Chapter 361: The Glory of Kings is online
After Chinese New Year's Eve, Jiang Hui's speech on the theme of "Such a New Era" quickly spread within the Korn Ferry Group.
Maybe Jiang Hui himself didn't realize his special status in the Celestial Empire Internet world. There are already many Internet companies that will study Jiang Hui's Weibo and speeches on various occasions.
All Internet companies have seen Jiang Hui's keen sense of the direction of Internet development, so they all want to follow suit.
On the first day of the Lunar New Year, Jiang Hui also spent time in the company. However, to be honest, the company actually keeps calling and answering the phone almost all day long. New Year's greetings to relatives, friends, partners, etc., as well as New Year's greetings from other colleagues and friends.
"Honey, you're finally free to talk to me", Bai Xue's voice came from the other end of the phone.
"Today, I changed two batteries on my phone, and it's still hot," Jiang Hui said.
"I knew you were busy today, so I hung up the phone after a few words with you early in the morning," Bai Xue said.
"What are you busy with today?", Jiang Hui asked.
"I'm not busy with anything, I just go to my grandparents to pay New Year's greetings or something," Bai Xue said.
……
Jiang Hui and Bai Xue talked on the phone for a while and continued to work.
According to the plan, Glory of Kings, the first online game of Korn Glory Games, will be launched tomorrow. Jiang Hui personally sat in charge of the Glorious Game and confirmed the preparation of all aspects.
The promotion of "Glory of Kings" in the school intranet, Meituan.com, Tudou.com, YY live broadcast and other companies has been overwhelmingly launched.
As an online game born from the mobile games of later generations, although Jiang Hui made a lot of changes to "Honor of Kings" in order to turn the mobile game into a terminal game, the game operation is still much simpler than most of the current online games.
Judging from the development trend of online games in later generations, simplification of operation is a major trend. Only when the operation is simple will it attract more players to play.
Therefore, the early publicity of "Glory of Kings" mainly revolves around the simple operation. And the biggest change in "Honor of Kings" - free, which Jiang Hui is going to start promoting when the game is launched tomorrow, so the shock effect will be obvious to you. It is estimated that many people's Spring Festival holiday will be unstable.
"Mr. Jiang, everything is ready, and it will be launched on time at 12 o'clock at noon tomorrow," said Lai Xiaobei, the development director of Radiant Games.
"We are all ready for the publicity after the launch tomorrow, and it will be automatically released at 12 o'clock," said Wang Chao, director of the marketing department of Guanghui Games.
"In view of the situation that may occur after the game is launched, the server shortage and other situations that may occur, our technical department has also made a full plan," said Zhang Weiguo, director of the technical department of Guanghui Games.
"Okay, everyone's done a great job. Let's go back early tonight and rest, and tomorrow let's witness the moment when Glorious Games creates miracles," Jiang Hui said.
……
There was no large-scale press conference, no trial games, and no street advertisements, except for the large-scale promotion of "Honor of Kings" on the Internet, no other actions were carried out.
At 12 o'clock at noon on the second day of the first lunar month, the first online game of Glory Games - "Glory of Kings" was officially launched.
……
Radiance Games wrote on the Radiance Weibo public account:
Seeing and Not Seeing"
You see, or you don't see me.
I was right there.
Not sad or happy.
You read me, or you don't read me.
The love is there.
Don't come and go.
You love, or don't love me.
The love is there.
Neither increase nor decrease.
You follow, or you don't.
My hand is in yours.
Don't give up.
Come into my arms, or.
Let me dwell in your heart.
Silently, in love. Silence, joy.
Let's experience "Honor of Kings" together.
The poem, which is said to have been written by Cangyang Gyatso, was later proven to have been written by Tashi Ram Dodo in the imperial capital in 2007 under the original title "The Silence of Banzaguru Baima". Jiang Hui took it out in early 2005 as a promotion advertisement for "Glory of Kings" on Guanghui Weibo.
Sure enough, less than two hours after the poem appeared, more than 100,000 fans reprinted it, and the number of Weibo fans of Guanghui Games also skyrocketed by more than 300,000. Soon, this poem flowed out of Guanghui Weibo to the school intranet, Penguin Communication, etc., setting off a wave of imitation on the Internet.
A netizen nicknamed "sincere" on Guanghui Weibo wrote:
You write, or you don't write, and the homework is there, without adding or subtracting. You go or you don't, the tutorial class is there, not the same. You listen, or you don't, the teacher is there, never leaving him. You hide, or you don't hide, the exam is there, not sad or happy.
On Du Niang's post bar, netizen "bad guy" wrote:
If you marry or not, your mother will always be there, with sorrows and joys;
You are left, or you are not left, youth is always there, not coming and going;
You pick, or don't picky, there are only a few goods, not increasing but decreasing;
You admit it, or you don't admit it, love has to be forgotten, and you don't give up;
Come to the arms of the leftover man, or, let the leftover man live in your heart.
They looked at each other and were speechless. Turn off the lights and undress.
All kinds of seen and unseen bodies quickly became popular on the Internet.
Jiang Hui also wrote on his glorious Weibo:
You transfer, or don't forward, Weibo is there, no more, no less;
You bubble, or not, the fans are there, never abandoned;
You are hard, or not hard, the distress is there, no more, no less;
If you are fortunate or unhappy, your worries are there, neither increasing nor decreasing;
Let me meet you, or let you meet me, happy, happy. Concern, blessings.
As a result, as soon as Jiang Hui discovered Weibo, he ushered in a bunch of comments from fans.
"I serve U, Boss Jiang, this is killing two birds with one stone. A Weibo not only indirectly promoted "Glory of Kings", but also advertised on its own Weibo".
"Awesome, awesome".
"Sure enough, it lives up to its name".
"Mr. Jiang, how do you let us do copywriting like this?"
"Student Jiang, you just go to the Chinese Department."
"Mr. Jiang is mighty".
"The Guanghui Group is really a-stirring stick, and everything has to make a big move."
……
Within a day, Jiang Hui's Weibo followers increased by 800,000, officially breaking through the 5 million mark, and his influence is close to that of a first-line superstar.
At the same time, the advertisements for "Glory of Kings" on the homepages of the school's intranet, Tudou.com, and Qunar.com have all changed. Korn Glory Games concentrated its firepower and began to promote the concept of "Honor of Kings" as the first free-to-play online game.
"The first free online game is coming, come and experience it".
"Play online games for free, all in "Honor of Kings".
"It has always been imitated, never surpassed. Glorious Games has launched a free online game - "Glory of Kings".
"Whether you play or not, "Glory of Kings" is there, never abandoned".
Coupled with the power of "Seeing and Not Seeing" on Guanghui Weibo, "Glory of Kings" achieved remarkable results on the day it was launched.