Sitting in the screening hall, Ning Hao, as the director, cares about the attendance, and Song Zheng, as the boss, cares about how much money this movie has to recover in order to protect the capital. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Don't think that filmmakers are making money, otherwise there wouldn't be so many companies in the industry that make a living from filmmaking going out of business every year.

Why did Wang Zhongjun hook up with Song Zheng with some TV drama department, isn't it because he doesn't make much money making movies, and he makes a lot of money making TV series.

Song Zheng didn't understand this before, and always felt that if he took 5 million to make a movie and 5 million to promote, when the time came, as long as he could collect 10 million, he would be considered profitable.

But after really letting Su Wenwen calculate an account, Song Zheng could only reluctantly admit that his previous thoughts were completely squeezed by his head.

A simple calculation, taking 100 yuan per movie ticket as an example, first of all, the state directly deducts 5% as a special fund for film development, as for where this part of the money goes, if anyone really runs to ask, there is no need to mix it in the country, and there is also 3.3% of the tax, which is 8.3%, leaving 91 and a half yuan.

Now you should know that every movie ticket has automatically paid taxes to the state, and if you become a taxpayer by the way, do you feel that you are forced to rise?

Then calculated, the remaining 91 and a half miles, almost half of which are directly distributed to theaters and theaters, of which the theater line is about 5%, that is, more than 4 yuan out of 100 yuan.

In fact, the money of the cinema chain is relatively better, especially the cinema line that is mainly contracted, this money is a stable income, like Wanda, Jinyi, the vertically managed cinema line, these two aspects of income are basically counted together.

Cinemas, after the theater is divided, the distributor also charges a distribution agency fee, similar to a commission, and the current industry rule is that the distributor can distribute 5% to 15% of the income in the box office, which is considered a normal range.

Coupled with the bonuses of the director and the main creative star, and the distribution costs paid in advance, including copy fees, etc., generally speaking, out of 100 yuan, the film party can get a little more than 30 yuan.

On this basis, coupled with the issuance income of other channels, whether or not you can finally recover the cost is left to fate, plus luck.

If you make a movie according to 5 million, and also use 5 million to promote, you will invest 10 million as a whole, and if you only plan to rely on the box office to return to the cost, you will have to get at least 30 million box office, which has just been tied.

Many movies will have some income overseas, but obviously, "Nightclub" can't make this money, at best, it is a bit dry in terms of audio and video products.

So at the press conference that day, Song Zheng almost didn't catch the fire, and wanted to rush up to smoke Ning Hao's big-eared stickers, but it was not because he was open-mouthed, bragging, and wanted a high box office, but because Ya Ting's goal was too petty, and Song Zheng couldn't even recover the capital of 10 million box office.

Before the opening of the movie, more than 20 people came in one after another, and after a visual inspection, there were about 300 people in the entire screening hall.

At least Song Zheng is satisfied.

Ning Hao's face changed vigorously, and he didn't know what Ya was thinking about in his heart.

When the time came, the lights in the screening room went out instantly, the big screen in front lit up, and the first thing that appeared was the logo of the 1+1 studio, a man and a woman walked out holding hands, and then a big plus sign fell from the sky and inserted between the two people.

This broken logo is also Lin Xinru's idea, when it was first proposed, Song Zheng strongly opposed it, but Lin Xinru insisted, and his attitude was not resolute, so that the old lady succeeded.

I didn't think there was anything bad about it, but when I saw it now, this thing was too unlucky, how could it look like it was going to split up!?

The opening part is basically Ning Hao's signature editing technique in the future, through the continuous switching of shots, explaining the main characters of the whole movie.

To Song Zheng's surprise, the film production column was actually his name, this is naked, naked, naked slapping the leader's ass!

Then the story begins, one night in August in Yanjing, a small 24-hour supermarket, Li Junwei is a night shift salesman in the supermarket, and he secretly likes his colleague Tang Xiaolian with a taciturn appearance, and the two are on night duty together today.

Two months ago, He Sanshui bought a lottery ticket in the supermarket and won a prize of 9,500 yuan, but because the supermarket proprietress made a wrong number, the prize was lost, so he returned to the supermarket with his stupid nephew tire tonight, and he must get his bonus back.

Li Junwei and Tang Xiaolian couldn't solve the matter, and He Sanshui, who had no choice but to make a strange decision, he wanted to stay in the supermarket openly and sell the goods to make enough money for himself.

Xiaolian and Junwei's friend Zhu Liao were both locked up in the office. Due to He Sanshui's stubborn temper and unfamiliarity with the supermarket business, there were many interesting episodes in the shopping process, and Zhu Liao and Xiaolian, who were locked in the office, tried their best to escape.

Just when the supermarket was a little calmer, He Sanshui was finally about to scrape together 9,500 yuan, and an angry robber appeared in the supermarket.

