Chapter 635 - The Crazy "Money Printing Machine"
To be honest, Jerry never thought that he would be the "lucky winner" to win the grand prize, you know, the campaign launched by the Los Angeles Times has millions of people who have participated, and millions of people have supported "The Lion King". Therefore, Jerry came to this event from the beginning with the mentality of "entertainment to death" and "emphasis on participation", after all, who called her a gossip lover.
However, who would have thought that among the millions of supporters of "The Lion King", Jerry was really hit by this "big pie", I have to say that she is really a lucky enough "lucky person".
The prize of $100,000 is really a "huge amount of money" for middle-class families in this era, whether it is to buy a house or a car. Yes, you read that right, $100,000 is really possible to buy a nice house from the American imperialists.
Really, this huge amount of money is really a big surprise for Tom and Jerry, who have just become fathers and mothers, you know, since having two children, their quality of life can be said to have plummeted, after all, it is really not easy for a pair of white-collar workers to raise two children.
In order to avoid long nights, the next day, Jerry and Tom took a leave of absence together and went to the Los Angeles Times office to confirm the incident, and it turned out that they were not the victim of phone scams - the Los Angeles Times confirmed Jerry's award after checking Jerry's identity.
Soon, Tom and Jerry were given a free luxury trip to Los Angeles, as the Los Angeles Times was going to present awards to Jerry and a group of other "lucky ones" at its headquarters, and it was a great opportunity to promote their newspaper.
At the headquarters of the Los Angeles Times, Jerry and a few other "lucky ones" received their coveted $100,000 prize. Not only that, MGM executives who came to participate in the award ceremony also presented limited edition "The Lion King" peripheral products to Jerry and other "lucky winners", and invited Jerry and others to MGM headquarters to visit the production site of "The Lion King".
Obviously, MGM's show behavior was praised by several "allies" such as the Los Angeles Times, which can be regarded as a wave of fans.
You must know that as the absolute No.1 among the major Hollywood film giants, MGM has the largest number of fan groups, although MGM was too bad in the past few years, and bad movies broke the hearts of many fans. However, with the strong rise of MGM in recent years, it has regained a large number of fans. Moreover, Su Chenyu told Peter Chenin and Shirley Lansing a long time ago that they must maintain MGM's fan base - how terrible the "fan economy" is, you can see at a glance when you look at future generations.
Compared with the many fans in the circle under this set, MGM's money is not a fart, is millions still money in MGM's eyes?
Let's not talk about anything else, let's just say that this time "The Lion King", the box office alone can make MGM's profit of more than 500 million US dollars, which is a super box office of 610 million in North America and 1.23 billion US dollars worldwide.
Moreover, this is nothing, because as we all know, in addition to the box office, the most important profit points of Hollywood blockbusters are videotapes, figures, dolls, books, stage plays, TV series and so on.
So, the crazy money cycle of "The Lion King" has just begun, $500 million, hehe, just a leader, right?
Next, this "big lion" will let everyone see what a real "money machine" is.
Soon after "The Lion King" was drawn from theaters, MGM sold the screening rights of the TV series version of "The Lion King" that Sky Studios had already produced to ABC, CBS and other major TV stations for a sky-high price of $30 million.
This is not a big deal, because MGM began to prepare to adapt "The Lion King" into a stage musical and move it to the stage of Broadway - this is the "will" of the big boss Su Chenyu himself.
As for why did Su Chenyu adapt "The Lion King" into a stage musical and put it on the stage of Broadway?
It's very simple, because Su Chenyu knows how hot Disney's "The Lion King" was at the box office after it was moved to Broadway - it has toured more than 20 countries and grossed more than $6.2 billion at the total box office. I'm rubbing, there has never been such a great box office in Hollywood history, anyway, there was no such awesome box office until Su Chenyu crossed, the "Big Broken Ship" Titanic and the "Blue Man" Avatar, or the Star Wars series, are hard to match.
Therefore, the stage musical version of "The Lion King" is simply a "money-making machine", it's strange that Su Chenyu can let it go!
In addition to the gold-absorbing machine of stage music, "The Lion King" also has another channel that can "lay golden eggs" - dolls, dolls, figures and other peripherals, which is an infinite "money scene".
You must know that MGM's toy company launched peripheral toys for characters such as Simba, Scar, Timon and Peng Peng to the market at the same time as the release of "The Lion King". With the popularity of "The Lion King", the sales of toys around these characters are simply bursting, especially for children, who have to ask their parents to buy one or several after watching the movie.
Therefore, while "The Lion King" was drawn from the theater and set a box office record, the peripheral toys of the movie also raised hundreds of millions of dollars for MGM, which shocked many people.
In addition to these, in order to make better use of the "money machine" of "The Lion King", MGM has also tried his best, and basically earned all the money he can earn, as for what he can't earn, hehe, he didn't let it go. In order to finally "go crazy", MGM began to sell licenses to major companies - clothing, footwear, stationery, accessories, food and other industries, and they did not refuse.
However, although MGM has no limit to making money, it is not the owner of money, so they only sold the license of "The Lion King" to the best in the industry - Nike, Coca-Cola, Kid Treasure and so on. They all want to take advantage of the popularity of "The Lion King", so each company is quite generous, which makes MGM "sell licensing" and make a lot of money.
I have to say that "The Lion King" is really a "money machine", and it is not an exaggeration to say that he is a "money printing machine", you know, MGM has made a net profit of $1 billion so far because of "The Lion King". Moreover, this number is not the final number, he is still climbing upward, and it is estimated that it will not be a problem to quadruple again.
At this time, Su Chenyu, Peter Chenin, Shirley Lansing and others completely understood, paralyzed, animated movies are really making money - no wonder Disney is tired of doing it in animated movies.
Hehe, there are enough chicken thieves!
But then there's Disney good-looking!