafre for his encouragement, and thanks to my friend Bookworm Chubby 1, Ugly Big Brother, and Nanshan 121 monthly ticket for encouragement)

For this year's Oktoberfest at Magic Ranch, there are still a lot of people who are looking forward to it.

The impression of last year's Oktoberfest is still very clear, especially the scene of Alex, the little guy dancing with a bunch of small animals, as long as you have participated, you will not forget.

It's just that while everyone is paying attention to the preparations for the beer festival, many reporters unexpectedly received an invitation from the Magic Ranch, inviting them to participate in the new product launch meeting in the Magic Ranch.

This made them very curious, because they have been paying attention to the official website of Magical Ranch all the time, and there has never been any news about new products.

They are also looking forward to the new products of Magic Ranch. This originates from the magic ranch, which is not a very long history, as long as the products are launched, they will become hits.

The people who received the notice rushed to Xiangshui Town, and sat full in the multi-purpose conference hall of the sales company. They are looking forward to it, are they all journalists, looking forward to Liu Heming's long-lost press conference.

"Hello everyone, there are a lot of people I haven't seen in a few days. Liu Heming said with a smile after turning on the microphone.

"Actually, today is a new product launch conference, rather than a tasting party. Our company has launched a series of functional drinks, as well as milk powder, and today is for everyone to try it. ”

This made the reporters at the bottom even more surprised, no wonder there are two fenced off places in the ranch that are being built recently, which turned out to be to prepare milk powder and drinks.

But people are more skeptical about milk powder and the functional drinks in Liu Heming's mouth. Because these two products are fundamentally different from the sales of ingredients in the pasture.

It doesn't mean that if you use good raw materials, you can have good products. The production process and formula structure will affect the quality of the product.

"I've never been in the milk powder business before, and I only recently learned that the goal of milk powder production is to be as close to breast milk as possible. Liu Heming spoke again.

"Our newly developed formula may be a little different from the milk powder of other manufacturers, because our milk powder has a special color and is also a multi-stage formula. ”

"Our milk source is all organic milk from our farm, and we also add some trace elements extracted from organic vegetables. ”

"We have been working on the development of milk powder formulas for a long time. Now it can be said that it is our second finished formula, and the future sales of milk powder will be mainly in the United States and China, and will be listed at the same time. ”

"Our milk powder R&D team will also adjust the formula according to the dietary structure of different countries in the future. Try to make a more suitable recipe for each group. ”

"However, this milk powder is not very useful for everyone, because at present, we have only developed infant milk powder, and for adults like you, even if you drink it, it is not very useful. ”

"The next thing I'm going to introduce to his family is our energy drinks, but I'd rather call them mixed juices. ”

When Liu Heming said this, the staff on the side pushed the cart and walked up, and on it were canned drinks in two colors of outer packaging.

One is blue and the other is green. The bear child logo on the outside of the drink bottle is also very eye-catching, so that people can know at a glance that it is produced here in the magical ranch.

"Although there is no alcohol in other people's drinks, most of them use caffeine and sugar to stimulate the human body and achieve the purpose of functional drinks. After distributing these two drinks, Liu Heming spoke again.

"But ours is different, in our two energy drinks, there is zero coffee, and the sugar content is very low. It may be a little worse on the palate, but in terms of functionality, we are serious. ”

"The blue one is produced with blueberries as the main raw material. If you are upset and unable to devote yourself to study and work quickly, then I recommend you to drink this one. ”

"Blueberries have a lot of beneficial ingredients, and this one can quickly get everyone into learning and working after drinking. However, it does not cause any burden on the body because our drinks do not contain any ingredients that stimulate the human body. ”

"And this green packaged drink, I think it is more suitable for people who like sports. Its main ingredient is spinach, and the secondary ingredient is the rest of the fruits and vegetables in my pasture. ”

"Therefore, our energy drinks are drinks that can withstand the full test and can be consumed without any side effects. ”

"But I still have to say that energy drinks are just an adjunct. Nor can we rely entirely on them in the process of working, studying and exercising. ”

"Our foundation is the body that our parents gave us. Only when our own health is good can we have good development. Otherwise, all the outside help will not be very useful to us. ”

Liu Heming said a lot, but in the process of speaking, all the reporters did not show any impatience, but were very focused.

