1484 Success that is difficult to replicate
Old K Literature Editorial Department.
"Do you have any contact with Purple Love? Now she is a hot person, if we can hold her in our hands, there will be a huge increase in traffic to our website. ”
The editor-in-chief of Old K Literature looked at the many editors below and said with a frown.
Because of the popularity of "The Legend of Concubine Zhen", its original author Lian Zi Qingyuan has also changed from an unknown female author to a well-known female god, and she is now serialized, and it has also been popular, and the number of readings has increased nearly 100 times compared with before, which can be called terrifying.
Whether it is Purple Love or Lexin Literature Network, they have made a lot of money because of her current popularity, and even with her previous works, there has been a hot selling scene.
This makes the other literary sites a little unscrupulous.
Originally, Lexin Literature Network was just a new website that had just been established, even if it relied on Lexin's strong financial resources and huge user base, other literary websites were at most just wary of it, and if you want to say that you are afraid and afraid, there is really nothing.
However, it only took more than half a year for Lexin Literature Network to catch up with the old K and Hengzhu among the top three in the online literature industry, occupying the second position, and relying on the strong advantage of the wireless side, Tongdian Niang competed for the first throne.
was actually surpassed by such a junior, of course, this is something they can't tolerate.
With the current trend of "The Legend of Concubine Zhen", if you can dig up the love of purple to its banner, it will obviously be a big news, and more importantly, with this news, Lao K can be on fire in everyone's field of vision, and it has a considerable promotion effect on the traffic and sales of the website.
When the editors heard the words of the editor-in-chief, they couldn't help but look at me, I looked at you, and after a while, they all bowed their heads at the same time in tacit understanding, and were silent, and no one said anything for a long time.
The entire editorial office is immersed in an oppressive silence, and the noisy sounds outside form an incomparably sharp contrast with the current environment in the room.
"What's the matter, one by one, they are all dumb, or do you all know the commercial value of the purple love now!" The editor-in-chief couldn't help frowning when he saw this scene, and then said coldly with a calm face, and when it came to the end, he couldn't help but be a little excited.
Originally, he was extremely proud of himself as the leader of this team, but with the rise of Lexin, the market share occupied by Lao K was further squeezed, not only did they not have the capital to compete with Dianniang, but even the gap between them and Lexin was constantly widening, and what was even more terrifying was that such a disadvantage was continuing, because of the strength of Lexin and the decline of Lao K, so that many author resources were also constantly lost, forming a vicious circle of one and the other.
But these subordinates of their own, when they reap the benefits on weekdays, they are all in the lead, and now they need to give advice to the website, and they are pretending to be deaf and dumb, so there is no way to keep him from getting angry.
Just like now, blind people know how hot the love affair is, so they don't know how to fight for it.
"Boss ......"
Just when the editor-in-chief kept sulking, a weak voice sounded, and in this editorial office full of dead silence, it seemed so clear that the editor-in-chief involuntarily turned his gaze away.
"We are very clear about the commercial value of love for purple love, but the problem is that now she has signed a contract, but Lexin literature, people are not bad money masters, more importantly, people have prepared a great god covenant for her at the beginning, all say that the icing on the cake is easy, it is difficult to send charcoal in the snow, when people were not popular before, we don't pay attention to it, and now people are popular and then think about it, I'm afraid people don't necessarily look down on us, besides, want to dig people from Lexin's hands, it's not too difficult, people are not bad money masters, now I only heard that Lexin poached people from other families, but I have never heard of any family from Lexin to dig people, Unless our company uses money to smash it regardless of the cost, but everyone knows that this is impossible, just our backstage, one by one, how can we be willing to pay money, so, it's not that we don't want to do it, but our hoe is not hard enough at all......" The editor who just spoke said softly.
"That is, we are not blind, will we not know how popular the love affair is? It's not that the company has no money. ”
"I want the horses to run, and I want the horses not to eat grass, how can there be such a cheap thing in this world, and people are not stupid!"
