"Well, internal financing should have an effect, let me help you call on it, there must be many employees willing to invest in you. Hang Yu avoided her question, because he didn't know when he would be able to pull his hand.

Shen Miaofu was dissatisfied with his answer, but she couldn't blame Hang Yu, she also knew the role of entertainment companies. The entertainment company is not useless, when I did the Weibo series earlier, Chu Dong and these Internet singers played a good role in publicity.

Now that Jiang Yan Company is not short of fame, the role of Chu Dong and others has decreased.

However, Hang Yu did not give up on these guys, transferred them to entertainment companies, let them continue to accumulate fame and strength, and encouraged them to compose their own music. Chu Dong is quite competitive, and he has two good original tracks.

Yangzhou Entertainment has been recruiting powerful folk singers, but unlike before, it recruits millions of bonuses on a large scale. Weibo music, video, and competitions are still held every year, but the prize money is not as much as it was at the beginning.

In the last Weibo Music Competition, the first prize was 1 million, the second place was only 500,000, and the third place was 300,000. Although the bonuses are not as rich as before, Weibo music is popular with Chu Dong, Shi Kailin and other Internet singers, and the attraction is greater.

Every year, there are still a large number of submissions in the Weibo Music Competition, and Chu Dong has also served as a judge.

Nowadays, a series of Weibo music, videos, and pictures have not only developed very well, but most importantly, they have found the right way. As mentioned before, the improvement of Weibo video is actually to transfer video content from traditional media to self-media.

After the maturity of Weibo's original content, a large number of self-media have emerged, and the self-media industry has become more and more developed. In the past, it was just a matter of making a fuss through the Weibo public account, and then it gradually developed into music videos.

Nowadays, Weibo's music, videos, and picture sources not only come from traditional media, but also countless self-media. A large number of folk "artists" have released their works on Weibo series products, and many people do not need to show their faces, and they can gain hundreds of thousands of fans by relying on their talents.

Weibo also mainly promotes works from the media, and rarely recommends traditional media, because traditional media usually has no shortage of recommendations. In terms of the completeness of the work, of course, the traditional media is better, but the self-media comes from the folk and has a natural affinity advantage.

A well-known singer sings well, everyone takes it for granted, but if an ordinary little brother sings well, he can immediately attract the favor of a sister paper. Compared with well-known singers, ordinary little brothers are obviously closer.

There are not many artists in Yangzhou Entertainment, but there are many self-media signed online, which is a valuable asset. The development direction of Weibo series products has basically been set, that is, the development of original works from the media.

The disadvantage of self-media works is completeness, low average quality score, and the advantages are not only close to the people, but also large quantity, fast pace, and many creativity, which are very in line with this era of fast reading.

The era of self-media has accelerated the reading habits of users, and everyone used to feel unsatisfied with watching TV dramas, but now few people are willing to watch long and smelly TV series, especially boys, who have to fast forward when watching a movie.

The user's brain hole is constantly expanding, absorbing a large amount of content like a bottomless pit, and good ideas are never enough. Traditional media is playing around like that, and it can't satisfy the brains of users at all.

"By the way, I suggest you invest in comedy movies, according to the current domestic film market, I think comedy movies will be more popular. Comedy movies with a small budget are definitely more popular than literary films. Hang Yu suddenly remembered that Xu Zheng and the Happy Twist series of movies are all miracles created at a small cost, and they are worth investing in.

"In recent years, comedy movies seem to have become unpopular, Hong Kong and Taiwan comedies have fallen into a vulgar trap, and the market is very sluggish. Of course, Shen Miaofu has studied the film market, and she is not optimistic about comedy movies.

Most of the current comedy movies are shoddy, and the most popular is the Stephen Chow series, but unfortunately there can no longer be a comedy genius like Stephen Chow, and others imitate him.

Comedy seems to have been played by Stephen Chow to a realm, and it is difficult for latecomers to play new tricks.

"I'm not talking about Hong Kong and Taiwan comedies, their funny rhythms don't really match us, and the ones who know the comedy tendencies of mainland audiences best are naturally mainland directors. Hang Yu said.

"There doesn't seem to be any particularly famous comedy directors in the mainland, although those few occasionally add a little joke, but it's not a comedy, and they don't lack investment in making movies. Shen Miaofu said.

"Why not, director Xu Zheng's love call transfer a few years ago was very good, Xu Zheng's previous performance of the spring is also very famous, I think this director is worth investing in. Hang Yu simply said it directly.

"I remember, love call transfer is really good, then I'll try to contact the other party and see what new works Xu Zheng has. Shen Miaofu said, without the slightest suspicion of Hang Yu.

"In addition, I suggest that you pay more attention to the development of our country's military strength, because domestic war movies cannot attract young people, mainly because of the backwardness of our country's conventional armaments. But I believe that as China's conventional armaments develop, it will gradually attract the attention of young people. China's young people are enthusiastic, and domestic war movies will definitely grow slowly. Hang Yu said.

"Good. "Shen Miaofu doesn't know much about conventional armaments, but since Hang Yu said it, she is willing to understand.

"As for the anime works just mentioned, I suggest that you find Weibo Literature Network and cross-server companies to cooperate and obtain their excellent iP. The production work can be handed over to the cross-server company, they have trained a group of excellent original artists, and the game trailer is doing a good job. Hang Yu suggested.

The cross-server company has done a lot of game promotional videos, and the quality is very high, so there should be no problem in transferring to anime production. The script was handed over to the Weibo Literature Network to be handled, and the publicity and distribution of the work were handed over to Yangzhou Entertainment, so that an industrial chain was formed.

Games and movies need original artists, and the training of teaching original drawings but actually teaching "illustration" is everywhere in China, causing many newcomers to enter the industry to generally feel that "as long as they draw well".

In fact, the demand for entertainment design in China is very large, but the degree of attention and awareness of design is very low.

There are no relatively professional designers, especially original artists, who cannot provide customers with constructive project design, resulting in customers also feeling that design is useless, and that design is just a drawing, and it is not difficult to make the drawings look good.

I have never thought that design is a creative process, so there is a lack of excellent original artists in China.

When Hang Yu instructed cross-server companies to make original games, he attached great importance to the training of original artists, and has cultivated a group of strong original art teams, which are absolutely first-class in China.