It turned out that a week ago, there was a robbery in a shopping mall near the supermarket, and the diamond robber passed by the supermarket while fleeing and hid the diamond in the freezer of this supermarket.

In the face of danger, everyone began to find a way to deal with the angry robbers together, but due to the lack of tacit cooperation, a lot of jokes were made, and just when the robbers were about to get the diamonds and leave the supermarket, everyone came up with a brilliant solution, and finally united with the outside police to subdue the robbers.

Everyone was finally saved, and when they walked out of the supermarket, the sky was already showing the morning sun.

A simple story, expressed through a very absurd narrative technique, has to make the audience love to watch and like to watch, which will test the director's skills.

The original version of "Nightclub", Song Zheng actually didn't like it, because the original version of "Nightclub", whether it is from the entire story structure of the movie, or the introduction of the characters in the details, imitation is everywhere, "Two Big Smoking Guns", "Kidnapping and Robbery", "Sandwich Cake", "11:14" and many other such routine movies, and more importantly, the object that the movie wants to imitate the most is actually Ning Hao's famous work "Crazy Stone".

"Crazy Stone" was originally a parody movie, but Ning Hao's success lies in the fact that he transformed imported elements into his own "copycat culture".

And "Nightclub" gives Song Zheng the feeling that it is also trying to become a small-budget, high-grossing movie like "Crazy Stone", but the director is too eager to make a movie that makes him popular, so he put all the successful elements of "Crazy Stone" into his movie.

It's just a pity that it's still a little brother who is learning to walk, and is unusually clumsy, and in many places only learns its form, but not its god.

In the original version of "Nightclub", the director worked hard to develop the lines towards the trend of popular words, and worked hard to concoct popular plots, such as the bridge of "Two Butterflies and Jay Chou", and tried hard to make each character in the movie look full of personality, compared to how Sanshui and tires.

But unfortunately, because the movie as a whole is too weak, there is nothing new from the script in the first place, the director's handling of the camera is also very average, and many of the plots are absurd and unreliable, and the plot of "Crazy Stone" is absurd, but it has practical significance, and many movie details can stand scrutiny, which is also where "Crazy Stone" has been praised by many fans.

The most important thing is that the story of "Nightclub" is set up in a drama world that is divorced from the meaning of real society. Because the actors in the movie are more aggressive, the movie spends more time making people think they are watching a drama.

Therefore, in many funny passages, the laughter in the movie makes people feel very dry, and many jokes in the movie are like a clown who is embarrassed up and down trying to jump up and down on the stage to make people laugh, and the audience laughs, but in these laughs, there are giggles, ridicule, sneers, and just no smiles.

In the process of watching the original "Nightclub" in Song Zheng's last life, the biggest feeling is that the more he watched this terrible "Nightclub", the more he felt that "Crazy Stone" was an excellent movie.

Perhaps many people will disagree with this point of view, thinking that "Nightclub" is a good movie if it can win a high box office, and Song Zheng does not deny that the performance of this movie at the box office is indeed outstanding.

But how many movie-related things can viewers who have watched the original "Nightclub" remember after coming out of the cinema?

Nothing!

There is nothing left except to look very funny, this teasing, unlike what most people have experienced in movies before, don't compare "Nightclub" with those of Xingye, as well as "Crazy Stone", it's not the same thing at all, those are really funny, thinking about a handful of fun, how to think about how to funny, running on the ice for three or nine days, thinking about it can be hot all over the body, when you have a meeting, think about being able to take a sip of tea on the leader's face, Dou E watched the sky clear, Meng Jiangnu looked at the laughing city, and the rest of her life refers to these films alive.

But the original "Nightclub" is different, the jokes in this movie are similar to those of the people who are trying to tickle the limbs, it's good to coax children, you have to put it on adults, and you have to turn your face after laughing.

What the hell, monkey tricks?

If you want to say that children laugh because of their simple thinking, when they see adults puffing out their cheeks and making a grimace, they can laugh so much that they can laugh and pee, an adult, if they also eat this set, they will be happy when they see people making stupid mistakes, and they will regret it after grinning, one of the two must be sick, either he is you.

When it comes to contemporary humor, the British are their ancestors, and they look at them well-dressed and serious on weekdays, one second they seem to be serious about talking about things, and the next second they shake out a burden and cheer, from "Animal Farm" to "This is shit", from "Enemies in Pairs" to "Two Old Smoking Guns" , books and movies, all walks of life, from the royal prime minister, down to the neighbors, there is nothing they don't do, to be funny and funny, to have an aftertaste, colonizing Xiangjiang for a hundred years, it is hard to combine things in the land of projectiles to cultivate a nonsensical spirit, not convinced.

Americans have a lot of laughter, and I don't know if it's because of the melting pot of nationalities, and the comedies filmed are also all-encompassing, such as "Borat", "I'm Crazy for Mary", spoofing blockbusters and "Screaming Laughter" one after another, telling yellow jokes and "American Pie" series as representatives.

