Just a day ago, no one would have thought that there was a possibility of queuing at the Xin family noodle restaurant, especially Xin Xiaoqian.

Even on the afternoon of March 3rd, this was true.

"Zhang Qing, are you sure that shooting such an advertisement can make our store do well?"

"Of course!"

"We don't have the money to go to the TV station, and by the way, we won't be allowed to broadcast ads now! 20 years ago, we wouldn't have allowed it!"

"It's okay, we didn't go to TV in the first place. ”

"You ......"

"It's right in front of the store. ”

Xin Xiaoqian just didn't like Zhang Qing.

It turned out that Zhang Qing's so-called plan to save the Xin family's noodle restaurant was to shoot an advertisement.

Of course, Zhang Qing's old business, it's strange that he doesn't use this trick.

And what makes Xin Xiaoqian angry is another reason, that is, the heroine of the advertisement is Xin Yuyi.

"Are you ready?"

"I, I ......"

"Aren't you the number one in this year's acting class?"

"However, I haven't really performed before. ”

"I'm afraid of a fart!

"But ......"

"You eat hard, aren't you hungry? Haven't you eaten?"

"That...... Like a pig?"

"Well, Yui girl, you understand very well. ”

That's what Zhang Qing said to Xin Yuyi, and he also lost a thumbs up.

Xin Xiaoqian's understanding is, you bastard, treat my sister as a pig?

Zhang Qing reprimanded, you are definitely over-interpreting, and Xin Yuyi also feels that this is a normal performance, so my sister should not be too embarrassed.

Who is this person?

The four brothers are a little envious, jealous and hateful.

Liu Fatzi, Li Fatzi, Yang Fatzi, Han Fatzi, all came, and of course, when they came, they were 'invited' by Xin Xiaoqian, the girl, there was no intimidation, intimidation, and anything, there really wasn't.

Anyway, they were all trembling, they really didn't expect that Zhang Qing would actually get this Xin Xiaoqian!

Oh, that's not what it means.

Of course, the four of them were very curious, and kept asking Zhang Qing how did you do it.

Zhang Qing smiled and said nothing, only said let's work first and shoot an advertisement.

Advertising in this world, 20 years ago, could not appear on TV stations, all of them became implants, the specific reason is not known, there is no detailed information about this on the Internet. But it doesn't matter, we do our own offline advertising, and that's fine.

Of course, this is a food advertisement, so ......

Yui girl, come on!

In fact, Zhang Qing's inspiration has a lot to do with Yui Girl, he thought of many food advertisements in island countries, including Yui's wife in the original world...... Oh ahem...... Own advertising.

Remember, in the original world, Aragaki Yui is Nissin's chicken ramen endorsement, chicken ramen is Nissin's high-end goods, this ramen is characterized by chicken, oh not that kind of chicken, the method is very special, put the dough cake in a bowl, then beat an egg, and then pour hot water on it, after a few minutes, the noodles are ready and the eggs are ripe.

If you see it, it's cute!

And now, Zhang Qing wants to change his means.

He wants to tie up the clothes and eat hard!

This is actually a kind of routine.

As for the effect, Zhang Qing was full of confidence.

Acting is one thing, and the real power of an advertisement is actually in the shooting.

Don't underestimate advertising, many of the technologies used in advertising are even more advanced than film and television dramas, especially those five-cent special effects in my country, which can't be compared.

Now, we are making a small advertisement for the Xin family noodle restaurant, and we don't need too difficult technology.

According to Zhang Qing's idea, the five of them can handle it, especially the camera, the one that Han Xu usually uses is fine, and it doesn't need to be too high-end.

Storyboard, it's OK to be with Liu Fatzi, and then the props, that is, noodles, real materials, and then the scenery, Zhang Qing's idea is to highlight an antique.

Han Xu's technique is also very simple, replacing the table in the Xin family noodle restaurant with a heavy solid wood table, this kind of thing is okay, it is not the kind of finely carved furniture, but relatively coarse.

How so?

It's very simple, crude benzene is like a primitive feeling of people, with a sense of age, which reminds people of the past, wolves and vicious dogs.

So, a bowl of noodles was finely arranged by Li Bin, and even the marinade on it had to be carefully positioned, so that it was in the best center, so that it would look good, and the marinade was crystal clear because of the thickening, and in the center, scattered along the noodles, there was a sense of artistic beauty.

However, it is what we look at, and the final effect is a lot more exquisite.

