Jiang Ran's directing work in the crew of "Nightclub" is getting easier and easier, and the time has quietly come to October, and the film has been filmed almost halfway.

Kowloon, Hong Kong, at the filming site of "Nightclub", Jiang Ran was discussing the design of the film lens with Zhong Zhiwen, and now Jiang Ran was filming the scene of Chen Sanshui and others fighting with robbers.

"Ah Wen, I hope that when Chen Sanshui rushes towards the robbers with an electric shock baton, a contrast can be formed before and after the electric shock baton hits the robbers, so as to have a comedic effect of the plot twist, in this process, not only pay attention to the expressions of the two parties who caught Chen Sanshui and the robbers, but also pay attention to the changes in the expressions of several people around him in the camera. Jiang Ran explained to Zhong Zhiwen his requirements for the camera.

"No problem, Director Jiang. It's not difficult to set up this shot, I'll arrange it right away. Zhong Zhiwen nodded to Jiang Ran and said confidently.

After Zhong Zhiwen left, Jiang Ran shouted to several actors who were resting and chatting: "Brother Lak, Brother Zhaoming, you all come here." ”

"Ah Ran, what are your orders?" Among all the actors, Chen Baixiang was the most familiar with Jiang Ran, so he was the first to ask.

"Brother Lak, in this scene, you have to pay attention to the level of Chen Sanshui before and after hitting the robbers with an electric stun baton, from being full of himself thinking that he could settle the situation with one blow to hitting the robbers only to find that the electric stun baton was out of power. As he spoke, he turned his head to Liu Zhaoming and said, "Brother Zhaoming, you are similar, you have to reflect the fear of the robbers at the beginning, the ecstasy in surprise when they hit, and then the annoyance and anger after reflecting it." ”

"Don't worry, Ah Ran, my acting skills are OK, this scene is trivial. Chen Baixiang bragged arrogantly.

"Okay, Ah Ran, I'll think about it again. Liu Zhaoming's attitude towards acting is very serious, which shows that there is a reason why he can become a golden supporting actor in Hong Kong films.

"Okay, Brother Lak, Brother Zhaoming, you go and prepare. Then he said to the other people next to him: "Ah Fa, Ah Hong, etc., you should also pay attention to controlling your expressions later, and the expressions of all of you will appear in the camera." ”

"Okay, Director Jiang. ”

"Don't worry, Ah Ran. ”

When all the preparations were ready, Jiang Ran shouted behind the monitor, "Action!"

In front of the camera, the scene reporter holds the slate board, "Nightclub" Scene 32, Shot 9, Article 1, Start!" With a "click", the scene reporter exited the camera area.

The filming of Jiang Ran's crew went smoothly and efficiently, and Liu Liwei, the producer of Ranfeng Film Company, was not idle, in addition to managing the crew's shooting funds, he also had an important task, that is, to find sponsors for various props, drinks and food that appeared in the movie.

In Hong Kong today, various film companies do not pay attention to the various props that appear in the movie, and do not realize that in the process of film dissemination, these props can have an advertising effect. Therefore, the current Hong Kong filmmakers have no idea of advertising placement at all, and Jiang Ran can be said to have been devastated by product placement in his previous life, and many times you don't even know that it was an advertisement.

In this case, Jiang Ran discussed with Liu Liwei about the placement of advertisements during the preparation of the film, but the current market in Hong Kong has not yet been done, and many companies are skeptical of this newspaper, so Liu Liwei's work on advertising placement has not been carried out smoothly in the early stage.

Faced with this problem, after the official filming of the film began, Jiang Ran specially shot and edited a three-minute movie clip containing advertisements, and then handed it to Liu Liwei to let him take this clip and then go to talk about advertisements with relevant companies. This time, because of the physical reference, coupled with the successful example of "Ghost Horse Wisdom and Multi-Star" of Ranfeng Film Company, Liu Liwei finally achieved results in advertising placement after half a month of hard work.

