Chapter 298: Beauty Contest

When Jiang Ran returned to Hong Kong, he immediately arranged for the film company and the distribution company to contact the North American branch to prepare for the introduction and investment of Hollywood independent films.

Time flies, and inadvertently, time has come to February 1985, which is the Spring Festival of the Hong Kong film market, the real hot period.

At a time when all film companies and audiences in Hong Kong are accumulating energy for the upcoming Spring Festival, Jiang Ran received a call from Qiu Degen of Asia TV.

"Ah Ran, are you free tomorrow, come to the TV station, the TV station has something to talk to you about. Qiu Degen said very politely on the phone, after all, Jiang Ran's influence and status in Hong Kong now are completely different from those of a year or two ago.

"No problem, I'll be over on time tomorrow. Jiang Ran didn't know the other party's purpose for finding him, but he still readily agreed.

The next day, Jiang Ran came to Asia TV early in the morning, and as soon as he walked into the TV station, a staff member came over and took the initiative to lead Jiang Ran.

"Mr. Jiang, please come here! Mr. Qiu is already waiting for you in the conference room. A young and beautiful woman said to Jiang Ran enthusiastically.

When Jiang Ran came to the conference room, he found that not only he had arrived in the conference room, but also several other directors of Asia Television and several executives of Asia Television were actually there.

"I'm not late. Jiang Ran entered the conference room, saw that so many people had already arrived, raised his hand to look at the time, and asked with some uncertainty.

"No!" Xu Xiaoming and Jiang Ran were the most familiar, and they got up and replied with a smile when they heard this, "It will take a while for the meeting to officially start." ”

"That's good!" Jiang Ran let out a sigh of relief when he heard this, "I thought I was late." ”

After Jiang Ran chatted with Xu Xiaoming for a few words, he turned his head and greeted the other people in the conference room.

"Mr. Xu, we've met again, what have you been busy with lately!"

"Hello, Mr. Peter!"

……

Jiang Ran didn't wait long in the conference room, Qiu Degen came to the conference room, and after everyone sat down, he said directly: "Everyone, I invite you to come today, mainly because there is one thing to discuss with you. ”

"Although Asia Television turned a profit in 1984, our market share in Hong Kong still lagged behind TVB in all aspects. ”

"Therefore, after discussing with the executives of the TV station, I hope to create our own beauty pageant for our TV station, on the one hand, to enhance the fame and influence of our TV station in an all-round way, and on the other hand, we can also break the monopoly of the Hong Kong sister contest of TVB on the Hong Kong beauty pageant. ”

"Beauty pageant? It's a good breakthrough. ”

"Now that Sister Hong Kong has formed a brand in Hong Kong, we want to challenge them in this regard, will the gains outweigh the losses?"

"I think I can give it a try, it just so happens that the TV station made a profit last year, and I think it can be a useful attempt. ”

……

Qiu Degen's words surprised these directors in the conference room, after all, the Miss Hong Kong beauty pageant of Radio TV can be said to be deeply rooted in the hearts of Hong Kong citizens, and Qiu Degen's decision is quite risky.

Of course, since there are people who oppose it, there is naturally no shortage of people who agree.

On the one hand, since Qiu Degen became the owner, the operation of the TV station has gradually improved, which makes the board of directors very confident in Qiu Degen's management ability.

On the other hand, although ATV's business situation is improving, in the face of wireless stations, it can only maintain its market share and no longer be greatly eroded. If ATV wants to continue to develop, it must make a difference, and Qiu Degen's suggestion is a pretty good attempt.

Jiang Ran looked at the disturbing conference room, the old god did not speak, on the one hand, Jiang Ran knew that ATV under the leadership of Qiu Degen had indeed founded Miss Asia, and the achievements and influence of later generations were quite good, not inferior to Sister Hong Kong of wireless at all.

On the other hand, Qiu Degen holds more than half of the shares in Asia Television, and if he wants to make up his mind to promote ATV's own beauty pageant, other shareholders simply can't stop it.

What's more, Jiang Ran and Qiu Degen had a consensus on ATV's management issues at the beginning, and Jiang Ran would fully support Qiu Degen's opinions at ATV's board of directors.

In this case, the opinions of the other shareholders actually have little influence on ATV's final decision.

Of course, on a specific business issue like this, Qiu Degen did not need to consult the board of directors for advice, but since he did so, he must have a purpose, so he must not be rude and arbitrary.

After Qiu Degen brought up the topic, he quietly waited for everyone's discussion and did not speak again, and waited until the conference room was quiet again before he spoke:

"I've basically understood everyone's questions just now. Everyone is mainly worried that Sister Hong Kong's influence is too great, so that our beauty pageant miss will become a product of Dong Shi's imitation. ”

Qiu Degen's words made several skeptical directors nod.

