In the first month of 1985, in the process of Jiang Ran constantly listening to the reports of his subordinates, more than ten days passed unconsciously, and on January 16, Jiang Ran once again sent Shi Nansheng, Chow Yun-fat and other crew members of "Zombie Out of the Cage" on the plane to North America.

The film will be held at the St. Denis Film Festival in the United States on January 18, which has no future generations, but was founded in 1984 last year and held for the first time this year, and it has not had much influence at all.

The reason why Jiang Ran let the film participate in this film festival is, on the one hand, because the film festival has a huge influence on independent films in later generations, and it can basically be said to be the banner of Western independent films.

For such a film festival with great influence in the future, Jiang Ran naturally wants to take advantage of the fact that the other party has not yet developed, support more, and accumulate more contacts in Hollywood by the way, so as to lay the foundation for Ran Feng's future development in North America.

On the other hand, the founder of the film festival, the St. Denis Institute of Electrical Research, itself has a wide network in Hollywood, and these connections, as long as they can be used a little bit in the promotion of "Zombie Out", can bring huge benefits to the distribution of the film in North America.

It is precisely for this reason that Harvey Weinstein supported Jiang Ran's opinion and agreed to the film's participation in the film festival, which had just begun to be created.

This time to participate in the St. Denis Film Festival, Jiang Ran was absent again, on the one hand, because the time span of this film festival is a bit long for Jiang Ran. Jiang Ran didn't have time to stay in the United States for more than ten days at a start-up film festival.

On the other hand, Jiang Ran needs to deal with a lot of group and company affairs, in addition to the daily affairs of some group companies, the three films prepared by Ranfeng Group for the Spring Festival are also earlier than other film companies, and they will start to be released in January.

The movie "Zombie Road Chief" directed by Lin Zhengying was originally scheduled to be released in December, but due to the tight production time, it could only be postponed and was released by the theater company in mid-to-late January.

Just two days after Jiang Ran sent off the crew of "Zombie Out of the Cage", that is, on January 18, "Zombie Dao Chang 2" officially opened in more than 20 theaters in Hong Kong.

And the opposite of this movie is "The Owl and Dumbo" produced by Debao in Golden Harvest, which was originally scheduled to be released in December, but was forced to postpone the release time because of "Zombie Out of the Cage".

This year's Spring Festival is relatively late, and it will not arrive until February 19 until Chinese New Year's Eve, which is why January this year should be a film off-season.

Even, within the Ranfeng Group, there was some unpleasantness because of this matter, because Lin Zhengying didn't want his movie to be released in this off-season.

After all, the current "Zombie Dao Chang 2", as a sequel to a blockbuster movie, coupled with the success of the TV series and the publication, it can be said that this movie is the most anticipated movie of Ranfeng Group during the Spring Festival this year.

It stands to reason that such a movie should be released in February, but unfortunately because Lin Jiawen's "Coke Family 2" is a family movie, it is obviously more suitable for the Spring Festival.

However, Jiang Ran was not too worried about the release of "Zombie Road Chief 2" in the off-season, on the one hand, the release of "Zombie Out of the Cage" heated up the film market in advance.

On the other hand, the current "Zombie Road Chief 2" is no longer as obscure as the first one, it can now be said to be one of the best series developed in Hong Kong, such a movie, the audience's viewing ** will not be too biased because of time.

Moreover, as the opponent of this movie, Debao's "The Owl and Dumbo" is not an easy to match, and in Jiang Ran's memory, this movie seems to have achieved very high results.

Jiang Ran believes that when there are two excellent movies in the film market at the same time, under the rendering of the media, even if it is an off-season, it can be hyped into a peak season.

In fact, the reflection of the film market is indeed not much different from Jiang Ran's expectations. As soon as "Zombie Road Chief 2" was released on the 18th, it caused a movie-watching boom in Hong Kong because of the huge influence of the first movie and TV series.

On the first day of the movie's release, it won 1.5 million Hong Kong dollars, and in the next two days, it won a total of 3.2 million Hong Kong dollars.

As a competitor, "The Owl and Dumbo", although the opening results are not as outstanding as "Zombie Road 2", but with a good reputation, this movie, which has been proven in later generations, also won 4.2 million Hong Kong dollars in three days.

And the box office of this movie has been showing an upward trend in the past few days, and it continues to maintain pressure on "Zombie Road Chief 2".

Seeing this situation, instead of being nervous and disappointed, Jiang Ran found Jiang Wei and explained to him: "Originally, January this year should be the off-season for the film market. ”

"However, because of the influence and reputation of our films and Debao's, the film market has seen an abnormal boom after the film opened. ”

Jiang Ran said this, looked at Jiang Wei who was smiling, and then said: "Although it seems that the film market is prosperous because of these two movies, objectively speaking, the market potential of the off-season of movies is a lot worse than the peak season after all. ”

"If we were the only one big seller, we wouldn't have to worry too much about the market potential, but now it's two excellent films competing in the market. ”

"So, I don't think we can be too optimistic right now. I think that while we are doing our own publicity and distribution work, we can contact Golden Harvest and Debao Company, through the confrontational competition between the two films, and cooperate together to stir up the film market and work together to expand the capacity of the market. ”

Jiang Wei listened to Jiang Ran's instructions, and his beaming face just now showed a thoughtful expression, and then nodded heavily and said:

"Mr. Jiang, what you said is very reasonable! After I went down, I immediately arranged for someone to contact Debao and Jiahe Company to completely stir up the film market. ”

For the suggestion of speculating on the market potential, Debao and Jiahe have given a positive response, after all, Ranfeng Group and the two companies have a very good foundation for cooperation.

After that, with the joint efforts of several companies, the two films that are being released in Hong Kong occupy the entertainment version of the Hong Kong media all day long, and all kinds of bad or good news, coupled with each other's scolding wars, have attracted the attention of some audiences, and some audiences who have no plans to watch the movie have also been introduced into the theater.

In this atmosphere, "Zombie Road Chief 2" was released in Hong Kong for more than 20 days, and until the end of the painting on February 13, it won a total of more than 21 million Hong Kong dollars in Hong Kong.

As the opponent, "The Owl and Dumbo" was also painted in early February, and finally won more than 19 million Hong Kong dollars for Debao and Golden Harvest in more than 20 days.

Although "The Owl and Dumbo" won nearly 20 million Hong Kong dollars, Pan Disheng, as the producer of the film, was not happy.

Because this movie was originally likely to cross the threshold of 20 million Hong Kong dollars, becoming the first film with a box office of more than 20 million after the restructuring of Debao Company.

However, because Golden Harvest needs to make time for Sammo Hung and Jackie Chan's "Lucky Stars", it has to sacrifice the interests of Debao, an outsider to Golden Harvest.

This is the second time that Pan Disheng has been stuck by Golden Harvest in the film release schedule, and Sammo Hung, the second largest shareholder of Debao, is definitely a big betrayer in the eyes of Pan Dickson.

Because Golden Harvest won Debao's movie this time, in addition to Golden Harvest Company, Sammo Hung's Baohe Company made the biggest profit, which was obviously regarded by Pan Disheng as the biggest evidence of Sammo Hung betrayal.

"How's the Shaw Brothers Cinemas talking now?" Pan Disheng asked his assistant in his office gloomily, "We need to have our own cinema chain! I don't want to be stuck in the distribution channel again!"

Pan Disheng waved his arms, his tone more firm than ever.