The development of the modern express delivery industry is even inseparable from the economic development of all regions of the world. With the development of science and technology, the scientific and technological content of products has increased, a large number of products of high-tech enterprises, small size, light weight, but the value of goods is very high, occupy a lot of working capital, express transportation can send these products to customers as soon as possible, and provide good packaging, warehousing, customs declaration logistics services, to meet the needs of enterprises, to achieve the greatest possible socialized division of labor. The following is a courier of my knowledge base for you to prepare for a business plan, for your reference, welcome to read!

Business Preparation Plan Express

1. Project background

Efficient distribution is truly convenient for the majority of small retailers, and realizes the "value-added benefits" of the logistics link. The company implements flexible distribution, and implements classified distribution for goods at room temperature, refrigerated goods and goods with special requirements for transportation. Through the optimization of distribution routes and the professional training of the distribution team, the company ensures the safe and timely delivery of goods. There is a rapid response information system between the company, customers and suppliers, which is convenient to understand customer needs and supply chain conditions in a timely manner, make overall arrangements for the general situation, and respond to emergencies in a timely manner and deal with them efficiently; The company also acts as a bridge between suppliers and retailers, and communicates with suppliers on behalf of customers, feedback customer opinions, and reflects market needs.

2. Market analysis

(1) Analysis of industry background and market development potential In developed countries, there must be an efficient logistics and distribution system behind a successful convenience store. In recent years, with the gradual heating up of the domestic logistics industry, many large and medium-sized cities have begun to build logistics distribution centers, the logistics infrastructure has been gradually improved, and the overall logistics technology level has also begun to improve. Specialized distribution centers have become a development trend.

(2) Target market analysis According to field surveys, most of the convenience stores in Tianjin are small private supermarkets, and the distribution system is still at the original level of manual transportation. However, convenience stores under large supermarket chains are supplied by suppliers, and the delivery cost is high, and the arrival time cannot be guaranteed. In 2001, Tianjin's business investment plan clearly pointed out the introduction of large foreign shopping malls, focusing on the introduction of foreign-funded 24-hour convenience stores, and its development goal in 2007 is to build and renovate more than 2,000 convenience stores, so our company is positioned in Tianjin to establish logistics

The distribution system will gain huge market development space.

(3) Competitive analysis of large domestic third-party logistics enterprises are large-scale, strong, and develop relatively fast, fierce competition, but there are almost no large-scale logistics companies focusing on convenience stores. A single logistics service provider is a third-party logistics company with a small scale and a single service function. Although they cannot provide integrated and systematic logistics services, they often become participants in the logistics integration of production enterprises and commercial enterprises. It can be said that these companies are the main competitors of our company. Competition in the market will intensify due to the large number of service providers, the low differentiation of products, and the low barriers to entry. Our company has a large number of suppliers, a large scale, and strong bargaining power, so the competitive pressure will be relatively large. The number of convenience stores and brand loyalty have a direct impact on the quantity and price of our company's deliveries.

Third, the company's strategy

(1) Strategic purpose

More value at the price customers pay.

(2) The basic idea of the strategy

Ahead of competitors in quality, service, features, and performance, and beat them in cost. (3) Business strategy Combination of cost leadership strategy and centralized differentiation strategy: Our company will use advanced information system to provide low-cost differentiated services and deliver goods quickly and in a timely manner. Maintain the company's technological leadership, innovate logistics operation processes and logistics distribution services, and maintain the company's competitive advantage. The company obtains cost advantages through economies of scale; Through the optimization of information systems, the design of optimal routes and the unification of equipment, logistics costs are minimized; Establish a relatively small number of management layers to save on management costs. (4) The company-level strategy mainly adopts the target agglomeration strategy and brand strategy with service as the core. The company locates its main customers as small convenience stores, providing them with fast and high-quality services. Carry out the construction of the company's brand image, create a green and economical logistics concept, and establish a high-end image of the company in the same industry.

