After 2000, all kinds of Hollywood blockbusters have constantly refreshed the optic nerve of the Chinese people, and in addition, all kinds of changed series of works have also relied on those popular big IPs to continue to make money from the audience's pockets. Pen, fun, and www.biquge.info

What Harry Potter, what Fast and Furious, what Resident Evil, what Marvel Universe and so on.

But among them, if there is the most famous, the most influential and the most audience, it is undoubtedly the Transformers series.

Thanks to the attraction of childhood animations and toys to boys, when these boys grow up, feelings become the most valuable thing.

Especially when Optimus Prime appears, it is destined to make people feel enthusiastic.

There is no other reason, because Transformers, these huge robots full of a sense of justice, represent the memories of childhood and the eternal hero complex in the hearts of these teenagers.

After all, every man is a mecha controller.

Bai Ningyuan was no exception, he had almost no resistance to these huge robots.

Watching these huge robots fight to fall apart, even if the plot logic is chaotic, even if the emotion is missing, there is almost nothing but special effects, so what does it matter?

This movie itself is destined to be born for special effects, just watching these big scenes is enough!

So in Bai Ningyuan's memory, almost every Transformers series has achieved extraordinary success in China, and almost always wins the annual box office champion.

And what is the most in Transformers?

Naturally, it's a car!

Therefore, without exception, after long and arduous negotiations, in order to promote its models, EMP sponsored the Transformers 3 that started filming in July this year, and the latest Unicoin will appear and play a more brilliant role in it.

In fact, this is not the first time EMP wants to cooperate with Transformers, before Falcon went public, it coincided with the filming of Transformers 2, and the two sides have begun to communicate and negotiate on the issue of cooperation, but in the end they failed to do so because the role was full, and this time, EMP made the first move, and contacted the crew before Transformers 3 was created, and finally won this opportunity for Unicoin.

Of course, the amount paid by EMP is also very substantial.

But in order to make Unicoin get better publicity and word-of-mouth, and give people a deeper impression, Bai Ningyuan still approved this high advertising cost, and more importantly, in Bai Ningyuan's opinion, when watching his product transform into a giant robot on the movie screen, the sense of accomplishment at that moment should be bursting.

"yes, it started in July. Bai Ningyuan nodded, and did not mean to shy away.

What's more, there is no need to hide this matter from her.

In fact, with Bai Ningyuan's very considerable sponsorship expenses, Bai Ningyuan was able to help Zhang Zilin arrange for a role, and he also asked Zhang Zilin's opinion at the beginning, but Zhang Zilin was not here, so he gave up this opportunity.

Of course, although Bai Ningyuan feels pity, he will not feel much distressed, after all, in the Transformers movie, these cold robots are the protagonists, and the women who appear in them are just some embellished vases, except for Megan Fox in the first two parts, and the heroines in the back, there are a few people who are remembered.

The same is true for the main characters, not to mention the other supporting characters.

"As for how much it spent, I won't say it, you will die of distress after hearing it. Bai Ningyuan smiled and spoke again.

However, hearing Bai Ningyuan's words, Zhang Zilin did not show the anger he imagined, but showed a flash of joy in his eyes, seeing this, Bai Ningyuan couldn't help but be slightly stunned.

After a while, he thought about what he had just said, and couldn't help but come back to his senses, what he said just now seemed to have some meaning of treating Zhang Zilin as the hostess of Lo International.

No wonder she was happy to be like this.

He subconsciously wanted to explain, but when he saw the slightly upturned corners of Zhang Zilin's mouth, he hesitated, and finally didn't say anything.

Perhaps, what he just said was his own psychological words? Otherwise, how could he blurt out without thinking?

Impossible, he has never wavered in his heart for Xu Qingmo.

Bai Ningyuan thought like this, and his heart was a little messy for no reason.

"Anyway, I think that being able to be on the big screen of Transformers is definitely a very long-faced thing for EMP, it seems that no domestic manufacturer can do this, just by virtue of this, it is enough to elevate EMP's status to a new height, and it is also a good thing for brand growth, at least in my opinion, it should be a very face-saving thing to be able to drive a car that appears in the movie!" Just when Bai Ningyuan was in a trance, Zhang Zilin's voice came from the side, interrupting his thoughts.

Don't look at Zhang Zilin's route as a model, but don't forget, she graduated from Beijing University of Science and Technology with a major in business administration, and she is not ignorant of these business things.

Bai Ningyuan, who woke up in shock, temporarily suppressed some chaotic thoughts, tried hard to concentrate his thoughts, and then smiled reluctantly: "Yes, that's how we planned it at the beginning, you know, the cars that appear in the Transformers, which are not glamorous, are basically all famous luxury cars, Unicoin can show its face on it, not to mention anything else, the grade in the minds of the Chinese people, even if it can't reach the level of those luxury cars, at least it can become a super first-line high-end product." ”

Of course, Bai Ningyuan didn't say that there was also a domestic milk and a computer brand that also sponsored this movie, but compared with this kind of advertising placement that has nothing to do with the plot, Unicoin's participation in it is more impressive.

More importantly, in the later publicity, the product can be combined with the big IP of Transformers, and with the help of the popularity of Transformers, it can have a huge promotion effect on sales and fame.

Don't underestimate the influence of Transformers in China, and don't underestimate the influence of Transformers on domestic men.

As for the news of Unicoin's participation in the filming of Transformers 3, Bai Ningyuan did not carry out a big publicity, what he wanted was the moment when the EMP logo appeared on the screen, the impact on the hearts of the domestic audience.

Just imagine, when the audience in the movie theater who is engrossed in this movie suddenly sees a domestic brand car appear, playing an important role in it, and then turning into a robot to kill all sides on the screen, what kind of surprised look will they have on their faces?

Just thinking about it makes people explode.

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