Whether it's a celebrity or a model, taking a photo shoot for a fashion magazine is actually far more than just a possed photo, the most important point is - endorsement.

As an intermediary third party, the endorsed clothing brand generally takes the initiative to contact the party, sign a celebrity endorsement, and then find a fashion magazine to do advertorial promotion.

Xu Suyuan is different, the advertisers and stars of her magazines are all selected by themselves.

This is actually a bit of an intermediary, but it is more important than advertisers taking the initiative to contact celebrities, or celebrity studios taking the initiative to pull advertising endorsements.

has been in the fashion industry for many years, Xu Suyuan has a unique vision, and at a glance at the photos, she can know what style, style, and even brand clothing this star is suitable for.

A few years ago, there was a two-person actor who was born in a sketch, and no matter how big the clothes were worn, he had a rustic nouveau riche feeling, and after consulting Xu Suyuan, he became a trendy man overnight, and his dressing style and personal image were completely unified.

"Zhifan, the brand that provided the clothing this time is GUESS, and they are willing to send seven figures to take this set of photos, which are only used for the physical distribution of our magazine and the online label dissemination, what do you think?"

Xu Suyuan took advantage of Li Zhifan's review of the styling design at the same time, and threw out his trump card.

It's not an endorsement, it's just a photo, a set will give millions, such a good thing to make money is generally 100% agreed to by celebrities, Xu Suyuan guessed that Li Zhifan would not be an exception, if you don't love money, what kind of entertainment industry.

However, Li Zhifan didn't answer her words, pointed to a few modeling drawings and proposed: "The shape of these photos can be changed, I hope to be more diversified, in addition to this cold shape, I hope there can be some sunny and lazy shape, and the shooting location does not necessarily have to be sitting or standing, you can recline on the sofa." ”

"Oh?"

When Xu Suyuan heard this, she immediately took the drawings and looked at them.

The design that came out this night is based on the image design she imagined after seeing Li Zhifan's muscle photos posted on the Internet, of course, it will be mostly a cold shape, after all, Li Zhifan is not the kind of beautiful man, and it is impossible to go to Japan and South Korea sweetly.

But she didn't think about the two sides of sunshine and laziness, or preconceived notions dominated her thinking.

"When you say that, you can indeed consider modifying!"

Xu Suyuan imagined in her mind what Li Zhifan would look like if he posed for a sunny and lazy pose.

At the same time, he took out a pencil from his backpack and drew it on the back of the design.

And Li Zhifan also took the initiative to act as a temporary model, reclining on the sofa, his lazy face slightly raised, but there was an indescribable sense of beauty.

It's not morbid beauty, but it gives a sense of leisure.

Xu Suyuan was stunned for a moment, then took out her mobile phone and took a photo for storage, and then took a pen to design a simple shape.

"Well, that's a lot better than the ones just now!"

Li Zhifan looked at the shape she drawn, nodded in approval, I have to say, in the end, it is a professional, and his comprehension is strong.

As for the shape of the sun, it is much easier to say, and there are many good solutions for indoor and outdoor.

And to express the theme of sunshine, the most important thing is the color and matching of clothing, which should be bright and warm, but also simple and not fancy.

"It's good to take a few photos here in Hangzhou!"

After finalizing the look, Li Zhifan said, "Our next stop is going to Xiangjiang and Macau, and we can go there to do some street photography." ”

"Oh?"

Xu Suyuan's eyes lit up, and inspiration exploded for a while, originally she only considered indoor shooting, if she shot outside Hangzhou, it would definitely attract a large number of passers-by to watch, and if she found a secluded place or rented a venue, it would be too late for a while.

But it's much easier to say if you go to Hong Kong or Macau, because she has several perennial fixed shooting locations there, which can be cleared at any time.

"Can I borrow a yacht from a friend?"

Xu Suyuan then proposed, "We can shoot at sea, can't we?"

"OK!" Li Zhifan directly affirmed this idea.

……

A week later, "Liliang" and "Men's Show" launched the latest issue of the weekly magazine at the same time.

And the covers of these two weekly magazines are photos of Li Zhifan.

As a women's fashion magazine, "Liliang" has only four men on the cover before its eighth anniversary, and Li Zhifan is the fifth male star to appear on the cover of the magazine after a gap of six years.

In the cover photo, Li Zhifan, who is lazy and does not lose the beauty of the lines, is like a big boy, teasing the central nervous system of every woman.

Originally, the average sales of "Beautiful" on the first day of the country were generally fixed at 20-250,000 copies, which exceeded 400,000 copies, directly reaching the sales before the birth of online media.

At the same time, the sales of "Men's Show" magazine were also boosted, selling 210,000 copies on the first day, double the previous issue.

Almost overnight, the magazine that begged to come to Li Zhifan to shoot the cover exploded the company's phone, not only fashion magazines, but also some entertainment magazines, and those who went directly to the company lined up in a long line, and people who didn't know thought that it was a fashion magazine gathering to have a meeting.

But the timeline is also quite helpless, because Li Zhifan is not in the capital at all, and his whereabouts are only known to Liu Zexin and Zhao Yiduo.

After a few days of hard work, these magazines found that they couldn't open a breakthrough from the time line, and they couldn't find Li Zhifan, so they had to go to Xu Suyuan.

Although Xu Suyuan doesn't know where Li Zhifan is now, she has a great ability to find people, and the last time she looked for Li Zhifan, she learned about it through some channels.

But now she can't contact Li Zhifan for her opponents and potential opponents, so she also plays missing directly and avoids guests.

For a time, the entire fashion magazine circle launched an action of "looking for Li Zhifan", and people were arranged at various airports, stations in various cities, and even in many foreign cities, like paparazzi had to be watched 24 hours a day, if it were not for the protection of personal privacy by law, they would like to go directly to the airline to check Li Zhifan's itinerary news.

……

Ryukyu.

Li Zhifan and Zhou Ke, who had not heard from each other for several days, finally appeared on the beach in Naha City.

In this country that has just been independent and restored for just two years, tens of thousands of Chinese tourists arrive every day, and they thought that they could avoid the limelight and spend a good vacation when they went abroad, but as soon as the two appeared, they were frantically watched by the masses.

"Ahh

"It turned out that he went abroad to play, and he said that no matter how the media in China looked, they couldn't find him. ”

"With such a developed consultation, can you still make a big star disappear? It seems that Li Zhifan has a wonderful way to dodge the camera!"

"Wow! Li Zhifan from China? I like him so much!"

"Haha, take a picture and post it on Instagram, this is big news!"

Li Zhifan was speechless, and it was just a matter of Chinese tourists recognizing him, the key was that the Ryukyu locals recognized him first, how good is this!