Milk powder and functional drinks are mature products on the market, but today's Liu Heming has brought surprises to everyone. Even if you exaggerate, it would not be an exaggeration to say that this is a revolution in milk powder and energy drinks.

The vegetables in the magic ranch are of good quality and high in various trace elements. Although I don't know how much this milk powder will help babies and young children, the addition of this vegetable extract is absolutely unique.

Besides, this functional drink, a functional drink without caffeine content, is it still called a functional drink? In addition to the difference in taste, it depends on the amount of caffeine in each family.

Now these two drinks have been delivered to everyone, and the bottles are not very large, both are 250ml content. In the ingredient list, as Liu Heming said, you can only see all kinds of vegetables as raw materials.

The blue drink bottle was opened, and I took a small sip, and the blueberry flavor was very strong, which was completely acceptable in terms of taste. It's just that in terms of functionality, everyone's feelings are not very big now.

When the green bottle is opened again, the taste of the drink is slightly worse. You can't say it's unpleasant, but it's much less palatable compared to normal drinks.

It's just that after they drank it, they had different feelings.

Some of the reporters drove here for a few hours today, and although they have adapted to this kind of life, they still feel tired.

But before they could take a second sip, they felt very comfortable, not the kind of soft comfort, as if they had injected a new vitality into their bodies.

Then the performance of these reporters was more interesting, after taking a few sips of the drink, they all stood up and stretched out their arms and legs, and a few of the more active ones jumped on the spot a few times.

Liu Heming also let everyone jump here, and his reaction to everyone's reaction was already expected by him.

Vigorous spinach is no joke, although the amount added to each bottle is not very large, but the effect is obvious.

In fact, it is a surprise that these two drinks can be successfully developed now. In the past, the R&D team focused too much on the taste of the mixture, which would have complicated the mess of substances and proportions that needed to be added.

Now with the guiding concept of simplification, practicality, and the rest, the research of this formula is much easier.

The addition of vegetable extracts to the milk powder formula is also due to the concept of functional drinks.

The reason why breast milk is good for babies is because the mother acts as a medium to feed the baby the various nutrients she absorbs, and fruits and vegetables are also what the mother needs to eat every day.

Maybe other people's vegetables are fooling around when they are added to milk powder, but these vegetables in Liu Heming's ranch are no problem at all.

So even if the two factories have not really been completed and put into operation now, Liu Heming also did this before the beer festival. It is to take this time to stir up these two products of mine, and people are looking forward to it.

The transition between interviewing a new product and being accepted by the market is not easy. Especially whether milk powder products are good or not is also a matter of opinion and wisdom.

You say that no matter how good your milk powder is, it is very difficult to reflect it in the baby. Because this is not medicine, you can get better if you have a problem with it.

And if you really want to quantify the effectiveness of milk powder, at least track the growth process of many babies and see how they perform.

This is also why he launched these two products together, and the effect of functional drinks is much more obvious than that of milk powder. Whether it is a functional drink or milk powder, there are vegetables added from the pasture.

"Mr. Dexter, I would like to ask, can these energy drinks of yours be taken by athletes normally?" a reporter asked directly.

Liu Heming smiled and nodded, "Why not?" There are no stimulants in our drinks, just the essence of fruits and vegetables extracted to make juice that is easy for the human body to absorb. ”

"In fact, many athletes will have special supplementary drinks when they compete. Therefore, our drinks are also in line with safety regulations. ”

"But I would like to remind you that drinks are only an adjunct and do not fundamentally improve them. An athlete's performance also depends on his own strength. ”

"When you are reporting, you don't have to deify my products for me. There will be utility, but it is not the kind of product that can fundamentally transform people. ”

Everyone was happy, and it was the first time I had seen a seller introduce his products like this.

But if you think about it, you can understand that this is also in line with Liu Heming's style. He is such a willful person, so now it seems that his two new products are also so willful, but they don't seem so abrupt.