The wheat field shook the wine bottle and said vividly:

"The interesting phenomenon happens, when he seriously talks about philosophy, when he seriously improves the concentration of knowledge and depth of thought, when he publishes videos such as 'Brain in a Jar', 'The Problem of the Dark Forest and Aliens' or 'The Philosophical School of Utilitarianism', the number of views is usually only tens of thousands. Pen, fun, pavilion www. biquge。 info But once he talks about the issues of 'Internet celebrity', 'rotten girl', and 'quit sex', the click-through rate will soar to hundreds of thousands in an instant. What's even more interesting is his latest video, titled "Jijing Nightclub Experience", due to the bug of the video website, this video can only be clicked, unable to play, but in one day, this video created the highest number of hits he made in the video, there is no content, only a title, he himself does not know whether to cry or laugh. ”

Of course, later the BUG was fixed, and the content was also shown, in fact, the knowledge concentration and depth of this episode of the show were indeed very low compared to his past, but they achieved excellent results. ”

"Is such a 'low-cost communication advantage' leading the creators to low-cost?"

"In my work on big data research, it is also confirmed that those profound, meaningful and knowledge-intensive titles are gradually being eliminated in the evolution of the cultural dyeing vat, and those low-cost, lower-body titles are growing savagely all the time. ”

"Does this herald an unstoppable evolutionary outcome?" the bearded man looked up and smothered his beer, and sighed, "Just like the Qi Aotian phenomenon, we all know that eliminating one Qi Aotian can't stop the entire industry from slipping into low prices, and those free rough page games are like those exposed videos full of lower body stimulation, which have a monopoly in evolution. Personally, I want you to change everything, but judging from the recent big data trends, the three words 'Qi Aotian' are far more popular than 'Li Yi'. ”

"Thinking too much, Lao Mai!" Li Yan patted the wheat field and said with a smile, "You shouldn't evaluate works based on the concentration of knowledge and depth of thought, and the textbook should be the best in this way." ”

"You can't just throw it away, can you?"

"It's just fun, it's fun enough. Li Xuan gestured with the wine bottle, "Some people think bikini girls are interesting, some people think it's funny to kill decisively, some people think it's interesting to think philosophically, and some people think 'legend with brothers' is interesting, that's all, your so-called 'cultural landslide' is better than 'cultural homecoming'." ”

"Sorry, I'm incomprehensible. Mai Tian shook his head vigorously, "In the 90s, we had already produced a large number of elegant and popular songs, made movies that are still classics today, and published novels with both depth and fun. Everybody, I mean everybody at the time, listened to such tapes, watched such movies, read such novels, and we still miss Brother Zhang, don't we? Looking at the present, a year or two later, who will still remember those little fresh meat on the screen? I don't understand why this is a homecoming instead of a landslide. ”

"Where did your judgment come from? Did Brother Zhang have big data in that era?"

"You don't need big data, the video stores and bookstores on the street are the most solid proof!"

"That's just your city. Outside the city, do you know how many cultural wastelands, do you know how many people are illiterate, do you know how many people have to rely on theatrical troupes to get access to cultural activities?"

“……”

"The times are different, and anyone who has access to the Internet can change the direction of everything. Li Hao smiled, "Those superstars of the same era as Brother Zhang, those powerful creators, aren't they still active now, but their classics only belong to that era, and their new works are embarrassing and out of place, so they have to rely on classic nostalgia to settle down." Your aesthetic bar may have been raised too high too early, and you have to allow the majority of people who are in contact with entertainment products for the first time to enjoy the movie-watching experience of "Little Four Generations", waiting for them to grow up, and then find that "Extinction" is a piece of. ”

"So......" Mai Tian put down the empty wine bottle, "we've never been mainstream, have we? We're going to soon become old people abandoned by the times, like my grandfather, who are holding on to all kinds of operas and scolding pop culture for being vulgar, right?"

"Of course it's possible, how do you know that in the eyes of others, you are not an incomprehensible grandfather who loves opera?"

"What a sad story. After Mai Tian was sad, he patted Li Hao with a smile, "But I'm glad that I can get closer to reality." Actually, I would love to go to your company, but I have ...... right now You know, that's good in a big company, the resources and tools are abundant, and I can provide you privately with any help you need. ”

Mai Tian said and handed over the business card-

[Chief Data Analyst of Search Dog Big Data Research Institute!]

Li Yan looked at the classical literary style of the wheat field in surprise: "You really don't look like a science and engineering man!"

"You don't look like a little fresh meat either!"

In fact, Li Xuan lied, everything can actually be changed, not so much to change, but to speed up the process.

In the golden age that Mai Tian misses, the four heavenly kings emerged, a number of classic film and television works such as "Farewell My Concubine", "Sunny Days", "The Shawshank Redemption" and other classic film and television works emerged, and even the game industry also appeared "The Legend of Sword and Fairy", "The Legend of Jin Yong's Heroes" and other super classics, everything is indeed full of beauty.

But just like the classics of the "Renaissance" period, it was actually just a carnival in the small circle of the city, a literary storm within the walls of the university, which is indeed a glimpse, but this never represents the real popular mass culture, because before that, the real public was still in a cultural desert.

When the real public set foot in the city, access the Internet, and come to the cinema, the explosion of resources happened, they must be the mainstream of everything, in the face of them, "Farewell My Concubine" is obviously too heavy, change to some relaxed, full of longing, just "Little Four Generations", the music also needs to change, it needs a simple and easy to remember melody, even the game. As for people like Mai Tian, they should go about their careers and don't need so many cultural products. What's more, to some extent, no matter how good the wheat field is, his market value is not much different from that of a primary school student with access to the Internet, if there is, then two primary school students.

It's not that primary school students are shallow, just compared to this huge number of groups, the weight of wheat fields is too light and too light, no matter how much knowledge he has, no matter how much culture he has, no matter how high the aesthetic ceiling is, in front of the market, he is just a marginal ordinary individual.

In this crude equation, the wheat fields seem so insignificant.