Chapter 463: The prototype of the Radiant Mobile Phone
The mobile phone has become an object that everyone can't live without every day, but how it came to be and what the manufacturing process is like are so far away from us.
The process of a mobile phone from "nothing" to "there" is far more complicated than imagined. An important product, not a genius can come out immediately with a pat on the head, even a reborn person like Jiang Hui has no way to do it, what Jiang Hui can do is nothing more than to point out the direction for research and development, shorten a certain research and development time, and then give the mobile phone a classic shape.
Under normal circumstances, from the establishment of the project to the final manufacture, the mobile phone cycle will last for one and a half to two years, and after countless program modifications in the middle, the product finally presented in front of the user's eyes is not an exaggeration to describe it as "tempered". Of course, as the pace of product launches accelerates, this cycle will be shortened to less than a year.
Guanghui mobile phone has the golden finger of Jiang Hui, so that the time of industrial design and structural design process has been greatly reduced. The clear interface layout and functional requirements put forward also saved a lot of time for the research and development of Guanghui mobile phones.
Since the launch of the Guanghui mobile phone project, the most time has been spent on how to use the existing mobile phone industry supply chain to produce Guanghui smartphones that meet Jiang Hui's requirements. After all, many core components of the mobile phone industry are controlled by the upstream supply chain, such as the core processors, and there are only a handful of them.
Choose which processor is easy to use, so that the corresponding motherboard circuit can be designed, and the "core configuration" of the mobile phone also comes from this. In many cases, choosing Qualcomm or NVIDIA, Samsung or LG for the screen is not only a matter of parameters, but also requires Guanghui mobile phones to predict their own products and establish close cooperative relations with the upstream supply chain.
The upstream components will not be placed there like a supermarket, and the manufacturer will come and take it when it needs it, and it will not be placed consistently. For many domestic mobile phone manufacturers, the so-called core competitiveness of the supply chain is the ability to control the supply chain and establish a strategic cooperative relationship with the upstream. But this is where the glorious mobile phone hopes to break through, although the process will be very difficult, but if you don't do it, the glorious mobile phone will definitely disappear among everyone.
When the industrial design, structural design, software design, page layout, parts matching and other aspects are ready, the mobile phone will also enter the trial production process. However, all common industrial products on the market, whether it is automobiles, airplanes, or household appliances, have a process of trial production in small batches. Through small batch production, the maturity of software and hardware, production process and production testing can be examined.
Today's mobile phones are produced in millions or even tens of millions of units at every turn, and this kind of industrial mass production is completely different from a few experimental prototypes in the laboratory, and any defect in the component or production process may lead to a postponement of the release of a mobile phone, or even not appear on the market. In particular, Guanghui mobile phone is produced by its own factory in the early stage, and the production experience is not so rich, and it needs to be paid attention to.
"Mr. Jiang, look, this is our prototype, it's really beautiful", Wang Mengyu took a few prototypes to Jiang Hui.
"Wow, it looks like a luxury," Liao Yun exclaimed from the side.
"Mr. Jiang, although our mobile phone is said to be a prototype, it is infinitely close to a mass-produced state. Our glorious mobile phone can also be regarded as creating a new mobile phone research and development speed. Next, we mainly go to the part-time operating system and the cooperation of various software houses and the verification of the production process", Zhu Zhengfeng also said on the side.
Zhu Zhengfeng, as one of the first employees to follow Jiang Hui, appointed him as the deputy general manager of Meituan.com before that, and this time transferred him from Meituan to Guanghui Mobile as the actual person in charge of the Guanghui mobile phone project.
Jiang Hui looked at the glorious mobile phone handed over by Wang Mengyu, the shell of the mobile phone is composed of three basic parts: two pieces of smooth high-strength glass, and a circle of stainless steel strips around the perimeter. It's clear but not simple, the volume button has two separate prototype buttons, marked with +/-, which Jiang Hui specially advised, and the notch in this metal band plays an important role in improving the wireless signal.
In the previous life, not long after the Apple 4 was listed, the "signal gate" incident broke out, and Jiang Hui didn't want his mobile phone to follow the back of the Apple 4.
"What do you think of such a product, how much sales volume do we arrange the early production?", Jiang Hui looked at the mobile phone in his hand, this is definitely an epoch-making product, it has no rivals.
If you have to find an opponent for it, it's itself.
"Mr. Jiang, I think that in order to set the production volume of this mobile phone, we must first determine its selling price. If the price is very low, I think as long as we can produce it, no matter how many units there are, it can be sold," Zhu said.
Today's mobile phones, the mainstream price is 1000~3000 yuan, of course, there are less than 1,000 yuan, but the configuration is very ordinary, and no matter which price it is, it is an ordinary feature phone.
Guanghui mobile phone will definitely not put itself in the midst of these competitors, and considering the stability of product quality in the early stage, the output will not be set very high, so the price will definitely not be low.
"What about the cost of our phone's hardware?" Jiang Hui asked.
"According to the scale of 1 million monthly output and the price negotiated by various parts companies, the simple hardware cost is only about 1,700 yuan, but with the assembly costs, software development costs, etc., the cost of the low-profile version of this mobile phone is about 2,000 yuan. This is also the reason why the memory and memory we choose are relatively high-end, if we are willing to launch 256M memory, 8G storage version, the cost can be reduced by two or three hundred yuan", although Zhu Zhengfeng has been transferred to the glorious mobile phone for less than two months, but it is obvious that he has done more homework on the company's situation.
In 2006, the global sales of mobile phones were close to 1 billion, of which Nokia sold nearly 400 million mobile phones. Celestial Empire's mobile phone sales have also entered a period of rapid growth, with annual sales exceeding 100 million units. According to Jiang Hui's plan, the Guanghui mobile phone will be officially launched at the end of this year, and the global market at that time is about 100 million units per month. The monthly production capacity of 1 million Guanghui mobile phones is very small compared to the entire market, but in the field of high-end mobile phones, it is not small.
"If you want to do it, you have to do the best, since we are taking the high-end route, then we must surpass our opponents in hardware first. As for production capacity, we will correspond to 1 million units per month when we put it into production this year, but next year's output will at least double," Jiang Hui said.
(End of chapter)