In the golden autumn of September, Hong Kong still did not feel a trace of coolness, and the film market temporarily fell into a period of calm after two months of intense heat in July and August.

At this time, everyone's eyes have begun to focus on the end of the year, looking at the New Year, and the movies released in the film market are basically films produced by some small independent film companies.

On the 20th, Ranfeng Group released a movie in this off-season of movies. Director Tsui Hark's new movie, "The Working Emperor", was jointly released in more than 20 theaters of Ranfeng Cinema Line on this day.

Tsui Hark has not had many outstanding works in the past two years, and even fewer have a box office of tens of millions of Hong Kong dollars, but fortunately, in June, the nomination of the 3rd Hong Kong Film Awards made Tsui Hark a little out of the limelight.

After the release of "The Working Emperor", although it was the traditional off-season for films, it was precisely because of this that the Hong Kong film market lacked attractive and competitive films during this period, coupled with the large-scale publicity of Ranfeng Group, which made Tsui Hark's film achieve very good results as soon as it was released.

From its release on September 20 to the 23rd, in just four days in the first week of release, "The Working Emperor" achieved more than 5 million Hong Kong dollars in Hong Kong, making it Tsui Hark's best film in recent years.

In the off-season like September, with such a result in opening the painting, it can basically be concluded that the final result of "The Working Emperor" will definitely be at the level of tens of millions.

In Jiang Ran's office, Jiang Wei and Tsui Hark sat opposite Jiang Ran, and the joy on Tsui Hark's face could be felt from afar.

Seeing that this movie achieved such excellent opening results, Jiang Ran was also extremely happy, and said to Tsui Hark with a smile: "Brother Ke, this time you have made a comeback." ”

Tsui Hark smiled and waved his hand and said, "It's only been a week since the movie was released, and I don't know what to do with it." ”

Jiang Ran smiled, looked at Jiang Wei, and asked, "Ah Wei, have the results of your investigation come out?"

When Jiang Wei heard this, he replied with a smile: "Mr. Jiang, the results of our investigation have come out. After the release of "The Emperor of Workers", in these four days, a total of 10,000 questionnaires were released, and more than 8,000 valid questionnaires were recovered. ”

Of the more than 8,000 questionnaires, more than 6,000 viewers gave positive comments after watching the movie, and only 800 of the remaining 2,000 or so viewers had completely negative evaluations. ”

When Jiang Wei said this, he paused slightly, looked at Jiang Ran and Tsui Hark, and then said happily: "According to the results of the investigation, our distribution department is unanimously optimistic about the box office results of "The Working Emperor", and if the operation is good, it is possible for the final score to reach 20 million Hong Kong dollars." ”

When Jiang Ran heard this, he turned his head to look at Xu Ke, whose mouth had been cracked to the root of his ear, and said, "Brother Ke, are you relieved this time? ”

"Hehe!" Xu Kewei smiled first, "Don't worry! Very relieved! I am naturally relieved of Mr. Jiang's investigation and prediction results, and I will trouble Mr. Jiang again in the future." Although Tsui Hark was happy, he was unusually polite to Jiang Wei.

Now Jiang Wei is in charge of the theater chain and distribution work of Ranfeng Group, and his power in the group and the Hong Kong film and television industry has soared, and directors like Tsui Hark, and even the bosses of those independent film companies, will be very polite when facing Jiang Wei.

After all, the promotion of a movie is different, and the final result is also different, not to mention that in an off-season like now, the schedule of the movie is not tight, and whether the movie can extend the release time is basically a matter of Jiang Wei's words.

Although Tsui Hark and Jiang Ran have a very good personal relationship, it is impossible to trouble Jiang Ran in everything.

Tsui Hark's attitude Jiang Ran is still very willing to see it, of course, Jiang Ran of the gang can also speak, just like now on the movie "The Working Emperor".

"Ah Wei, since your distribution department predicts that the final box office of this movie may reach 20 million, then next, you have to remake the publicity plan according to the 20 million box office movie, and strive to turn this prediction into reality. Jiang Ran said to Jiang Wei.

Jiang Wei was not surprised by Jiang Ran's instructions. On the one hand, Jiang Ran and Tsui Hark's personal friendship is known to everyone in the group. On the other hand, if the final score of this movie reaches 20 million, it will also be a good thing for Ranfeng Group.

Although after increasing the publicity expenses, the increased part of the box office may not be much profitable, but the treatment of 20 million and 10 million movies in terms of influence and overseas distribution is completely different.

"Mr. Jiang, after the box office results came out last week, we have been reformulating the publicity plan, and a new round of publicity will be launched in the next few days. Jiang Wei replied with a smile.

Jiang Ran nodded with satisfaction, and praised with a smile: "Your Propaganda Department has done a good job this time, and the response and response are very timely, and it must be maintained." ”

"Yes, Mr. Jiang. Jiang Ran usually doesn't have many times to praise people like this in his usual work, so Jiang Wei replied loudly with great excitement.

Next, Jiang Ran hesitated and Jiang Wei chatted with Tsui Hark about a few follow-up announcements, and when the two were about to leave, Jiang Ran said that he left Tsui Hark.

"Brother Ke, don't be in a hurry to leave, I'll discuss something with you. ”

Tsui Hark stopped and sat down again at Jiang Ran's signal.

"Ah Ran, what's the matter?"

"It's not a big deal. I'm just asking you about your next movie plans. Jiang Ran said with a smile, "Mr. Liu should have told you, we still have a little insufficient production at the end of this year and the New Year, so I hope you can make another movie in the second half of the year." ”

Hearing this, Xu Hark nodded, and said, "Mr. Liu told me about it, and I also met with Hu Hai and them to discuss it, and now we are thinking about the script." ”

"It's September, and it's only four months away, so time can be a little tight. Tsui Hark finally gave Jiang Ran a preventive shot.

Jiang Ran nodded and said, "I also know this, so I hope Brother Ke you will hurry up, if you need the company and the group to come forward to solve it, just go to Mr. Liu, come to me." ”

When Xu Hark saw Jiang Ran say this, he couldn't complain anymore, so he nodded and replied, "I know, Ah Ran." ”

Jiang Ran nodded, and then asked with some curiosity: "This time, how are you going to shoot, what type of movie are you going to make?"

"It's basically decided that it's going to be a comedy movie. Tsui Hark shook his head helplessly as he spoke, "I myself am reluctant to continue making comedy movies." However, time is a bit tight right now. ”

"At present, in the Hong Kong film market, comedy films are more mature, and there is already a set of rules for script creation and production processes, which are relatively simpler and more certain. ”

Jiang Ran knew what Tsui Hark meant, now that the production mechanism of Hong Kong comedy films has been very perfect, and the cultivation of the market has matured, in the case of tight time, making comedy films is simpler and more grasped than other types of films.

However, Jiang Ran estimates that there must be the influence of Liu Liwei, Shi Nansheng and other high-level executives of film and television companies.

After all, Liu Liwei and others have to consider the issue of return on investment, and if they are not fully prepared, they rush to make other types of movies, and the probability of failure is much greater.

Jiang Ran himself also hopes that the company can produce more other types of movies, so he looked at Tsui Hark and said thoughtfully: "Brother Ke, I have a story here, I don't know if you are interested?"