Chapter 21: Daily Daily
In the first half of 1981, Jiang Ran accumulated a cash flow of about 20 million yuan with 15 stores, magazines and movies, and after some consideration, Jiang Ran decided to invest in a newspaper, which was more inclined to entertainment gossip in terms of content.
Jiang Ran arranged for Ah Cheng, the business department, to collect information on the newspapers that were now being published in the Hong Kong market, hoping to acquire a newspaper. After a week of investigation and selection, Jiang Ran chose "Daily Daily".
Founded on November 1, 1960, and now in 1981, Tian Tian Ribao has a history of 20 years, and is one of the few Chinese newspapers with a long history in Hong Kong, and its founder is Wei Keitek, a second-generation member of the well-known Webster family at that time. At that time, the Merriam-Webster family was mainly engaged in the pharmaceutical industry, and founded the then Nirtendo Pharmaceutical Factory, because the drugs it produced were mainly sold to Southeast Asian countries, so it later established Nitendo Printing Co., Ltd. to be responsible for printing pharmaceutical advertising paper, at that time Wei Keize studied printing in the United Kingdom, which laid the foundation for the later establishment of "Tiantian Daily".
The registered capital of the newspaper was only 50,000 Hong Kong dollars, but Wei Keize applied the printing technology he learned to the printing of the newspaper, and pioneered the printing of newspapers in color, creating the history of the newspaper industry, making the "Daily Daily" the first newspaper in the world to be printed in color, so it became an instant hit.
In addition, its newspaper policy has changed from tradition and turned newspapers into magazines. In particular, the supplement at that time was reformed to make it closer to the public, and the content was bold and innovative, so that the "Daily Daily" sold 40,000 copies a day shortly after its launch. A year after the publication was founded, Wei Keize handed over the management of the newspaper to his brother Wei Jishun.
However, due to the high cost of color printing and the limited advertising revenue in the highly competitive environment, the newspaper's sales have since dropped from 80,000 copies at its peak to less than 10,000 copies.
In 1977, the Webster family sold "Tian Tian Daily" to Liu Tianzhi for 1.6 million Hong Kong dollars, and Liu Tian took over the "Tian Tian Daily", which can be described as a "mess", with sales of less than 10,000 copies and serious loss of advertisers. However, Liu Tian later found Wei Jianbang, who was in charge of advertising work in the "Daily Daily", to join, and Wei Jianbang also lived up to the trust, so that the "Daily Daily" came back to life. Sales have risen dramatically, from less than 10,000 copies in 1977 to 80,000 in 1979 and now to 90,000 in 1981.
Jiang Ran took a fancy to "Tian Tian Daily" because the development of the newspaper was still on the rise, and it had a large number of young and capable practitioners in the newspaper industry, and it was this group of young and energetic newspaper practitioners that made the potential of "Tian Tian Daily" more optimistic about Jiang Ran.
Although the sales volume in Hong Kong is not as good as those of the big newspapers, there are also a group of loyal readers, which is conducive to the sustainable development of the newspaper after Jiang Ran got the newspaper, so that Jiang Ran can quickly expand his influence.
Now that "Tiantian Daily" is still in the hands of Liu Tian, the major shareholder of Miaoli Group, Jiang Ran may need to spend a lot of money to get it. At the end of 1979, Liu Tian signed a cooperative housing contract with Luo Jinli in Shenzhen, established China's first commercial housing community, Donghu Liyuan, and bought out the houses that were still on the drawings last year.
Jiang Ran and Liu Tian don't know each other, he is afraid that if he rushes to talk to Liu Tian, he will be rejected without leaving any room, after all, the current "Daily Daily" is in a period of development, Liu Tian is definitely not willing to sell it immediately, so Jiang Ran needs to find a middleman, and finally Jiang Ran found Lei Juekun, after all, Lei Juekun is in charge of the Kowloon Bus and is also involved in the real estate business, and he is a relatively old rich man in Hong Kong, Liu Tian may give him a little face.
"Director Xu, you've been doing well lately, I heard that Boss Lei, the golden princess, supports you no less than Xinyi City. Jiang Ran said to Tsui Hark on the phone. Tsui Hark has been very popular in the Hong Kong film industry since the release of "Ghost Horse Zhi Duo Xing", since Jiang Ran told him that he would not carry out film projects for the time being, he was co-opted by several major film companies, and finally chose the Golden Princess Cinema, opened his own film company with the support of Lei Juekun, and the new movie "Amazing Detective" is in production, and even borrowed Hu Hai from Jiang Ran's company to help write the script.
"Ah Ran, you won't contact me if you're fine, just say anything, as long as you can do it, it's fine. There was a sense of firmness in Tsui Hark's words, whether it was true or not, Jiang Ran listened very comfortably anyway.
"Director Xu is refreshing, I want to ask Lei Juekun for some help, I want to invite you to accompany me when the time comes, see if you have time." Jiang Ran didn't talk nonsense, his relationship with Tsui Hark is very good now.
"No problem, you can set a time over there and tell me a day in advance, okay, if there is nothing else, I'll go and get busy, I'm almost tired in the crew. Without waiting for Jiang Ran to speak again, he hung up the phone directly, Jiang Ran listened to the busy sound on the phone, and was directly speechless.
After getting Tsui Hark, Jiang Ran personally contacted Lei Juekun, "Uncle Kun, I'm Jiang Ran, do you have time tomorrow, I want to invite you to dinner." Jiang Ran said affectionately to Lei Juekun, I don't know that I think the two are really very close, how do I know that the two have met no more than three times.
Lei Juekun was a little tormented by Jiang Ran's thoughts, so he asked: "Ah Ran, if you have anything, just say it directly, you kid has never seen you so enthusiastic." ”
"Uncle Kun, because I usually have less time to greet you, I want to invite you to dinner this time to enhance your relationship. Jiang Ran opened his eyes and said nonsense without a red heart and a heartbeat.
"Oh, yes, I'm not going to pay attention to what I'm talking about. Lei Juekun eats more salt than Jiang Ran eats, and he will not be moved by Jiang Ran's words.
As soon as Jiang Ran heard Lei Juekun's words, he immediately changed his words and said: "Don't, Uncle Kun, the kid wants to get to know Liu Tianzhuo of Miaoli Group here, and I want to ask Uncle Kun to make an introduction." ”
Lei Juekun was silent for a while, as if he was weighing the gains and losses of what Jiang Ran said, and finally said: "No problem, then tomorrow, you can tell me the matter first." ”
Hearing Lei Juekun promise to help, Jiang Ran breathed a sigh of relief in his heart, and said with a flattering smile: "Thank you, Uncle Kun! Thank you, Uncle Kun! When the time comes, I will call Director Xu, and we will get together together." ”
Why did Jiang Ran call Tsui Hark, because it stands to reason that Tsui Hark is the person he Jiang Ran picked up, at least on the surface, and now that Tsui Hark is with Princess Jin, it can be said that Princess Jin owes Jiang Ran a favor. This time Jiang Ran asked Lei Juekun to help, if the thing is done, Lei Juekun will be able to repay Jiang Ran's favor, and for a rich man like Lei Juekun, favor is sometimes a big deal.
The next day, Jiang Ran and Tsui Hark met Lei Juekun at a golf course, and after swinging a ball, when Tsui Hark went to play, Lei Juekun walked next to Jiang Ran and asked casually: "Ah Ran, what do you do if you look for Liu Tian, he has been engaged in real estate on the other side of the strait in the past year or two, but he has done a good job, Ah Ran, do you want to invest in the mainland?"