At noon that day, the crew was distributing boxed lunches at the end of work, Jiang Ran was very generous in this regard, each boxed lunch had a lot of meat and vegetarian combinations, and the taste was good. He always thinks that it is an unwise choice to be harsh on the food, not to mention that he can't save much money, and he has ruined his reputation, and if the food is too poor, the employees must be resentful, so the work efficiency will naturally not be very high.

Jiang Ran was chatting with Chen Baixiang and others while eating, when he saw Liu Liwei carrying a briefcase and walking over excitedly, and the others walked away automatically in a very colorful way, leaving room for Jiang Ran and Liu Liwei to talk.

"Ah Wei, have you eaten, if you haven't eaten, you will eat in the crew. Jiang Ran got up and greeted Liu Liwei.

"Mr. Jiang, you are too polite, I am the producer of the crew, and I still contacted the lunch box, which will be eaten to say that the lunch box I contacted is not good. Liu Liwei is usually a very serious person, but today he actually joked with Jiang Ran, Jiang Ran was a little surprised.

"Ah Wei, you're a little different today, what's the good thing?" Jiang Ran also asked with a smile.

"Mr. Jiang, your emperor is not a hungry soldier, I'll go to that meal first and then report to you, okay?"

Jiang Ran scolded with a smile: "Get out! ”

After Liu Liwei received the lunch box, he came to Jiang Ran and sat down, and while opening the lunch box, he said excitedly to Jiang Ran: "Mr. Jiang, the advertising placement plan you started planning was successful. I have run nearly 20 companies with the movie clips you edited in the past half month, and today I finally completed 10 product placements in all the film plans. ”

After Jiang Ran listened, he asked with great interest: "Ten product placement advertisements have been negotiated, what are the specific terms?" Jiang Ran has focused on film shooting during this time, and he has not interfered in product placement since he edited a movie clip, he believes in Liu Liwei's ability, and now it seems that Liu Liwei has indeed lived up to Jiang Ran's trust.

"Mr. Jiang, because there is no precedent for this kind of implantation of advertisements in film and television works, although these companies agreed to place advertisements in "Nightclub", the advertising price is not high, on average close to 10,000 per second, and all the movies have ten advertisements, with a total advertising income of 820,000 yuan, and half of the cost is paid in advance, and after the end of the screening, the Hong Kong box office must reach 5 million in order to get the other half. ”

Although Liu Liwei said that the price was not high, he was actually satisfied with the price in his heart, after all, the total investment budget of "Nightclub", not the film and the distribution and publicity, was only 16. 700,000, the box office will not meet the standard in time, and when the film is not completed, a quarter of the cost can be recovered, that is to say, as long as the box office of this movie reaches 2 million, plus the distribution of the videotape, the cost can basically be recovered, and the box office of 2 million In the current Hong Kong film market environment, with Ran Feng's distribution ability and the appeal of several leading actors, Liu Liwei feels that it can be easily achieved.

Jiang Ran nodded with satisfaction, and said to Liu Liwei: "The expected income of more than 800,000 yuan in advertising, although there are additional conditions, but it is already good, our film has a total investment of more than one million, and this is our first attempt, mainly to accumulate experience, and explore experience for future film production and advertising placement." Although Jiang Ran has heard in later generations that many movies and television can recover their costs and make a lot of profits just by advertising revenue, but now is not the future after all, so Jiang Ran is very satisfied with the results achieved by Liu Liwei.

"Nightclub" recovered a quarter of the cost through advertising revenue before its release, which reduced Jiang Ran's pressure on the cost of the film a lot, and the filming of the film became smoother and smoother, and by October 20, most of the filming of the film had been basically completed.

"Now let's shoot the last one of the movie, everyone uses dim sum, let's fight for one, okay, let's start now!" Jiang Ran said to the crew before filming began.

As Jiang Ran's words entered the scene, the camera was turned on, and the actors entered the camera, everything was in order, until Jiang Ran's voice sounded again.

"Stop! Now I announce that "Nightclub" is officially finished!" Jiang Ran said in the expectant eyes of the whole crew.