Chapter 530: The Development of the Pear Blossom Wine Brand
Judging from the current situation, the poultry raised in Ewha Village is still on the right track.
The indicators here are originally adapted to the development of pure agricultural and sideline products, which is the so-called pure natural. In the various towns and villages under the jurisdiction of Yundong City, it is rare to find a place with such an ecological environment as Lihua Village.
The chickens and ducks were leisurely walking, and the geese introduced from the north, although they were still small, were not inferior to domestic dogs in terms of fierceness.
Often, as soon as someone appeared, the cry of "Zazaza" rang out, and the cry was majestic and solemn, and with cute and strange movements, it staggered and rushed over, trying to drive away the invaders who tried to "occupy" their territory.
This is not just a few small poultry, but represents the hope of Ewha Village to get out of poverty from now on.
Brother Huanxi listened carefully to Yu Shuyi, Sister Lu and Sun Shuigen introducing the situation here to him, and listened very carefully.
If it is done, just follow this line of thought, and it will not be long before you can see results.
Just as he was about to go to see the first batch of dragon fruits planted, Brother Huanxi's eyes occasionally fell on the west side, and found that in the west pond, a man wearing a sun hat was sitting on a small bench fishing.
"Where are the fish?" asked Brother Huanxi casually.
"Yes, we call it skewer fish locally. Yu Shuyi smiled: "That pond is living water, if you fish for a day, you can catch a small half bucket of skewer fish, which is very small, some are only a finger long, and can only be used to cook soup. The last time I went to the farmer's market, it was a lot of ten dollars, and most of the people in the city bought it back to feed the cats. ”
Brother Huanxi found that the fisherman seemed to be unable to hold his breath, and the fish would not be able to pull up and take a look after it didn't take long for the fish to float. Put it down again, and it won't take a minute to pull it up again and look at it.
"The second son of the old Shen family, named Shen Gengchen, was originally called Shen Youfu, and later went to school, he thought the name Youfu was too ugly. It was changed to such a name. Yu Shuyi pointed there: "I graduated from college the year before last, I couldn't find a job in the city, I came back last year, and I fish here every day." There are two Lao Shen's family, the eldest and Lao Shen are working in other places, and this two boy doesn't do anything at home all day, and he goes fishing every day to let his mother make soup and drink. ”
Brother Huanxi felt very curious: "After graduating from college, although it is not easy for college students to find a satisfactory job now, it is not difficult to find a job that can support themselves." ”
Yu Shuyi and the cadres of the village committee looked at each other, and they all showed wry smiles at the same time.
Originally, after Shin Gengchen graduated from university. I got a decent job. He studied agriculture and joined the research group of Professor Zeng Jianwen, a well-known professor in China.
Zeng Jianwen: What kind of "X element" is he studying there in his Xiantao Village, and this person named Shen Gengchen is actually his student?
Brother Huanxi didn't say anything, but listened to Yu Shuyi.
Originally, Zeng Jianwen was still very serious about the new Shen Gengchen, but when he was conducting a cultivation research, Shen Gengchen didn't know why he messed up, which made Professor Zeng angry and reprimanded him fiercely.
As a result, I don't know if Professor Zeng scolded too fiercely. Or for some other reason, Shen Gengchen didn't do it in a fit of anger.
After coming out of Professor Zeng's research group. Shen Gengchen found a few new jobs, but each time it didn't take long, and in the end there was really no way, so he returned to Lihua Village.
"Lao Shentou spoils his precious son to death. A village committee cadre sighed: "He is a college student again, and Lao Shentou borrowed money everywhere to let him go to college, which was originally his pride." Who would have thought that it would fall to such a point. Lao Shentou and his eldest brother asked him to go to the city to work together, but this kid said that he was a college student, and he was embarrassed to work on the construction site, so he refused to go, so Lao Shentou just let him go. Young. I don't do anything all day long, just fish and sleep. ”
Yu Shuyi also shook her head, with an expression of hatred that iron is not steel: "Finally, a college student came out, and in order to provide for him to go to college, he fell into a lot of debts, Lao Shentou and his eldest brother worked outside, and they were reluctant to eat and wear, just to pay off the debt." Look at what he looks like now. ”
Brother Huanxi also smiled bitterly.
After taking a look at the dragon fruit breeding area, everything was carried out according to Brother Huanxi's requirements, the fruit seedlings have been planted, and if it goes well, the first batch of dragon fruits will be produced in a few months!
Dragon fruit is a brand-new product jointly cultivated by Brother Huanxi and Xiaopang, with a special texture and strong vitality, which is by no means comparable to ordinary fruits.
The batch of dragon fruits planted in Lihua Village is the direct descendant of the world's first dragon fruit, which is the best in terms of growth cycle and survival rate.
