Glorious Film and Television.

"Mr. He, we succeeded, just the data from Tudou.com, "The Voice of the Heavenly Empire" has more than 4,000 hits within 90 minutes of its first broadcast, creating a record on the Internet in one fell swoop."

"40 million? It's too exaggerated, now there are only 200 million netizens, which is equivalent to 20% of netizens watching our program for the first time."

It doesn't look like it's a particularly high number, but considering that it happened in 90 minutes, it's terrifying.

"Several mentors have just called to congratulate me, and they are all following the performance of the first episode of the show in real time on the Internet."

"I'm finally relieved, and now those TV stations that didn't agree to our conditions have to regret it."

"Definitely, I guess there will be a TV station to contact us again tomorrow morning at the latest. In fact, not only did the TV station regret it, but I just heard that there were already advertisers who had re-consulted with the marketing department about advertising."

"Dry them first".

……

"The Voice of the Heavenly Empire" was broadcast on Tudou.com, creating a new click-through record, and quickly attracted the attention of various media.

Of course, the first to appear is the daily headlines owned by the Korn Ferry Group.

"The Voice of the Heavenly Empire" can achieve such a good click rate, and the key is that the program adopts blind audition. The novelty of blind audition is that in the initial stage of student selection, the star mentor has his back to the student, only chooses the voice, and is not disturbed by any other factors. If a tutor presses the select button while a student is singing, it means that the student has been included in the group.

When there are multiple mentors who choose the same student at the same time, the choice is in the hands of the students themselves......

Penguin News: For every netizen who loves to sing, the eternal YY is nothing more than standing on a top stage and singing the first sentence, just because the singing voice is too outstanding, the big names in the music world are instantly killed, shouting: "Heaven! Your voice is the pinnacle of human evolution! I have lived in vain for decades! If you don't dislike it, you can allow me to make a small humble request to perform on the same stage with me, okay?"

Normally, we should go over amicably and pat him: Oh shit, it's time to wake up.

But "The Voice of the Heavenly Empire" has turned this kind of YY into reality.

The biggest subversion of this talent show is in the positioning of the judges.

They have gone from high-ranking experts to coquettish and cute mentors. What could be cooler than seeing the celebrities who are loved by thousands of people on weekdays being abused, molested, and rejected?

You must know that in the regular draft, the judges are a privileged class on top, they are the vicious Rong Mama, and the contestants are bitter little swallows. The main function of the judges is to make stinky faces and roll their eyes, invent various words and sentence patterns, and humiliate the contestants with precision, especially personal attacks.

For example, "You have to lose weight quickly, no one wants to see a sow singing on stage", "You have invented a new method of torturing people", "When you don't sing it, it's a good song"...... This kind of drama used to be very popular, catering to the dark side of human nature, and watching others be unlucky always wins pleasure. But the audience will get tired of watching it for a long time.

When the four judges compete for a contestant, quarrel, cheat, sell cute, and pretend to be crazy and stupid, it is the essence of "The Voice of the Heavenly Empire". The four big names tear their faces and fight for the wind and jealousy for you, how this highlights their scarcity and sense of existence.

Then, like a concubine waiting for the emperor's favor, the judges waited for the contestants to turn over the cards, and the four judges blinked innocent little eyes, looked at the contestants with a hungry face, and jumped cautiously. It's better to choose whom, the players are so entangled and struggling."

……

In addition to various media reporting on "The Voice of the Heavenly Empire", some well-known figures in the industry are also expressing their opinions.

Xiaoxiao, a famous film critic, said on her blog: I have almost never dabbled in music talent shows in the mainland, and I have not even watched the smash hit 05 Super Girl. Later, what paid more attention was "Super Avenue of Fame" on Treasure Island.

How to say it, the music auditions in the mainland always give me a sense of the board, and the judges' comments are fake and unpleasant. And Baodao has obviously done a better job in this regard. It's not that they don't have the above problems, but they are relatively few and can be accepted.

Of course, the draft system is also the main reason for my viewing. I just like to watch the superstar kick match, it's a really good feeling, you never know what kind of martial arts the master will come out of, and you don't know what moves the player will use, so there is always a sense of excitement in the unknown.

However, since watching the first episode of "The Voice of the Celestial Empire", I suddenly released it directly, and it turned out that this is the best talent show in my mind.

One of the things I love about this show is that to each contestant's question, yours is a dream.

Dreams, in this era that is rarely mentioned, are important questions that everyone must answer head-on on this show.

This is an era of lack of beliefs and dreams, so the social atmosphere is extremely impetuous, the social environment is extremely noisy, and the hearts of individuals are noisy.

I hope that there will be more programs like this, with dreams and beliefs as the starting point, so that more people can think about this issue, focus more on themselves, introspect, and then improve themselves. Find joy in yourself and face the present and the future positively.

Instead of facing many social and political issues that we are not able to deal with, publishing a bunch of unnecessary criticisms and comments, and then triumphantly and pathologically branding ourselves as "angry youth".

Is this the result of a lack of moral education, or is it the result of a mistaken value of money?

……

Jaguar Land Rover.

"Mr. Long, this morning the sales department just summarized the news of the 4S stores, and the number of calls and inquiries today has increased significantly, most of which are asking Land Rover Range Rover, a model that has appeared many times in the "Voice of the Heavenly Empire".

"I used to think that the naming fee of 100 million yuan was too expensive, but this morning, when I saw the number of hits of "The Voice of the Heavenly Empire" on Tudou and exceeded 70 million, I felt that this 100 million dollars was worth it."

"Yes, if everyone knew that this show would be so popular, don't say 100 million, even if the price has doubled, many people will rush to name it."

"Indeed, although 1100 million is already the most expensive naming fee among all variety shows, but in combination with the click rate, this 100 million may be a very cost-effective price."

"Yes, Mr. Jiang is still very powerful, and he has always insisted that the naming fee of "The Voice of the Heavenly Empire" must start at 100 million, and in the end he would rather let us go up than reduce the price."

……

(End of chapter)