"That's it, if you don't have the money to win over others, isn't it self-inflicted? ”
The editor's words just now seemed to resonate in the hearts of the other editors, and they couldn't help but echo it.
Listening to the babbling voices below, the editor-in-chief's face was a little ugly, but he also knew that the complaints of these editors were not untrue.
This is a world of capital, in the market, without the support of capital, it is simply impossible to play.
Among the four largest websites in the online literature market now, Dian Niang and Lexin needless to say, even the horizontal and vertical behind there is also the support of the big money company, the initial capital injection is as high as 100 million, that is, their old K, established relatively early, the background is not small, but there is no money, to be able to hold on to now, it is not easy to do so.
His mouth snorted twice, and his face was no longer as angry as at the beginning, but he sighed lightly: "I will communicate and report this matter to the above, but before that, you should try to get in touch with the purple love first." ”
After finishing speaking, seeing that everyone's eyes showed a straight retreat, he sighed in his heart again, but he still hardened his heart, picked two people from the team, and directly ordered the general.
The two editors who were named suddenly showed a look of frustration like a dead relative, while the others looked at the two unlucky ghosts with pity, but they were extremely happy in their hearts.
"Speaking of the boss, since "The Legend of Concubine Zhen" can be popular, then we have a lot of works on hand now, why don't we also pick out a batch and try this kind of operation? After all, this "Legend of Concubine Zhen" is a good example of copyright operation......" Just when the editorial department fell silent again, another voice suddenly sounded.
After hearing his voice, almost all eyes turned to him, even the editor-in-chief.
He couldn't help but put down the thoughts that had just risen because of his love for purple, and looked at the editor who had just spoken, with a somewhat interested look on his face: "Let's talk about it." ”
"In fact, the book "The Legend of Concubine Zhen" didn't attract much attention before, and now the reason why it suddenly became popular is because of the TV series, and in our library, there are no fewer books like this. The editor spoke.
"That's not a bad idea. The editor-in-chief thought for a moment before muttering to himself.
"I think that the explosion of "The Legend of Concubine Zhen" is difficult to be replicated, first, we don't have so many advantages of Lexin Literature, the parent company behind Lexin Literature is Lo International, the filming of "The Legend of Concubine Zhen" is convenient for Lo International's Leku Film and Television, and their relationship with Mango Satellite TV is also very close, good works, high-quality film and television companies and strong broadcast platforms, these three common factors are "The Legend of Concubine Zhen" The reason for the success, and we are just an ordinary literary website, there are not so many relationships, and it is not easy to replicate the success of "The Legend of Concubine Zhen". An editor-in-chief pushed his glasses and said lightly.
The editorial department, which had been a little excited, suddenly became extremely quiet after hearing the words of the editor-in-chief.
There was a look of astonishment on everyone's face, but then it turned to melancholy.
Yes, they are not like Lexin Literature, they can have a series of resources to operate, they have neither a good film and television production company, nor a good broadcast platform, and even their writers, there are really not many people who can take a shot, and wanting to replicate the success of "The Legend of Concubine Zhen" is tantamount to a fool's dream.
Taking 10,000 steps back, if the success of "The Legend of Concubine Zhen" can be replicated so easily, then does this drama still have such hot capital.
It can only be said that the time and place are favorable.
The editor-in-chief was also stunned for a moment, and quickly reacted.
The sale of copyrights,It's not a new thing in recent years,A lot of popular works,Film and television adaptation rights have long been sold.,But until now,I haven't heard of how many are popular.,This,Not to mention them.,Even the Dianniang literature that has the most copyrights is the same.,Dianniang literature has been at the head of the online literature market for many years.,There are countless popular works under your hands.,Some can be called the foundation works of online literature.,It's still talked about.,But even so,How many works they have changed. It's hard to find.
The heart that was originally eager, suddenly became cold again.
"The copyright thing, let's operate it first, don't look for a company, look for a few more, this egg can't be put in one basket, as for the purple love side, you also have to seize the time to contact and operate, okay, that's it, you guys are busy!" The editor-in-chief waved his hand and ordered, but his face was a little more interested......
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