Fourth, marketing strategy

(1) Product strategy

Our company will always adhere to the customer's point of view, for different types, varieties, specifications, packaging products, to provide efficient and convenient logistics services, and establish long-term and stable cooperative relations with customers. Establish and promote your own brand - "provide efficient and professional logistics services to convenience stores at the lowest prices". (2) Price strategy On the basis of analyzing the needs of target customers, our company will reasonably optimize the system of means of transportation, routes, distances, rates, etc., and implement a set of personalized logistics solutions for target customers, so as to continuously reduce their own logistics costs. We will combine customer expectations and competitors to provide service levels and prices to develop appropriate service standards and price levels. (3) Promotion strategy The promotional activities adopted by the company in the early stage mainly include personnel promotion, advertising, public relations and business promotion. We should make full use of the Internet to do a good job in propaganda work, actively carry out the company's network marketing, and carry out e-commerce in a timely manner. (4) Marketing group and strategy On the basis of the above strategies, our company will further add customer retention, related product sales and customer recommendations.

5. Financing plan

The head office is located in the development base of Tianjin Binhai New Area, and enjoys preferential policies of tax reduction and exemption. In the initial stage of the company's establishment, a total of 4 million yuan was required, of which 2.5 million yuan was used for fixed asset investment and 1.5 million yuan was used for working capital. The share capital structure and scale are tentatively set at the registered capital of the company of 4 million yuan. foreign venture capital of 2 million yuan; The wholesaler invested 1.5 million yuan and the equipment invested 500,000 yuan.

Sixth, the profit model

For different types of customers, the company has preset two profit models at the beginning. The first is for convenience store chains operated by large supermarkets. Because supermarkets generally have their own logistics and distribution centers, they may not be able to meet the needs of convenience stores for small quantities and multiple replenishments. As a third-party logistics company, we can undertake the delivery business of its chain of convenience stores, with freight as part of the source of revenue. The other is for small chain convenience stores, private convenience stores and small supermarkets, for which the goods of the distributors or wholesalers are distributed, and the goods are profited by the difference in commodity prices.

7. Organization and management

The company has a flat organizational structure, and the general manager has five departments, namely marketing department, information technology department, human resources department, finance department and customer service center.

8. Financial plan

The payback period is expected to be 10 years. It is best to exit the venture capital in 3~5 years, and it is suitable for the company to adopt a joint approach. According to the most conservative estimate, the venture capital will be recovered in five years, according to which it is expected that the operating income in the first year will be 300,000 yuan, and the cost of sales expense will be 100,000 yuan, so the profit in the first year will be about 200,000 yuan. Based on the time value of funds, our company will complete the planned capital recovery and venture capital compensation plan.

Business Preparation Plan Express

1. Entrepreneurial background

Today, with the rapid development of China's economy, the market is becoming more and more perfect, and the commodities are becoming more and more abundant, whether it is a productive enterprise or a business, as long as you grasp the link of logistics, it is equivalent to mastering the lifeblood of the whole body. In the age of electronic information, information is developed, and the competition in the local market is the competition of time, and time requires us to complete the services required by our customers at the fastest speed.

The economic development of the whole northern Jiangsu and southern Lunan provides a broad space for the development of logistics, we are seizing the Xinyi area, the emerging transportation hub city, a good industrial and agricultural foundation to rely on, and preferential entrepreneurial policies as the backing, so that our entrepreneurship has a very good platform.

Second, the establishment of the company

Zhongyuan Logistics Co., Ltd. is committed to the integration of regional logistics resources, the company is located in Xinyi, ---an emerging transportation hub city, is a regional logistics company for the surrounding areas, the main business: product transportation, storage (i.e., warehousing), processing, packaging and distribution. The company is organized in the form of a limited liability company, and the interests of the company are owned by the investor.

Third, the company's development plan

In the first year, the company was established, established warehousing and office space, completed business process design, information platform construction, built the initial business relationship network in Xinyi area, and tried to develop to the surrounding areas.

Starting from the second year, the company will cooperate with companies in the surrounding areas to build a regional logistics network. Gradually contact business with domestic and foreign enterprises, and become its logistics service provider in southern and northern Jiangsu.

The long-term plan is to develop the company into the most powerful logistics company in the Central Plains, with business covering the whole country, involving overseas business and complete technical facilities.

Fourth, the composition and management of the company

The company was founded by four students of this college, majoring in e-commerce and accounting. We will hire Mr. Zhou Yuquan as the company's logistics technical consultant, and Mr. Guo Jingmin, the former director of Xinyi Railway Freight, as the business development consultant.

The company will recruit some logistics technicians, computer personnel with experience in e-commerce platform development and personnel with relevant work experience to form the initial company.