1587 Potential Market

"Lynx, lynx......"

Hearing Zhang Zilin's words, Bai Ningyuan suddenly groaned.

The lynx is a medium-sized beast belonging to the cat family, the body size is like a cat and much larger than a cat, very stout, the limbs are thick and long, and the body has the cute appearance of a cat, and at the same time has the ability of a beast, and this small SUV of EMP, although it looks smaller than those medium and large SUVs, but the rough and stocky design style, giving people a feeling of both cute and powerful small steel cannons, relatively speaking, the name is quite appropriate.

"Let's call it Lynx. Bai Ningyuan was in Zhang Zilin's gaze, and the final decision was confirmed.

Hearing such news from Bai Ningyuan's mouth, Zhang Zilin's face suddenly showed a look of excitement, and she had a feeling of being recognized by Bai Ningyuan.

"But although this car looks relatively small, it shouldn't be cheap, and it will be used to develop the Huaxia market, will users not be able to afford it?" The two of them continued to walk towards Sun Ying's office, and while walking, Zhang Zilin did not forget to continue to ask questions to Bai Ningyuan.

According to EMP's consistent high-end standards, it is foreseeable that the price of this car is estimated to be no less than 200,000 yuan, so how many users can pay for it? After all, most car buyers, their spending power should still be in the range of less than 200,000.

In recent years, although a variety of electric vehicle brands have sprung up like mushrooms after a rain, forming a vigorous development situation, and all kinds of electric vehicles on the street are gradually increasing, it is undeniable that most of these products are just hanging on the skin of an "electric car", which is equivalent to the "four-wheeled version" of electric bicycles In essence, it has not escaped the concept of electric bicycles, and its technical level is also outrageously poor, but it is these low-end products ranging from tens of thousands of yuan that can be more accepted by consumers.

As for the serious electric vehicles, because of the cost, the price is often high, coupled with the hesitation and concerns about the range, so these electric vehicles in the standard sense are rarely cared about.

"You're right, the price of this car is more than 200,000, after all, EMP's brand positioning is here, although EMP is a domestic brand, but with its technical level in the field of electric vehicles, EMP has always positioned itself as a high-end brand, in fact, as far as the American market is concerned, whether it is Falcon or Unicoin, in the hearts of car owners, the grade is not worse than BBQ, of course, they are all old luxury brands, and EMP is considered a nobility in the emerging field, and there is nothing comparable between the two sides, so this Lynx is even the main Chinese and European markets, and it is impossible to do something that lowers one's identity. Bai Ningyuan introduced to Zhang Zilin, and when he spoke, Bai Ningyuan had already poured into the title of Lynx.

What Bai Ningyuan said is something that many brands must experience and foresee in the accumulation.

"But in this case, it is beyond the capacity of domestic users, how to develop the domestic market?" Hearing what Bai Ningyuan said, Zhang Zilin felt more and more confused, because what Bai Ningyuan said before and after was as if there were a lot of contradictions.

"It's very simple, with the continuous development of the domestic economy, in fact, the national income is constantly improving, not to mention, the automotive industry alone can be reflected, in the past five years, 200,000 cars for domestic users is simply sky-high, is a symbol of status, but only five years, more and more users have bought cars at this price, from the sales volume is enough to reflect the vivid, and the original in the eyes of people is more noble BBQ, that in the domestic rising sales is not also to illustrate thisIn addition, the positioning of the original EMP brand is the high-end crowd, and the purchasing power of this part of the people does not need to have such doubts. Energy shortage, these problems are accompanied by the rising number of private cars, and more and more acute, which the country's bigwigs can not see, so in order to alleviate these, vigorously develop new energy vehicles that is definitely a sure trend, in order to guide the public to buy new energy vehicles, abandon concerns, the state will also formulate and introduce a series of policies, according to some of my sources of information, now the country is planning to buy new energy vehicles users to carry out high subsidies, in order to increase the proportion of new energy vehicles, so that the original price beyond the public can afford to fall within the scope of public acceptance, can spend less money to buy the original more expensive car, I think, there should still be users to pay. Bai Ningyuan explained to Zhang Zilin with a smile.

In fact, for so many years, Bai Ningyuan, as a member of the committee, has never given up on the proposal to guide the national policy to buy new energy vehicles.

