Chapter Seventy-Eight: New Store Opening
This is actually a bundling strategy in disguise. Although, Yi Xingchen believes that the set menu of the comfortable restaurant has left a deep impression on the customers. However, he was still worried that relocating the store would inevitably lead to the loss of customers.
Therefore, Yi Xingchen came up with such a way, wanting to find a group of new customers in the early days of the opening of the comfortable restaurant. Moreover, the spending power of this group of customers is not bad, and for the sake of food, they can not care about the distance.
Yi Xingchen believes that the customers who buy Linggu wine are one of the potential customers of the restaurant. These customers, who are willing to spend 1,200 yuan to buy a bottle of Linggu wine, will not be stingy with 58 yuan to taste a delicious meal.
Yi Xingchen is very confident in the comfort seasoning and the orchid ginseng rice. As long as their new customers have tasted the delicious dishes made with the rice and the comfort seasoning, they will definitely be satisfied with the food at the comfort restaurant.
On the first day of opening, at 8 o'clock in the morning, the Comfort Restaurant on Square Street had just opened its doors, and two large flower baskets ordered by Shan Renzheng were delivered to celebrate the opening of the Comfort Restaurant. Yi Xingchen was a little surprised, and sent a text message back to Shan Renzheng, thanking him for his flower basket.
At 9:30 a.m., Shuxin Restaurant lit firecrackers and announced its opening.
Yi Xingchen and Tong Xin led the clerks, ready to wait for the first customer to come to the door.
At ten o'clock in the morning, the first customer was a handsome young man in his thirties, who was full of energy, driving a million-dollar sports car, making a sharp turn and braking, almost instantaneously, and accurately parked at a temporary parking spot in front of a comfortable restaurant.
"Welcome!" Tong Xin said warmly.
"If you spend 58 yuan at the comfortable restaurant here, can you limit the purchase of one bottle of Linggu wine?" asked the handsome young man. This young man was obviously one of the customers who bought Linggu liquor last time.
Tong Xin replied with a smile: "Yes, as long as you spend 58 yuan in our store and pay 1,200 yuan, you can buy a bottle of local treasured Linggu wine." ”
"Okay! Fifty-eight dollars, not a lot of money. The young man looked at the smart watch on his wrist and continued, "There is still time, just have a breakfast at your place." ”
Tong Xin and Tong Rui glanced at each other, and after thinking about it, they knew that this young man had just gotten up.
However, they did not care, and immediately led the young man in the store to find a quiet place to sit down. Then, Tong Rui delivered a beautifully designed menu.
The young man followed the menu, glanced at the name, and immediately smiled, "You don't seem to have any special dishes here, they are all home-cooked dishes." ”
"Sir, we guarantee that the dishes offered at the Comfort Restaurant will taste absolutely different and absolutely gourmet. Tong Xin said.
"Okay, you bring me a big dish, and fry a few side dishes, it will cost fifty-eight yuan. I'll taste it and then I'll make a review. ”
"Thank you!" Tong Xin thanked and left, went to the kitchen, and asked Xiao Yan and them to start stir-frying.
The handsome young man is not an official, but an entrepreneur. The handsome young man's name is Ma Dayi, and he is the owner of a small foreign trade company in Zhonghai City. Once, Madayi's company encountered a troublesome thing, a batch of export goods of the foreign trade company, because of the carelessness of the company's employees, the customs declaration materials were not complete, resulting in the inability to export the goods. According to the procedure, the company can prepare the materials and re-file, but this will waste an extra week, resulting in delays in delivery, defaults, and loss of orders. Therefore, he needs to clear customs. After many efforts, the Mada Yituo people inquired about the preferences of the officials in charge of managing specific affairs, and learned that Linggu wine, which was well-known in the officialdom of Zhonghai City, immediately went to line up to buy Linggu wine in person.
At that time, Ma Mayi bought three bottles of Linggu wine. He gave the customs officer a bottle of Linggu wine and successfully asked the customs officer to re-examine the customs declaration.
Finally, on the last day of the deadline, the foreign trade company of Madayi successfully shipped the goods.
Relieved, Ma Dayi kept the remaining two bottles of Linggu wine for himself to taste, and immediately liked Linggu wine. After that, he always wanted to drink Linggu wine again. It's a pity that Linggu wine is in short supply and has been out of stock.
Yesterday, I received a call from a comfortable restaurant, and Ma Yi was happy. After processing orders from Europe and the United States last night, I slept for more than four hours, and I got up early and rushed to the comfortable restaurant. He was worried that if he went late, Linggu wine would be gone.
With the arrival of Madayi, many customers drove their cars to the comfortable restaurant. After getting a 58 yuan package, you can limit the purchase of Linggu wine, and they all ask for a 58 yuan package.
As soon as the kitchen of the comfort restaurant turned on, it never stopped.
The first dish was served on the table, and Madayi was conquered. Orchid ginseng rice is eaten bowl after bowl.
Until eleven o'clock, two student customers, a man and a woman, walked into the comfortable restaurant arm in arm. Xiao Jianqiang and his girlfriend Wu Na, the two walked into the comfortable restaurant with great interest.
When Tong Xin saw the two of them, he immediately showed a happy look on his face. She recognized the two as regulars at the Comfort Restaurant, who were supposed to be students from the University of China Overseas Technology, and regular customers who really came over for the meals at the Comfort Restaurant.
Xiao Jianqiang glanced at Wu Na beside him gently, smiled, raised his head and asked, "How many dishes can you choose from in Shuxin Restaurant today?"
"We have a menu to choose from!" replied with a smile.
Xiao Jianqiang was a little surprised: "So, we can order more dishes according to our own wishes?" This change in the comfortable restaurant has undoubtedly improved the grade.
"Yes. As long as the dishes on the menu, our comfort restaurant can provide them. Tong Xin replied with a smile.
Xiao Jianqiang looked around the store, half of the tables were sitting, and said to Tong Xin, "Can you find us a quiet place?"
"Of course, please come with me. Tong Xin led Xiao Jianqiang and the two to a table by the window in the corner of the store.
"Nana, what do you want to eat?" Xiao Jianqiang said to Wu Na.
Wu Na looked at Tong Xin and asked, "Does the store manager have any signature dishes that you can recommend?"
"Today's main dish is the Orchid Ginseng Rice, which is a specialty of the Comfort Restaurant, and I recommend that you two of you try it when you taste the dishes. Tong Xin introduced.
"What kind of fragrance is this?" Xiao Jianqiang didn't sit down for long, and suddenly, he smelled a strong, but different rice flavor and said, "Is this the fragrance of wine?"
Tong Xin turned around and looked, it turned out that there was a customer in the store who had just opened the stopper of Linggu wine, so the store would suddenly be filled with the aroma of wine.
Tong Xin smiled slightly, turned her head to Xiao Jianqiang and the others and said, "The two of you are right, this is the Linggu wine that is sold in limited quantities in our store." ”
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