"I've already thought about it. First of all, in terms of resources, our ATV is no less than wireless, so in terms of attraction to beauties, it will not be worse than Sister Hong Kong. In other words, our beauty contest will not be inferior to Sister Hong Kong in terms of the quality of beauty. ”

"Secondly, although the influence of Miss Hong Kong has been deeply rooted in the hearts of the people, it is precisely the case that their beauty pageant lacks novelty and will cause aesthetic fatigue. Therefore, the brand effect of Sister Hong Kong is an obstacle for us, but it is not an opportunity?"

"Finally, the beauty contest we are about to launch will far surpass Miss Hong Kong in terms of selection. I hope to spread its range of beauties and influence throughout Asia. ”

"This is not only conducive to increasing the influence of the beauty pageant, expanding our ATV market, but also using this to distinguish our beauty pageant from the wireless Hong Kong sister. ”

Qiu Degen's words were still convincing, Jiang Ran was not silent at this time, and directly spoke in support: "Since Mr. Qiu has already considered it, then I agree with Mr. Qiu's proposal." ”

"If we want to develop better, we must further expand our influence, and some necessary changes and challenges are inevitable. ”

"Otherwise, even if we are reluctant to operate now, we will inevitably decline in the future under the slow squeezing and encroachment of the wireless station like a frog stewed in warm water. Jiang Ran's attitude was very clear.

As the second largest shareholder of Asia Television Station, coupled with Jiang Ran's current influence in Hong Kong's film and television media circles and even in the financial circles, his opinions will naturally attract everyone's attention.

The other members of the board of directors, no matter what they thought in their hearts, did not stand up against Jiang Ran's words after seeing Jiang Ran's words.

Qiu Degen was quite satisfied with the result, nodded, and then said: "The beauty contest we are going to hold is naturally indispensable for large-scale publicity. ”

"Because the scale and scope of the beauty contest we plan are large, the resources required are naturally not small, and it is a bit inadequate to rely on the ability and influence of the TV station alone. Therefore, I have convened all the directors here today in the hope that all shareholders can use their respective influence and channels to give us the help and support of the TV station as much as they can. ”

Qiu Degen's words made Jiang Ran's heart clear, "I see! I said how did a dictator like Qiu Degen change his personality this time and discuss specific business issues at the board meeting." ”

Qiu Degen's abacus is very loud, and now ATV's shareholders, whether it is Jiang Ran's Ranfeng Group, or Standard Chartered, Jardine Matheson and other consortia, or Kadoorie, Xu Shixun and other families, these people or companies have a decisive influence in Hong Kong and Asia.

The creation of Miss Asia does not require the full support of these people, just using the influence of these people and companies will definitely bring great convenience to the upcoming beauty pageant.

However, although these directors present are representatives of various company consortia, except for Jiang Ran, most of them do not have much weight in their respective consortia.

For example, Xu Jinheng, although he represents the Xu Shixun family on the board of directors of ATV, he is just a junior who has just entered the family business and does not have any decision-making power.

Therefore, in the face of Qiu Degen's request, everyone was collectively silent, only Jiang Ran thought about it and said: "The TV station has the common interests of all of us, and there are places where I need to contribute, as long as it is a reasonable request, I can support it." ”

"In principle, I agree with Mr. Jiang's opinion, but I still need to ask for the company's opinion. ”

"Yes, I will bring Mr. Qiu to the company, but how to deal with it still needs to be discussed. ”

……

Jiang Ran's words broke the silence of the directors, but they didn't open their mouths to give Qiu Degen a specific answer, and basically said that they needed to go back and ask for instructions.

The meeting ended in a hurry, although Qiu Degen did not get a specific reply, but this obviously did not affect his mood, he walked in front of Jiang Ran with a smile and said: "Ah Ran, thank you for your support just now! I should have communicated with you earlier about this matter, but I heard that you went to the United States, so I didn't bother you." ”

Qiu Degen's words were very beautiful, but Jiang Ran pursed his lips in his heart, very disapproving.

"Mr. Qiu's proposal is conducive to the development of the TV station, and I naturally want to support it. Moreover, I also believe in Mr. Qiu's decision-making in the management of the TV station. Jiang Ran said politely with a mean expression on his face.

Qiu Degen glanced at Jiang Ran with a smile, and did not stay on this topic for long, but said: "Ah Ran, you are now a famous director in Hong Kong, and your reputation in the whole of Asia is not inferior to that of a first-line red star." Our TV station may need to rely on your reputation for this beauty contest. ”

"Mr. Qiu, as I just said, as long as it is a reasonable request, I will definitely support it. Jiang Ran said with a smile.

"That's good!" Qiu Degen slapped his face, "Then how about you be the judge of the beauty pageant?"