Chapter 307: The Film Market Before the Spring Festival
When Jiang Ran and the others returned to Hong Kong, it was almost the Spring Festival, but Jiang Ran, as the owner of a large film company, was actually busy at this time at the end of the year.
Around the Spring Festival this year, Ranfeng Group arranged a total of three film releases in Hong Kong, released and released "Zombie Road Chief 2" from late January to early February, and by February 13, it received more than 21 million Hong Kong dollars for the whole Hong Kong painting.
After "Zombie Road Chief 2" was drawn, the successor movie arranged by Ranfeng Group was the sequel to "The Coke Family", which achieved good results last year.
This movie, directed by Lin Jiawen, is a series of family movies created by Jiang Ran for Ranfeng Group, which is suitable for the whole family to watch together during the Spring Festival.
Jiang Ran returned to Hong Kong on the 18th, and at this time, "The Coke Family 2" had completed its first week of release, and in four days, 25 theaters in Hong Kong reported a total of nearly 6 million Hong Kong dollars at the box office.
In fact, before the release of Ran Feng's "Coke Family 2", that is, on February 10, the Spring Festival melee in Hong Kong had already begun.
On the 10th, the movie "Lucky Star Gaozhao", produced by Golden Harvest Company, directed by Sammo Hung and co-starring with his younger brother Jackie Chan, was grandly released in Golden Harvest Cinema.
Sammo Hung can be said to be one of the most successful filmmakers in Hong Kong in the past two years, whether it is a director, an investment producer, or a starring film, he has basically achieved success.
The Xu brothers, who were still pressing him a few years ago, are now gradually lonely, and Jackie Chan is in this time and space, because of the "Police Story" series brought by Jiang Ran in advance, in fact, it is better than in his previous life in terms of fame and box office appeal.
However, even so, in the last two years, Jackie Chan has been able to maintain a momentum with Sammo Hung at most, and this only refers to the actor industry.
If you invest in their directing or production, the current Jackie Chan obviously still has a certain gap with Sammo Hung .
And this time, Sammo Hung 's "Lucky Stars" seems to be successful again, with the fame and appeal of their brothers, as well as the excellent quality of the film, "Lucky Stars" has achieved an astonishing result of more than 14 million Hong Kong dollars in just eight days of release.
"Sammo Hung seems likely to break through the 30 million Hong Kong dollar barrier this time!" Jiang Ran listened to Jiang Wei's report and said with some sighs, "It seems that the era when our Ran Feng dominates the 30 million box office movies in Hong Kong is about to become history." ”
Jiang Wei obviously misunderstood what Jiang Ran meant, "Then do we have to make some moves?"
Jiang Ran glanced up at Jiang Wei when he heard this, shook his head with a smile, and said, "It's good to compete normally, if you do too much, everyone won't look good." ”
In fact, with the current media influence of Ranfeng Group in Hong Kong, if he really wants to suppress a movie, as long as he does it properly, he can definitely greatly affect the box office of a movie.
However, even if such a public opinion orientation with obvious tendencies plays a role, it will outweigh the losses for Ranfeng Group.
On the one hand, in doing so, Ranfeng Group will use a large number of connections and connections, and ordinary monetary interests are not worth Jiang Ran's efforts.
On the other hand, in the current era, in Hong Kong, a region with relatively free public opinion, even if it affects the direction of public opinion for a while, there must be some backlash later.
Obviously, the public is more likely to believe in conspiracy theories and other opinions, and these backlashes can easily cause the bad feeling of Ranfeng Group in the industry and the hearts of the people, which greatly affects the credibility and development of Ranfeng's media industry.
Jiang Wei, as the person in charge of the distribution of Ranfeng Group, of course, did not want the glory that originally belonged to Ranfeng to be shared by others, so after listening to Jiang Ran's words, he was slightly disappointed, "I know, Mr. Jiang." ”
Jiang Ran nodded, and then asked, "Did Princess Jin and Xinyi City make any moves?"
"New Art City released "Wishing you prosperity" directed by Shi Tian on the 15th, and obtained 5 million Hong Kong dollars in three days, which is very good. Jiang Wei replied in a deep voice.