At this time, photography is needed, and Yang Ye's work is needed!

Advertising is the most picturesque, definitely more than film and television dramas, because it is necessary to highlight the product, and to shoot the product so beautiful that the target group can suffocate.

So, how do you photograph the food, which is this bowl of noodles?

Zhang Qing's request is like this.

"It can't be too bright, it can't be too exciting, it needs to be detailed, and it has to feel very shiny, as if this bowl of noodles is shining!"

It's hard, it's really hard, it's a paradox.

However, Yang Ye does have two hits.

"It's easy to do, just soften the light when it's exposed. ”

It's very simple, but how?

Actually, it is not difficult for professionals to have two brushes here.

A piece of paper.

The flash leaves the camera and is diagonally above the face, and between it and the face, separated by a piece of paper, which of course does not appear in the lens directly above.

And when the shutter is pressed, there is a click, and the exposure is complete, and the bowl of noodles is perfectly ingested into the camera, into the computer, and after that, the bowl of noodles will be cut into the advertisement.

The effect that came out was just perfect.

It's just a piece of paper, but if it's a layman, it's troublesome.

Zhang Qing directly gave Yang Ye a thumbs up, and Yang Ye's chubby face turned red.

"I can't see it, you fat man really has two hits. Xin Xiaoqian was very curious about the shooting of this piece of paper, and couldn't help but praise it.

"Actually, it's really not that difficult, just shoot more and think more. Paper can transmit light, and as long as there is light, there will be shadows, the stronger the light, the deeper the shadow in comparison, the shooting is three-dimensional, if you want to show more details, you need to have a softer light, paper can help us filter out excess light...... "Yang Ye, this guy, said he was fat, and he was still panting.

Don't talk about Xin Xiaoqian, even the girls in Yui listened to it in a fog, so they simply didn't listen to it.

"......" Yang Ye hugged the camera with tears in his eyes.

Seriously, when I saw these five people working together, when I took pictures, the four fat men all had work to do, so Yang Ye didn't talk about shooting, one of the two people was holding the paper, and the other was holding the flash, and they had to find an angle.

As for Zhang Qing, this guy compared the strokes, as if this thing was filmed by him.

In the end, I had to use a computer, which was done by the fat man named Li Bin.

It's so ...... Okay, it's really good, Xin Xiaoqian also admitted.

But.

"Zhang Qing, I think you're the only one who doesn't work!

"What do you know as a layman? I'm a director!"

"What kind of director, it's just a troublemaker! It's over if you're lazy! But are you really so confident?"

"Just wait and count the money. ”

Xin Xiaoqian is still a little skeptical, she really can't imagine that her noodle restaurant will do business well because of such an advertisement, or this is just a video of her sister eating noodles.

Zhang Qing was so confident, which made Xin Xiaoqian a little unsure of what to say.

I don't want to, Zhang Qing finished filming the advertisement, so he came over to talk about an important matter.

"On the question of fees......"

"What, you're embarrassed to ask us for money!?"

Zhang Qing actually mentioned money, which made Xin Xiaoqian want to shake her fist again.

But, there are people who can really be fearless for the sake of money.

"If we succeed, we want 10% of the noodle restaurant's income!" Zhang Qing is like a lion, with his mouth wide open.

"Yicheng, why don't you grab it?!" Xin Xiaoqian really couldn't help it.

But at this moment, Boss Xin came out to speak.

"Good!"

"......" Xin Xiaoqian had no choice but to endure it angrily.

Zhang Qing admired Boss Xin very much, "It's really courageous." ”

"Boy, you're good, you young people are good!" Boss Xin laughed, and the folds on his face became deeper and deeper.

This is how the advertisement was filmed, and from the afternoon to the evening of March 3, several people were busy.

The result?

To be honest, Liu Fatzi and others didn't know Zhang Qing's true intentions, especially the matter of collecting money.

Such a beautiful pair of sisters, it's over to help!

However, this advertisement is everyone's effort, of course, it is very similar to the effect.

Can this small noodle restaurant be brought back to life?

Before noon on March 4th, four fat men were anxiously pretending to be customers at the noodle restaurant until ......

"Boss, bring me a bowl!"

"Does Lu really don't want money?"

"Where's the young lady, so cute, can you ......?"

"Get out!"

Wow yes!

As soon as it opened, it was instantly full, and although the store was small, there was still a queue outside.

Our work is so awesome?!

The four fat men were all excited...