The reason why I want to talk about this is that humor knows no borders, and there are many ways to make people laugh, some play structure, some play customs, some play sarcasm, some play black humor, and some people repeatedly say a sentence, when it comes to what you want to have fun when you hear it, you can be brilliant when you play well, but there is only one way that makes people unhappy with their minds, that is, they lack heart.

What is a lack of heart?

Lack of heart is to go to a mental hospital, see the people dancing and talking nonsense, is full of stubble, a gentleman just talking about the femininity, stretching out his hand on the orchid finger, is a little girl has to stand and pee, so full of pants, in short, just look at this person must be a little sick, is to laugh or not, if this person is really sick, it is good to say, there are sympathetic people, really not to donate some money or anything, I am afraid that this person has nothing wrong with it, and he began to pretend to be crazy and stupid as soon as he stood in front of the camera, and he didn't even have a preface or afterword, and he couldn't wait to take off his pants directly and expose the two ballsThere is no difference between the film, a. The film makes people look hard, this movie makes people laugh when they see it, they all meet the most primitive needs of human beings, there is no foresight, there is no aftertaste, and when you enter the door, you lie down in front of people, and you will leave immediately after you finish it.

Of course, the requirements for the debut film of a young director cannot be too harsh, indeed, just like listening to Brother Zeng's singing, many people feel that they can also take the road of singing, the advantage of the original "Nightclub" is that after watching it, anyone feels that they can also be a director.

As the saying goes, tolerance for stupidity is cruelty to oneself, after Song Zheng watched it once in his previous life, he couldn't wait to rush to the director, pull the girl's neck, and say: Don't clean up these three years old next time, you can be four years old.

Now, this movie is in the hands of Ning Hao to shoot, what Song Zheng is most afraid of is that Ning Hao will shoot it completely according to the script he provided, if that is the case, at best, it will only be the same as the original, which makes people feel noisy and bad when they look at it, and they always want to go in and see it if they haven't seen it, and they don't want to watch it a second time after watching it.

However, as soon as the movie opened, Song Zheng's heart was steady, and he also knew why this movie was three times longer than the expected shooting cycle.

Although the story is still the same story, Ning Hao knocked the entire story framework into pieces through his own understanding of the story, and then rearranged and combined it to make the story look more compact, and the overall rhythm was fast and orderly.

Throw off the script and do it alone, this kind of thing, I'm afraid that only a reckless person like Ning Hao with the spirit of the rivers and lakes in his bones can do it.

The story has been rearranged and combined, and the jokes are also full of Ning's style, Ning Hao may not know that he has comedy elements now, but in terms of shooting techniques and the narration of the plot of the story, he inadvertently revealed that he is not pretending to be stupid and cute to force people to laugh, but through a unique way.

The intersecting narrative structure of multiple threads can be said to be the biggest feature of "Ning's comedy", and these multiple threads are not parallel and independent. Instead, there is a main thread, which runs through the whole play and plays the role of connecting all clues. These threads are intertwined with each other, and each other is the foreshadowing and premise. It may be that one is missing, and the story may not be able to be told, and there will be loopholes, thus forming a very complex narrative network.

Then there is the comedy style of black humor, black humor comedy makes people laugh and often has a role of revealing society, reflecting social evils, and reflecting the sadness of little people.

Moreover, Ning's comedy effect relies more on the development of the storyline, of course, the dialogue of the movie is also very classic, Ning Hao's film is not like "Feng's comedy" that relies more on witty, witty dialogues, and exaggerated performances to create comedy effects, but more relies on the development of the plot of the story itself to promote the creation of comedy effects. This kind of comedic effect is often full of bloody and violent factors, such as crime themes, drug trafficking, buying, murder, killing, etc., as well as dirty and harsh living environments for characters.

As well as the concern for the fate of the little people at the bottom of the society, the film also makes the audience laugh and triggers thinking about a series of social issues, so that the film has a kind of warmth and humanistic care.

In addition, Ning's comedy photography is extremely exquisite, pursuing a novel, dynamic photography, and seemingly casual shots are often ingenious.

In addition, voice also plays an extremely important role in Ning's comedy, not only to show the environment of the film, but also to participate in the play, promote the development of the plot, and portray the characters.

Through the bold and novel photography style, the fast and sharp roundabout cross-editing, the small, core objects, the force elements, and the "happy ending" of good and evil, the whole story is perfectly presented.

Song Zheng was relieved, listening to the laughter of the surrounding audience from time to time from the beginning of the movie, he was completely down-to-earth, and ability determines the quality of the work, this sentence is really reasonable.

"Alright!

Ning Hao didn't speak, quietly followed Song Zheng to get up and leave, the two of them went out of the cinema and went directly to a tavern, although the box office statistics have not yet come out, but at this time, they can already celebrate in advance.