For the vast majority of students, university life is simple and boring and full of freshness at the same time.

Impetuousness is because you have a lot of time but don't know what to do with it, and the last pack of cigarettes and a bottle of Coke sit in an Internet café for a day.

Of course, this is for those who go to college and spend their lives in a mess.

And like Zhang Cheng, there are not a few people who are eager to break a minute in half to spend it.

Since eating hot pot that day, everyone has returned to work, and Zhang Cheng has also started to be busy in the past.

Dormitory, classroom, studio, company, the latter three almost cost Zhang Cheng most of his spirit, so much so that Zhang Cheng dozed off during class.

Through a simple test, the official version of the plague company has been officially determined, just waiting for Zhang Cheng to finalize the merchant date.

Before it is confirmed, Zhang Cheng naturally wants to release the content and news of the new game.

Zhang Cheng handed over this task to Zheng Qiuyun, because she has always been in contact with the United States, and she has always done a good job.

Twitter, Facebook, major forums and social media platforms in the United States began to spread the news that the third game from easyMarkets Studios was about to be released.

This shocked many game manufacturers, and even some mobile game studios found the speed of development of easyMarkets so incredible.

This also makes it clear to many game manufacturers that the development time of mobile games is short, and compared with terminal games that can easily take a year, the former costs less manpower and material resources.

But what about his rate of return? If you look at the financial statements of Flappybird and Temple Run, you can see that it is much higher than most client games.

Many game manufacturers are starting to prepare to build their first mobile game studio, and as for the product, they have a good idea, which is to port the client game to the mobile phone.

Of course, the ideal is very plump, the reality is very skinny, they need to overcome a lot of problems, and the most important problem is that the configuration of the current mobile phone cannot support such a huge game.

This is also one of the reasons why the three games Zhang Cheng chose are all simple and not very high-spec games.

After the news was released, Zhang Cheng had already determined the time when the plague company would be put on the shelves, November 20th.

There was no special meaning, Zhang Cheng just felt that the time was ripe at that time.

After the news was revealed, Twitter and Facebook updated the news at the same time.

"Plague Inc., a new masterpiece will take you to experience a different world, the world premiere will be launched on November 20, priced at $9.9!"

How many gorgeous adjectives on the brow, this is what Zhang Cheng specially advised, and now Yixin has the strength to abandon those decorative words.

"I don't know what genre this game is, but I'm definitely willing to try it, and in fact, mobile phones take up most of my time compared to computers right now. A loyal player of easyMarkets left a comment below.

"As a computer controller, the emergence of Yixin Studio has made me a complete mobile phone controller, okay, it's all your fault!"

"As a gamer who is passionate about gaming, I'm looking forward to it. ”

"I have reason to believe that easyMarkets will be the greatest game development studio of the 21st century. ”

"Vulgar games, poor graphics, I really don't understand why such a game studio can survive?"

"Is there racism upstairs?"

"Although I'm a big fan of an established game manufacturer like Nintendo, for a game launched by a rising star like easyTrust, although there is a certain gap in production, the content is still quite good. ”

......

Such feedback was sent to Zhang Cheng almost immediately.

Whether it is supporters or trolls, Zhang Cheng laughed it all, as an era that has experienced the rampant use of keyboard warriors and trolls, this is not even an appetizer.

On the contrary, the more fierce the quarrel, the more attention will be attracted, and it is too late for Zhang Cheng to be happy with the disguised publicity!

This debate continued until November 19th, on the eve of the game's release, just after midnight, and Plague officially landed on the Appstore.

The iOS version is an early version, and the Android version will be available on the Google Store five days later.

The number of downloads exceeded 30,000 in one hour!

The number of downloads exceeded 80,000 in two hours!

Exceeded 100,000 users in three hours!

Almost every hour, the number of downloads of Plague Company is making history, and before you know it, the name of easytrust has a certain recognition in the hearts of many people.

Zhang Cheng, who has almost real-time control of the information, immediately began to give back to players, and any user who buys the game retweets it through Facebook or Twitter has a chance to win $10,000 and a reward for seven days and six nights of free travel at the Yixin headquarters.

Such news has spread, and almost all users who have purchased the game have started to retweet it, they may not think they can win the lottery, but the matter of moving their fingers, why not?

The lure of prizes has made the number of downloads of the plague company climb steadily, and some people choose to buy games just for the prizes.

They feel that once they win the lottery, such a rate of return is totally worth the risk of making them risk.

This kind of achievement also makes industry insiders understand the foundation that Yixin has formed, and American game manufacturers understand that they need to change, and they no longer look down on the strength of mobile games.

Many Internet companies in China are also concerned about the launch of new games from Yixin Studio.

NetEase and Tencent, two companies that have been in contact with Zhang Cheng, are impressively listed.

Looking at the results of the plague company, NetEase and Tencent were very annoyed, if the conditions they gave at that time were more generous, maybe today's results would belong to them.

Tencent wanted to speed up the pace to catch up with Yixin, while NetEase moved another thought.

Although Zhang Cheng clearly rejected the idea of acquisition in the previous contact, he did not completely reject the cooperation.

If NetEase wants to enter the mobile game market, there must be risks, and there is a way to minimize the risks.

Collaborate with easyMarkets Studios to develop a game that will make you famous.

If you think of it, you will do it, and NetEase should rush to Rongcheng to contact Yixin to discuss cooperation matters.

As for Tencent, in addition to putting pressure on the Rongcheng branch, it can only watch.

In the office of Tencent's Rongcheng branch, Zhu Min hung up the phone with a wry smile, after this period of acquisition, the scale of the company has begun to take shape.

It's just that after enough manpower, the question arises, where does the project come from?

Although several of the studios acquired have games in development, they are not on the same level as Plague Inc.!

Maybe?

Zhu Min's eyes froze and he made a decision.