"Mr. Jiang, according to the current development progress, our WeChat chat can basically be finalized next month, when are you going to launch it?", Zhang Dalong asked.

Weichat This product, in fact, is not particularly difficult to develop, in the previous life, WeChat was also launched after someone else's family had a similar product, Penguin felt the threat, and imitated and developed it in just three months.

It's not difficult to develop a product, but it's not so easy to make each feature work smoothly.

Often, a very simple feature needs to be revised repeatedly, and previous design ideas may be overturned during the development process.

Because a good user experience software should not only balance user satisfaction, but also guide users to improve user activity and retention.

In particular, the application software of Weichat needs to be continuously optimized and iterated every once in a while, which is also to improve the user retention rate.

In addition, mobile devices are different, operating systems are different, and even version numbers are different, if Weichat Technology has no pursuit, just for Gphone, then the functional code writing may only be one of the contents of this project, how to solve the new problem of compatibility with different mobile devices will be a very big challenge.

After all, there will be more smartphones launched in the future, and as far as Guanghui Mobile Phone grasps, there are at least three or four domestic companies developing smartphones based on the Android system.

Although everyone is an Android system, they will carry out some targeted development, and sometimes they still need to make some adjustments in a targeted manner, so that the APP will be better used.

In addition, the shake of WeChat in later generations, red envelopes, wallets, ...... These features are still not available at present, and it will take some time to fully launch a product that satisfies Jiang Hui.

"Does Weichat Technology arrange personnel to specifically understand the situation of similar products on the market?", Jiang Hui did not answer Zhang Dalong directly, but first threw out a question.

"Our marketing department mainly analyzes the market performance of Penguin Communications, MSN and other products, and responds to our WeChat chat in a targeted manner," Zhang Dalong said.

"The product of WeChat should not be Penguin Communication, let alone MSN, we need to keep an eye on the market and quickly launch our WeChat after other competitors launch chat tools based on smartphone platforms," Jiang Hui said.

"Mr. Jiang, do you mean that when our WeChat chat will be launched depends on when similar products will be produced?", Zhang Dalong asked.

"Not exactly, if there is no rival in 2008, then we will launch it at the end of 2008 or the beginning of 2009."

"By the end of this year at the latest, our WeChat chat can develop more mature products, why do we have to delay it until the end of next year?"

If Weichat was not launched until 2009, Zhang Dalong, as the general manager of Weichat Technology, would definitely be under great pressure.

Not to mention whether the employee below will lose confidence, even he himself will doubt himself.

"Now the market share of smart phones is still too low, and the world is more like Guanghui mobile phones and Apple, but the total sales of the two companies are less than 20 million, or distributed around the world, if we launch WeChat chat now, the influence is not great."

"As smartphone shipments increase, the influence of micro-chat will also increase."

"Your idea seems to be right, but have you ever thought that the market is changing? Guanghui Group launched a chat app, will Penguin follow suit? Once Penguin launches a similar product, with the support of hundreds of millions of users of Penguin Communication, it is really hard to say who will die."

In later generations, WeChat relied on Penguin's strong development and publicity capabilities, as well as a huge user base, to quickly slap the front waves on the beach.

So, in the age of smartphones, just because you're the first to launch a product doesn't mean you're going to have the last laugh.

There's a good chance that you'll just give your opponent an inspiration and then be overtaken by the latecomers.

In the previous life, the Penguin Company did a lot of this kind of thing, and it has been plagiarized but has never been surpassed, which is the Penguin Company.

However, there is a saying that what is called, how can the things of the reader be considered stealing?

Of course, this kind of plagiarism can indeed be understood as micro-innovation to a certain extent.

For example, the more famous Penguin game copied Lianzhong, and then the Lianzhong platform is now almost unpopular.

But is this really just the result of penguin plagiarism, there was more than one cocoa copied at that time, and the creator of the penguin seemed to die immediately as soon as he copied it.

Some people say that it is because of the large user base of Penguin, which will quickly seize the market, so that the plagiarized person will quickly lose the market.

This is of course a reason, but more importantly, Penguin itself is a company that attaches great importance to user experience, has a large user base, and attaches importance to user experience, and it is not easy to fail.

Therefore, Jiang Hui has concerns about when the product of Weichat will be launched, but don't make a wedding dress for the penguin.

Jiang Hui didn't want to see Penguin's > when his WeChat chat was launched, "Penguin Communication is the lifeblood of Penguin Company, if our WeChat Chat threatens it, Penguin Company will definitely find a way to suppress or launch a similar product, I am really negligent in this impact", Zhang Dalong said with a little regret.

"We are not afraid of them, in terms of user base, Guanghui Group is not worse than Penguin, if we really want to engage in propaganda war, they are definitely not our opponents, but micro chat is too important to Guanghui Group, I do not allow it to have any accidents, and we must avoid unnecessary risks as much as possible", Jiang Hui explained.

As the core product of Korn Ferry Group based on the Internet in the future, no one understands the importance of micro-chat better than Jiang Hui, and no one knows better than Jiang Hui what changes micro-chat will bring to everyone.

Many post-70s, post-80s, and even post-90s generations used to be loyal users of Penguin Communication, but when WeChat became popular, many people would not log in to Penguin Communication several times a month, and they were > in their previous lives"I understand what you mean, Mr. Jiang, I will arrange special personnel to follow up the market situation of various chat apps, and once there is any situation, I will report to you as soon as possible," Zhang Dalong said.

"Well, Lao Zhang, don't worry, it should be yours, it will be yours after all, I believe that it won't be long before Weichat will rise like a shining star in many products, and then Weichat Technology will become one of the largest Internet companies in the Celestial Empire," Jiang Hui said.

The hidden dragon is waiting for the clouds to gather, the pheasant tiger is hiding in the forest, and the wind is rising, and the micro-chat is destined to bring a new storm to the Internet market of the Celestial Empire in the future.

(End of chapter)