Chapter 193: A Raccoon Dog
During the year-end Christmas schedule in 95, there was a very interesting scene in some theaters in the United States.
According to the usual data, the best days of Christmas theater attendance are basically concentrated in the three days before and after Christmas.
For example, the acclaimed and popular "African Queen" is the same, not to mention "Blood on the Rhine", "Death of a Salesman" and so on.
But there is one film whose data is a bit blinding.
After Christmas Day, the attendance rate of "Home Alone" also dropped somewhat, and it had dropped to about 70% on the 27th. Just when everyone thought that this film would go all the way down, the attendance rate on the 28th was fixed at about 70%.
No. 29, seventy percent;
No. 30, seventy percent;
Thirty-one, six into eight;
One, eighty and a half
β¦β¦
Even on New Year's Day, the attendance rate of "Home Alone" was slightly higher. It wasn't until three days after New Year's Day that "Home Alone" returned to its normal downward curve, and the attendance rate fell all the way.
Then, as the Christmas holidays in the United States ended, the box office of all movies plummeted directly.
But "Home Alone" was not screened, but because of the poor attendance, the number of theaters was cut to 20, and these 20 theaters are basically around the Chinese gathering area.
It wasn't until nearly a month after its release that "Home Alone" was officially drawn at United States.
But that's all for later, let's pull the camera back to Xiangjiang again.
Christmas Eve.
"Why didn't the Jin Kingdom extend the period for us? Didn't we talk about it well before?" Yang Qiu paced back and forth in the office for two steps, frowning and said, "A week's release period is simply not enough time. β
Sun Guozheng pursed his lips and smiled bitterly, and said dryly: "Boss, the reply from Jin Guo's side is that the old bad rules are not good, but ......"
"But what?"
"But the news I found out is that Dacheng has a new film to be released on New Year's Day. β
"Dacheng ......"
Dacheng is a subsidiary of Jinguo, and his son has a film to be on, so his father is naturally going to give it to the theater.
"Huh-"
Yang Qiu sneered and said sarcastically: "It seems that our movie is destined to be used to warm up Dacheng." β
"Boss, do you want to ......" Sun Guozheng raised his eyebrows and glanced at Yang Qiu, and said in a low voice: "Do you want to go to the Taiping Line or the Central Line to ask, maybe it's ......"
"No need!" Yang Qiu waved his hand and said irritably: "It's all a raccoon dog." β
ββ¦β¦β
Yang Qiu sat down on the chair with some depression, waved his hand and said: "Let's do it first, one week is one week, but although the release period is small, you still have to do your publicity." β
"Good. β
"Let's get out. β
Seeing Sun Guozheng come out of the door, Yang Qiu pulled his neckline in annoyance, walked to the windowsill, and looked at the busy traffic below, a little stunned.
In the so-called film industry, production, distribution, and marketing are indispensable.
The current Xiangjiang can be said to be a shortage of producers, and the market is okay, but this release has fallen into a deformed circle.
Oh, the dark rules will be released on the seventh day......
No wonder in later generations, except for one Shaw Brothers Cinema, the remaining three could not survive.
Holding on to the defects, losing big because of the small.
Now it's time to plan for theaters.
It seems that after Zou Dingxin is busy with the United States, he will have to let him go to France.
Heyββ!
With the great reputation of Golden Harvest's previous films, coupled with the fame of color films, the release of "Home Alone" in Hong Kong still attracted a lot of attention.
It's just that it is obvious that the general public understands the holiday of Christmas, but is not enthusiastic about it.
Many Chinese blockbusters have put the release date on New Year's Day.
For example, the Great Wall's "A Family Spring", Nanyang's "Thirteen Taibao", and even a film from Far East Pictures.
The ones who fought in the ring with Yang Qiu's "Home Alone" were all Cantonese films.
However, among them, there is also a southern "Yangcheng Hate History" with a little quality.
Therefore, in the 'Christmas file' that Yang Qiu thinks, "Home Alone" is still leading the box office.
But compared with the previous Huangmei Opera movies, there are a lot fewer repeat customers.
made Yang Qiu sigh in his heart, sure enough, singing movies is the king......
"Home Alone" continues to be popular here, and "Rouge Buckle" over there is also officially completed.
Yang Qiu took Zhang Shankun's money and silver, and confidently and boldly filmed and experimented for nearly two months, but Zhang Shankun was shocked and trembled, and almost thought that he had met another Ma Xu Weibang.
Fortunately, it's finally finished.
Zhang Shankun breathed a sigh of relief, Li Lihua breathed a sigh of relief, and Yang Qiu also breathed a sigh of relief.
After experimenting with two color films, Yang Qiu's control of color pictures is much better, and he feels that he is far more than Zhao Shushen.
At least Zhao Shushen himself didn't have so much money to waste on himself......
In the post-editing of "Rouge Buckle", Yang Qiu handed it over to Wang Tianlin, and he assisted on the side.
The camera rhythm of this film is slower than that of "Home Alone", which is suitable for Yang Qiu to cultivate 'new' people.
Many people think that "Home Alone" is better than other films at this time, but they can't take it for granted.
In fact, a large part of the reason is on this clip.
Commercial films of later generations, on the basis of conforming to the logic of the plot, the editing is basically fast, and the information is released a lot, which makes people dizzy, and the brain can't turn around, so it is natural to see it from the beginning to the end.
But in these years, the editing of movie footage is basically slow, and there are fewer signals received by the relative time, so there is time for the audience to think about other things in their heads, which naturally makes the audience feel that this film is not so attractive.
One film keeps people glued from the beginning to the end, while the other always sees the end with cranky thoughts.
Although the latter may be better conceived than the former.
But in people's subconscious, they naturally feel that the previous film is better and more lively......
So a good editing is also an important part of filmmaking.
Yang Qiu's vision is to slowly infiltrate this fast concept into Golden Harvest, and then eliminate some of the film logic of the old era.
The director of the king of this scene is naturally the first to bear the brunt.
The seven-day release of "Home Alone" naturally has no downward curve or anything like that, basically when the line is still in a straight line, it will be drawn directly due to the expiration of time.
Box office revenue of 260,000 ......
There are a lot of elderly customers, and there are a lot of repeat customers, and the box office data has finally returned to a normal state.
It's ridiculous to say.
This film is being screened in the United States and Western Europe in other cities, but it is the first to be screened in Xiangjiang in this port.
Leaving Yang Qiu helpless.
However, on New Year's Day, when Yang Qiu was talking to Li Hanxiang in the United States on the phone, he received an unexpected news.
"Which Yinguang company?" Yang Qiu held the telephone in his hand, looking puzzled.
Li Hanxiang said a little excitedly over there: "The full name is Jinmen Yinguang, which was founded by a Chinese named Wu Jinbian here, and specializes in distributing Cantonese films in the Chinese community here in the United States. β
"Cantonese?"
"Yes, yes, she wants to release our Cantonese version of the film. β
"How's the scale?"
"The scale is not very large...... Zou Dingxin said abruptly over there, "I can only contact about 20 community theaters." β
Community theaters are generally located in fewer places, and the flow of customers is also less, which is really a chicken rib place.
However, it was a pity that the chicken ribs were also abandoned, so Yang Qiu carried the microphone and said directly: "Twenty is not a lot, promise her, I will send you a copy today." β
"Good!"