Every year's hot file is a gluttonous feast for film and television groups like Ranfeng Group, and it is the best season to make money and harvest.
But for Jiang Wei, who is in charge of the group's film distribution affairs, this time of year is a huge pressure. After all, for Ranfeng Group, such a hot schedule can only succeed, not fail.
In the current Hong Kong film market, although Shaw Brothers Films has basically withdrawn from the competition this year, other companies, whether it is Golden Harvest or New Arts City supported by Golden Princess, or even Debao Company, which began to rise last year, can bring huge competitive pressure to Ranfeng Group.
In addition, this year's "Kapok Robe", which was released on the 15th by Yindu Institution, also had a very good performance, and achieved nearly 4 million Hong Kong dollars in three days of release. ”
Jiang Ran was a little surprised, "It won't be another movie like "Shaolin Temple", right?"
Jiang Wei also shook his head with a wry smile and said: "This is really possible! In the past few years, since the success of Jet Li's "Shaolin Temple", the mainland and Yindu have liked to make movies about the theme of Shaolin Temple, and basically they have been able to achieve good results. ”
Jiang Ran thought about the Hong Kong film market in the next period of time, and he himself felt a little scary.
Hong Kong is a city with a population of several million, and its overall box office potential is very limited, and it is nerve-wracking to think about it in such a small market to accommodate four films with good box office potential at the same time.
"Try to do a good job of publicity!" Jiang Ran didn't have a good way to deal with this situation, so he had to tell Jiang Wei like this.
"I see, Mr. Jiang. Jiang Wei nodded and replied.
"In addition, there is one more thing that needs your instructions, Mr. Jiang. Jiang Wei then spoke, "Debao Company has found us again, hoping that we can help distribute their "Three Treasures of Wisdom and Bravery". ”
Jiang Ran was really a little surprised this time, looked at Jiang Wei and asked a little strangely: "Isn't Debao Company cooperating with Jiahe Company now?"
"I heard that this time Golden Harvest arranged Debao's movie schedule to April, and Debao was not very satisfied with this arrangement, so he contacted us. ”
Speaking of this, Jiang Wei looked at Jiang Ran, and said with some uncertainty: "In addition, I also heard that the reason why Jiahe arranged Debao's movies like this this time is mainly because Debao wants to have its own theater, and Jiahe deliberately suppresses them. ”
Jiang Wei was not sure of the authenticity of this news, but Jiang Ran was very sure that this news should be true, after all, when Jiang Ran went to the United States, Zou Wenhuai also specially exchanged opinions with Jiang Ran on this matter.
"Then what is going on with their negotiations with Shaw Brothers Cinemas now?" Jiang Ran asked directly, "Didn't you say some time ago that the two parties have entered the substantive negotiation stage?"
Jiang Wei is now a lot of energy in the Hong Kong film and television industry, and he has been paying attention to this matter for a while, and when he saw Jiang Ran asking, he immediately replied: "At the beginning of the month, I heard that there has indeed been great progress. ”
"But when the two sides entered the substantive negotiations, I heard that new investors had entered the market, so the Shaw Brothers side is now a bit of a wait-and-sell situation, and the negotiations between the two sides have now reached a stalemate. ”
Jiang Ran's eyes flashed when he heard this, "Is there such a coincidence?"
Jiang Ran was a little unconvinced, and he was more willing to believe that someone was deliberately obstructing Pan Disheng and the Shaw Brothers, while the Shaw Brothers were pushing the boat along the river and wanted to maximize their interests.
Jiang Ran set the nature of this matter in his heart, and then stopped caring about it, "Then does our Ranfeng theater have a schedule for Debao now?"
"Our cinema chain is also relatively tight in the past two months, and basically we have to wait until late March to early April. Jiang Wei thought for a while and said.
When Jiang Ran heard this, he spread his palms slightly and said, "That's not the end." We have a close cooperation with Debao, and everything can be carried out according to normal business rules. ”
Jiang Ran probably understood Jiang Wei's purpose in talking about this matter, and directly set the tone for him to cooperate with Debao in the future.