If this is really the case, new energy vehicles will no longer be an unattainable existence for users.

After listening to Bai Ningyuan's puzzles, Zhang Zilin nodded with relief, and then there was a lot of emotion in his heart, this business is really not such a simple thing, just a matter of price, there are so many factors that need to be considered, environment, policies, etc., it is simply to kill a bunch of brain cells.

While speaking, the two of them had already arrived at Sun Ying's office.

At this time, because Sun Ying was going to arrange some matters for Professor Liu, he had not come back yet, and there were only two people in the empty office, Bai Ningyuan and Zhang Zilin.

In fact, the reason why Sun Ying summoned Bai Ningyuan here today is for the matter of this photovoltaic highway project, and now that this matter has been resolved, then there is no need for Bai Ningyuan and Zhang Zilin to stay here any longer, just go home, after all, during the Chinese New Year, everyone is busy eating, drinking, and having fun, but Bai Ningyuan thought, since they are here, then they will ask Lynx about it by the way.

Sitting in Sun Ying's office, the two of them sat there and whispered some couples, and it didn't take long for Sun Ying to return to the office.

probably didn't expect Bai Ningyuan and Zhang Zilin to leave yet, so when Sun Ying pushed the door in and saw the two of them, there was obviously a look of surprise on his face, originally, after solving Professor Liu's matter, he was ready to go home, after all, he himself was still on annual leave, but who would have thought that these two "little masters" hadn't left yet?

Since "The Legend of Concubine Zhen" became popular, the word "little master" has also successfully become popular all over the streets and alleys, becoming another hot word on the Internet.

"Speaking of Ning Yuan, you haven't left yet?" Anyway, there were no outsiders in the office, so Sun Ying didn't use those polite names on official business anymore.

"Brother-in-law, just now Zilin and I saw a Lynx that 'flew' past in the factory, by the way, I have decided to name the small SUV Lynx, anyway, I came here today, you can talk about the situation of this Lynx. Bai Ningyuan looked at Sun Ying and said with a smile.

Hearing Bai Ningyuan's words, Sun Ying subconsciously felt full of slots, but he didn't know where to start.

But anyway, I also have a name, and I don't have to use a code name to call it anymore, which is also a lot more convenient, and the other side is also the boss, so Sun Ying can only comfort herself in her heart.

Facing Bai Ningyuan's gaze, Sun Ying thought for a while, and then introduced to Bai Ningyuan: "About this L...... The situation of Lynx, in general, you also know about it, I don't need to emphasize more about the basic data or something, I will talk about the test situation, so far, the overall test progress has been basically completed, and the remaining one or two ongoing tests will also be completed after the resumption of normal work in the recent period, and the Ministry of Industry and Information Technology has also said hello, the work of entering the new car catalog through the application will be completed by the end of February, some related news about Lynx, has also been released through our media rumors and spy photos, and the current attention on the network is still quite good, othersThis is not the first time we have participated in the Geneva Motor Show, so we are already familiar with the various processes, and the exhibits have been completed, and we will start to ship them to Geneva in the near future, so as to ensure that we can have a beautiful debut at the local motor show. ”

Regarding the performance issue, it was mentioned in the previous report, so Sun Ying did not repeat it to Bai Ningyuan.

It is not a matter of a year or two for Sun Ying to be in charge of EMP, and the new cars released from him are not once or twice, so since Sun Ying said so, Bai Ningyuan has no intention of doubting it.

"I've already arranged it on Professor Liu's side, but when will the work on your side start?" Sun Ying saw that Bai Ningyuan didn't mean to ask any more, so he took the initiative to ask him.

After hearing what Bai Ningyuan described before, it opened a huge picture to Sun Ying's heart, so he was also full of enthusiasm and confidence in this photovoltaic highway project.

Regarding wireless charging technology, it is not in a hurry, but Sun Ying thinks that at least Bai Ningyuan will get it first from the environmental side, that is to say, the government and the power company will let Bai Ningyuan come up with a result as soon as possible.

"I'll do it when I return to Beijing, and I'll give you a result before May at the latest," Bai Ningyuan didn't have a ......complete grasp of it now, so he hesitated for a moment, and still gave a more conservative deadline, but even so, it was enough to make Sun Yingmei smile......

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