Chapter 65: The momentum is good

Early in the morning of the 10th, various media gathered in Hangzhou and came to the press conference hall of the Genji Beverage Group. Pen × fun × Pavilion www. biquge。 info

Today is the day Genji announces the launch of new products on the market.

Also on this morning, Wang Luo's mobile phone rang, which was the number of Liu Qingyong, the manager of Genji's marketing department.

"Hey, Wang Luo, our new product is officially put on the market today, and a press conference will be held at nine o'clock, you know?" Liu Qingyun's voice came out of the phone, with some excitement.

Wang Luo got up in the morning to exercise, and then had breakfast.

At this time, I just went back to the dormitory to change my clothes, and replied on the phone: "I know, congratulations." ”

"Ha, it's right to be happy. We've agreed on something, we're ready, you wait and see. Liu Qingyi's voice rang from the other end of the phone again.

The two talked briefly for a while and hung up the phone.

After Wang Luo hung up the phone, everything was as usual, and while the guys in the bedroom were going out, he turned around and entered the bathroom, summoned the plane passage, and entered it, he wanted to see what was in the newly added low-end item area of the utensils counter.

About two minutes later, Wang Luo came to the utensils counter.

The counter is really different from before, and there is a similar area opposite the original area.

That is, there is now an utensils counter on both sides of the passage. If the original utensils counter was full of mythological and fantasy rare items, then in this new area, the things placed are relatively much more common.

The strange thing is that although it is a low-end item area, it is still not completely opened, and the open part is only a small part of the entire counter, in which Wang Luo saw something similar to the appearance of a test-tube potion, as well as a box of bullets, in addition to real firearm bullets, including his slingshot special marbles.

Wang Luo knew from this look that the special marbles he had purchased from the bank several times before turned out to be just a kind of special marbles, called magma marbles, and in fact, there were as many as four or five kinds of ice marbles, armor-piercing marbles, and heavy iron marbles.

"In other words, what are those test-tube medicines, the price is not expensive, only a hundred yuan for a tube?" Wang Luo asked curiously.

"Can't you see the price? Of course, it won't be the ability pills to be so cheap, those are the whitening pills, weight loss pills, protein pills, these cheap goods. However, although it is cheap, it is definitely good through the production of our bank. The bank replied lightly.

"Is it useful?" Wang Luo glanced at the utensils counter again, and saw that most of the things displayed in the place were not displayed, and only these few things could be seen, so he turned around and walked back to the bedroom.

Nine!

Genji Beverage Group held a grand new product launch conference at its headquarters in Hangzhou.

In addition to announcing the official launch of their new product, the Golden Springs series, the event also announced the launch of another big news – the launch of a partnership between the Genji Group and a sports center called 1234.

Genji's latest new beverage products, each bottle of beverage packaging, will be named 1234 Sports Center advertising, and in the future, the Genji Group's semi-annual staff outdoor development training will be designated by the 1234 Sports Center.

The Genji Group, a leader in the beverage industry, has publicly announced that it is partnering with a sports center, and every bottle of its drink will carry an advertisement for the 1234 sports center.

Throughout the new product launch conference, Genji's spokesperson focused on Genji's new products and the 1234 Sports Center, which were elaborated under the flash of many media reporters.

At noon on the same day, some media began to publish relevant news on the Internet.

Something that Wang Luo has been brewing for a long time, the prelude began.

In the following days, as Genji's new products were put on the market one after another, each bottle of drink was indeed in the position of the trademark strip, indicating the advertisement, consultation telephone number and main project of the 1234 Sports Center!

In a short period of time, with Genji's drinks on the market, the 1234 Sports Center went from being unknown to becoming famous and its popularity skyrocketed.

To the ears of ordinary people, the name of a sports center is probably forgotten after hearing it, and the memory is not deep.

However, after some insiders who love fitness and sports know about 1234, they all think that if they have the opportunity, they can try it, and they can carry out comprehensive cooperation with Genji, at least the scale and professionalism do not need to be doubted.

Because under each bottle of Genji's new drink, there is a sign of the consultation method of the 1234 Sports Center.

Therefore, since October 10th, the consultation phone number of the 1234 Sports Center has not stopped.

On the afternoon of October 10th, Luo Huan called Wang Luo: "You kid, I said that you were not in a hurry to publicize in the early stage, Liu Yuelai of the operation department asked several times about marketing, and you were pressed down. Ha, Liu Yue just left my office, saying that we have such a big marketing plan and not telling her, causing her to be embarrassed in the past few days, repeatedly submitting marketing plans, and saying that we don't respect her, let me not take an example, how should you let me respond?

The next time there is something like this, will you tell me first? ”

Wang Luo listened and said with a smile: "The consultation phone should not be interrupted in the past few days, tell our customer service, the daily limit is limited to 100 customers who sign up first, these 100 customers can come to our sports center for free to experience and try, but it must be strictly controlled, there are only 100 places per day, and there will be more queues back."

In addition to these 100 customers who are free every day, the rest are 500 yuan per person, and the maximum consumption time is 3 hours. ”

Luo Huan happily agreed, and then said: "Many people have called to ask about the members. ”

Wang Luo has already considered this: "With the help of Genji, the name of our sports center is not bad, but the time is still short, we have not gathered a loyal audience, and the customer base is far from enough, so we are not busy opening the membership system first." ”

The two chatted for a moment and hung up.

This is the first business layout made by Wang Luo after he really made a move, and using Genji to promote it can be regarded as a harvest of rapid expansion outside the established entrepreneurial plan. And this is an important additional condition that Wang Luo and Genji strive for in the negotiation process. This will undoubtedly greatly shorten the popularity problem in the early stage of the business, directly skip the accumulation period, and begin to have the ability to generate income. Maybe there will still be a lot of people who wait and see in the early stage, and the income generation capacity will not be too high, but as long as the club's project is really professional enough, it can be expected that it will get better and better.

What's more, 1234 took advantage of the situation to get the first business, which came from the venue and training fees for outdoor development training for its employees prepaid by Genji.

It is important to know that Genji has more than 10,000 employees, and although not all of them come to train every year, this business is really not small, and the advance payment is very generous.

To a large extent, this alleviated Wang Luo's empty capital crisis, and at least solved the salary problem of the employees of the 1234 Sports Center for several months.

If Wang Luo's previous entrepreneurial process was walking a tightrope, once there was a problem in a certain link, it was not as expected, and it was likely that all the previous efforts would be wasted, then now he has obviously replaced the tightrope with a sheep intestine path, although it may not be better, but at least it is much safer.

Wang Luo's career didn't really set sail until this moment.

The momentum is not bad.