This can also see how much Brother Huanxi has high hopes for Lihua Village.
"Mr. Lei, it's almost noon, and I'm still eating here. Yu Shuyi looked at the time and said with a smile.
"This one, please. Brother Huanxi patted his head violently: "Fatty, what about the dishes we brought, hurry up and take them out, I forgot about them when I got off the bus." ”
"Oops!" Mo Fat patted his head and hurriedly ran towards the parking place.
Brother Huanxi touched his head: "When we came, we packed more than ten dishes in the restaurant in the town, and I invited this meal today, I invited." ”
"That's embarrassing. Yu Shuyi was a little at a loss: "Lihua Village is a little poor, but you can still afford to invite you to a meal, how can there be any reason for guests to bring their own dishes." ”
"I invite food, you invite wine. Brother Huanxi smiled and said, "Village Chief Yu, do you remember the jar of wine I asked you for that time? Very good, really good, I am going to develop it." ”
Ahh
This wine is brewed in almost every household in Ewha Village, so there's nothing unusual about it?
"The wine is fragrant, the taste is mellow, and I can't get enough of it if I drink too much. Brother Huanxi didn't mean to joke at all: "I even named it, pear blossom wine." I thought that when I opened the restaurant in Yundong City, I would vigorously promote this wine. ”
In the eyes of Yu Shuyi and the cadres of the village committee, this, this pear blossom wine is an ordinary wine, who doesn't brew a few jars in every household, and wait until the New Year has a happy event to take it out and drink it?
But Lei Huanxi Lei always wants to promote this wine, can this be promoted?
"Village Chief Yu, we are in a cooperative relationship, doing business together to make money, since we want to do business, we can't lose money, so my temporary consideration for cooperation is this. Brother Huanxi said very seriously:
"We are responsible for the packaging and marketing of the brand, and the village committee of Ewha Village is responsible for providing the wine, and we have signed an exclusive cooperation agreement with us, and we will discuss the length of this cooperation agreement. We can bargain for the specific cooperation price, but I can guarantee that I will give you a satisfactory price. Village Chief Yu, we are already working on this, and we have even registered the trademark of 'Pear Blossom Wine'. ”
Yu Shuyi thought for a while: "Mr. Lei, let me say something unpleasant, we will make pear blossom wine in every household here, the village committee and Fangcun Company signed an exclusive cooperation agreement, once a few villagers see that the wine is selling well, what about regrets? In this regard, the binding force of the village committee is not very great. ”
Brother Huanxi smiled: "I have also considered this." Village Chief Yu, suppose that our wine is selling well, what is the merchant looking for? It is the brand of 'Pear Blossom Wine', not the liquor of Pear Blossom Village. There is a fundamental difference in this. It takes a long time and a lot of effort to run a brand. For example, Wuliangye and Moutai, the quality of many liquors is not worse than them, and even better than them, but they can't do it in terms of popularity, price and market share. ”
So our brother Huanxi is not worried about what Yu Shuyi said.
The aroma of wine is also afraid of deep alleys.
As long as he promotes Pear Blossom Liquor and firmly grasps the trademark brand of "Pear Blossom Liquor", people like Zhong Dafu can't make any big waves.
Because customers recognize "pear blossom wine", the market also recognizes "pear blossom wine".
Yu Shuyi is also a smart person, and she quickly understood what Lei Huanxi meant.
"Also, aren't you guys that warehouse still empty?" Brother Huanxi changed the topic to this aspect: "We can still cooperate, you provide the factory as an investment, we provide machinery and equipment and funds, and turn it into a big winery." ”
"Huh?" Yu Shuyi was stunned for a moment, and then was ecstatic: "Great, Mr. Lei, why didn't I think of this idea? That warehouse has been empty there for too long, it can't work at all, it's just right to change it to a big winery, and it won't cause any pollution to the environment." ”
That warehouse has always been a pain in Yu Shuyi's heart, she was deceived by others and borrowed money to build this warehouse according to the other party's wishes, but the other party regretted everything when everything was ready.
Yu Shuyi never thought of what use this warehouse could be, but Lei Huanxi helped her think of it.
"Mr. Lei, I don't know what to say. Yu Shuyi held Lei Huanxi's hand: "Lihua Village has been poor for so many years, no one looks down on us, and no one is willing to come to us to invest. On my first day in office, I was ambitious, and I wanted to take Ewha Village to a well-off life, but I was almost disheartened by setbacks and blows again and again. But you always came here and helped us so much. Forget it, it's not interesting to say this, in short, a thousand words are just one sentence, our Lihua Village has followed you Lei Zong's road to the end, as long as I, Yu Shuyi, am still the village chief here, I will never change!"
These are Yu Shuyi's heartfelt words.
Our Brother Huanxi has taken another very important step in his entire layout!(To be continued......)