Chapter 276: Mid-November

After Jiang Ran returned to Hong Kong, it only took a week to complete the post-production and trailer of "Zombie Out". According to the intention of Jiang Ran and Harvey Weinstein, he hoped to send the film to Hawaii for exhibition.

However, when Jiang Ran returned to Hong Kong to learn about the Hawaii International Film Festival, a film festival with a history of only four years, he no longer had much expectations for the influence of this film festival and the publicity effect of the film festival on "Zombie Out of the Cage".

On the one hand, the film festival is only four years old, and its influence in the global film market is still very limited, and the main object of the Hawaii film festival is still mainly literary films.

As for a purely commercially restricted film like "Zombie Out of the Cage", Jiang Ran has prepared for the worst if it is exhibited and promoted in such an environment.

It is precisely for this reason that Jiang Ran did not plan to personally lead the team to participate in the Hawaii Film Festival this time.

After all, since Jiang Ran filmed "Zombie Out of the Cage", it is inevitable that he will be slack in terms of group and company affairs, and now that the film festival has expected that the effect will not be too ideal, there is no need for him to waste valuable time and personally lead the team to participate.

Therefore, after completing the finished film and trailer of the film, Jiang Ran directly handed them over to Jiang Wei and Zhou Rui in North America, and asked them to preside over the trailer promotion in the videotape of the film, as well as the participation in the Hawaii Film Festival.

Although Jiang Ran had expected that the crew of "Zombie Out of the Cage" would participate in the Hawaii Film Festival this time, the publicity effect would not be very ideal.

However, in order to increase the experience and contacts of Ranfeng Group in this area in the future, Jiang Ran still decided to send Shi Nansheng, the film producer, and Jiang Wei, the head of the distribution company, to lead the main members of the crew to participate in the film festival.

Although the time is a little rushed, under Harvey's operation, the procedures for "Zombie Out" to participate in the Hawaii Film Festival are still very smooth.

By mid-November, under the leadership of Jiang Wei and Shi Nansheng, several leading actors of the crew, including Chow Yun-fat, Jet Li and Guan Zhilin, set off from Hong Kong to start their trip to Hawaii.

Before leaving, Jiang Ran specially found Shi Nansheng and Jiang Wei.

"This is the first time that our group's films have participated in an international film festival, and we have no experience in this area, so we need to cooperate more with the people at Miramax Films, learn more from their experience, and strive for the next time, we can independently organize films to participate in various film festivals." ”

Since Jiang Ran was not optimistic about the publicity effect of "Zombie Out of the Cage" at the film festival, he naturally would not make excessive demands on Jiang Wei and them in this regard, but instead told Jiang Wei and others to learn and accumulate relevant experience.

"We get it, Mr. Jiang. Shi Nansheng and the two responded in unison.

Jiang Ran nodded, and then said, "Ah Wei, your mission this time is not only to promote "Zombie Out of the Cage" and contact the right publisher. An even more important task is to take this opportunity to expand our group's channels in the external distribution market. It doesn't matter if there is a chance to cooperate this time. ”

Jiang Ran said in the end, looked at Jiang Wei, and deliberately told the other party again with a cautious face.

"I know, Mr. Jiang. Jiang Wei nodded and replied with a straight face.

When Jiang Ran and Ranfeng Group sent Jiang Wei and other members of the crew of "Zombie Out of the Cage" to Hawaii, Taiwan's 21st Golden Horse Awards had begun to warm up in Chinese-speaking cultural circles such as Hong Kong and Taiwan.

At the same time, just when the attention of the Hong Kong film industry and the media industry was attracted by the Taiwan Golden Horse Awards, the new film directed by Tsui Hark of Ranfeng Group, "Dao Ma Dan", was also quietly launched in mid-November.

Because this movie is a female-themed drama, Tsui Hark himself is not too confident in the box office results of this kind of movie, so in the promotion of the movie, he specially communicated with Jiang Wei and even Jiang Ran, hoping that before the film is completed, it can be low-key to avoid too much pressure and interference on the crew and himself.

Jiang Ran is naturally full of confidence in Tsui Hark, but in the face of Tsui Hark's request, he also generously agreed with Tsui Hark's opinion, although this approach is not conducive to the final announcement and release of the movie.

Several heroines of the movie "Sword and Horse", except for Zhong Chuhong and Lin Qingxia, the last role finally fell to Ye Tong after some competition.

The main reason is still the type of this movie, as far as these actresses signed by Ranfeng Group are concerned, in terms of acting skills, Ye Tong has already proven himself at the Academy Awards, so he is tied with Lin Qingxia and Zhong Chuhong in the first tier.

Then the remaining girls, whether it is Dai Yue'e, who first joined the Ranfeng Group, or the trio of "Happy Ghost", or Guan Zhilin and Xia Wenxi, their acting skills are worse in comparison.

Not long after the new film of Ranfeng Group was quietly launched, the award ceremony of the 21st Taiwan Golden Horse Awards was officially held at the Sun Yat-sen Memorial Hall in Taipei City on November 18.

At this year's Taiwan Golden Horse Awards, the Hong Kong films "Provincial and Hong Kong Cavalry" and "Public Servant" won the Best Director and Best Actor awards respectively.

Mai Dangxiong himself directed a movie for the first time, and won a Best Director Award, and became the number one director in Hong Kong and even the Chinese circle.

And another winner, the winner of the Best Actor Award, Li Xiuxian, also made a big splash after the Golden Horse Awards, further consolidating his position in the Hong Kong film industry.

After the 21st Taiwan Golden Horse Awards ceremony, with the support of Jiang Ran, Ranfeng Group also officially reached a strategic partnership with Mai Dangxiong Film Company.

Under this framework, Ranfeng Group will selectively arrange at least one film distribution for Mai Dangxiong Film Company every year in the summer or Spring Festival.

This kind of cooperation has also made the distribution resources of MacDonald Hung Film Company in the Hong Kong film circle skyrocket, because before Mak Donald Hung Film Company, there have never been few independent film companies in Hong Kong that can obtain such distribution resources for a long time.

The holding of the Taiwan Film Golden Horse Awards, in mid-November, occupied most people's attention, in this case, few Hong Kong or Asian film practitioners pay attention to a Hong Kong film that has been released for more than 20 days.

Of course, except for the film's production and distribution company, Ranfeng Group.