National Day, the whole country celebrates. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

China Baby's users reach 5 million, and there are still many unregistered indirect users under the influence of TV advertising and distribution models. The data shows that registered users bring about 20 million profits to China Baby a month, and indirect users can bring about 7 million profits.

Thanks to the promotion of the "tree planting model", the growth rate of indirect users is temporarily higher than that of registered users. Agents occupy an increasingly large sector in the interests of Chinese baby.

"The benefits of the tree planting model are obvious, we just plant a few trees in an area and its seeds will be carried by the wind. At present, we have developed 74 first-class agents in 12 regions of Yangzhou, Zhenjiang and Taizhou, and their total sales volume has grown rapidly. It can also be seen from this model that outside of the Internet, there are indeed large areas of the market that have not been developed. "There is no holiday in Hangyu.

Because the National Day is a good promotional opportunity, the whole company is busy. The main purpose of this meeting was to promote the tree planting model in an all-round way, and the participants were department managers and Yang's.

Ten child-rearing families can consume 20-40 cans of milk powder a month, and the income can reach 2,000-9,000. The reason why the income difference is so big is because some milk powder sells better, especially limited milk powder, and the price of milk powder triples and is in short supply.

The offline agent has four flyers, one is for baby products based on milk powder, one is for women, one is for men and electronics, and one is for special sale products.

In this way, through the special power of milk powder purchasing, other products can be marketed as well.

Even in a more developed area like Jiangdu, about 60% of households do not have a computer.

It is conceivable how broad the market for offline agents is.

"Look no further, all the data shows that this model can be scaled up on a large scale. At the beginning of the second stage, the Ministry of Personnel immediately recruited 100 promotion specialists and fully controlled agents in Jiangsu Province. Hang Yu said.

No one objected, and even Yang, who has always been very cautious in investment, nodded in agreement.

"At the same time, we want to open branches in all provinces of the country, with the province as the large region, and the branches in each province will recruit people locally to preside over the promotion of the tree planting model in various places. Hang Yu said.

"I calculated that in 22 provinces in the country except Jiangsu, I set up branches, and analyzed the number of promotion personnel needed according to the consumption level and living area of each place, and the first round will probably invest about 12 million. The follow-up is mainly labor costs and transportation costs, which will consume about three million per month. At the pace of development of the pilot zone, if it goes well, we should be profitable within three months. Tan Zongqin said.

The provincial branches in Hangyukou are not directly operated stores, but a storefront similar to a studio. You don't need to choose a busy location, try to find a cheap office, you can save a lot of costs.

"Take into account the cost of restocking. Yang reminded.

Last time, the poisoned milk powder and propaganda suddenly exerted force, which led to a sharp increase in demand and a sharp increase in purchase costs, and Hang Yu and Qiu Wei borrowed 10 million to solve it. This promotion plan is oriented to the whole country, and if the expected effect is achieved, Jiangyan's current liquidity is obviously far from enough.

"On the one hand, we take out loans from banks, and on the other hand, we cooperate with third-party stores to let them share in this market. "Hang Yu has already thought of a countermeasure. Jiangyan Company is a star enterprise named by Secretary Li, and it is definitely more convenient to get a loan.

"How to cooperate with third-party stores to distribute orders from agents to them?" Yang is more sensitive to this issue.

"Give it to them, not to them. Hang Yu said: "We can sign a contract with a third-party store who is willing to join this feast, let them share a part of the order, but after the transaction is successful, not only will they have to pay the service fee, but they will also have to share with us." ”

"How?" asked Yang.

"The affiliates have taken 40% of the profits, and we do another 46 points, they 4. Hang Yu said.

The crowd whispered and exchanged views with each other, some of whom thought that it was too much, and some of whom thought it was acceptable. In the end, everyone agreed to Hang Yu's proposal and let the third-party store participate.

Some managers' ideas are more realistic, and it is not theirs to divide as much as they want, and Hang Yuai can divide it however he wants.

"Because it is an agency promotion, the matter of opening a branch is left to the agency department. Hang Yu looked at Jiang Rong.

"Yes, I see. Jiang Rong nodded.

"Loans and third parties are handed over to President Yang. Hang Yu said, Yang nodded in response, and Hang Yu said: "The National Day is closed for seven days, the number of people at work is relatively small, and there are special sale activities, and all departments must coordinate well." ”

During this time, many suppliers have been negotiated, and they have joined the special sale, and the variety of special sale products is more abundant, which can already support seven consecutive days of special sales. It was Song Xiyuan who planned the sale activities, and now she is responsible for all holiday activities.

Sometimes Hang Yu will also contribute ideas, and the name of this special sale is what he came up with, called "Yoyo, seven or six hours of National Day." "A six-hour sale every day, the name is a bit off-the-beaten.

After the meeting, Yang immediately contacted all the third-party store owners and asked them about sharing orders. The shopkeepers heard that they could share the order, and they were very positive.

Because this order is a complete surprise for them, not to mention forty percent, one percent is not in vain.

Before raising advertising fees and modifying the way service fees are charged, some shopkeepers are not very satisfied with China Baby. This time, there was a matter of sharing orders, and the shopkeepers immediately put their previous dissatisfaction behind them and strongly supported Jiangyan Company.

Hang Yu discussed privately with Yang and decided to borrow 100 million yuan to solve about 10% of the increase in sales, and let the remaining 90% be borne by the third-party store owner.

This is the most ideal state, if the promotion effect is not as good as expected, 100 million can solve more additional sales, if the promotion effect is better than expected, then the third-party store owner will take more orders.

The loan application is also smooth, Jiang Yan has become famous in Fairy Town, and the bank is very enthusiastic.

With the current strength of Jiangyan Company, a loan of 100 million yuan does not need a mortgage, and the town government guarantees him. In other words, even if Hangyu loses money in this project, there is enough time to reverse the profit and loss and repay the loan.

"Your investment moves are getting bigger and bigger, and the town government is also under pressure to guarantee Jiang Yan. Liu Shengjian has always supported Jiang Yan Company, but with a loan of 100 million, even he is a little uneasy.

"We have a successful case for this investment, plus a pilot field, and a successful first round of rollout, and then we roll it out nationwide. Tell me, am I bold and careful, step by step. Hang Yu said.

"It's good if you're happy. Liu Shengjian learned his words, and the two smiled.